Make content that matters with Jay Acunzo The Passion People Podcast

For our Season 3 finale, Naga is in conversation with podcaster and content guru - Jay Acunzo to discuss, what differentiates great creators from all others, how to find your first 10-50 true fans? Is there a one size fits all approach to monetization?

 

Reach out to Jay Acunzo and Check out his content -

Member Group (Paid) - https://jayacunzo.com/membership 

Podcast - 3 Clips – https://jayacunzo.com/3-clips 

Podcast - Unthinkable – https://jayacunzo.com/unthinkable-podcast 

Twitter – https://twitter.com/jayacunzo

Website - https://jayacunzo.com/ 

Books: Break the Wheel: Question Best Practices, Hone Your Intuition, and Do Your Best Work

 

Reach out to Naga – 

Twitter - @n1n3stuff / @PassionPeop1 (https://twitter.com/ThePassionPeop1 )

Facebook - The Passion People Podcast

Instagram - https://www.instagram.com/thepassionpeoplepodcast/

 

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Sound Attribution and Credits - Music from Pipo and Wowa(you should check out their music on Spotify here - https://open.spotify.com/artist/6zZPxLiRfbGUnoEAJmfJJN) from Unminus. All music other than the jingle on the episode is under the CC0 License and downloaded from freesound.org , freemusicarchive.org and unminus.com

Transcript

[00:00:00] Jay Acunzo: [00:00:00] you hear the phrase creator economy used quite often. And I think what we're living through is a very dangerous transition for a group of people who are trying to earn a living and a comfortable living at that using their creativity.

[00:00:15]it's also very dangerous because with that momentum comes this, misunderstanding that to do this, you need to be famous that you need to be an influencer. And I think fame and influence  is becoming way too closely tied to the creator economy.

[00:00:31]most importantly, this shifting mindset from essentially building on rented land like YouTube or Twitter and moving over to a platform you actually own like your own website and email list.

[00:00:43] Naga S: [00:00:43] Hey Jay. Hello and welcome to the passionate people podcast. And thank you for taking the time

[00:00:48] to be on the show.

[00:00:49]Jay Acunzo: [00:00:49] Thanks for having me. I really appreciate it,

[00:00:50]Naga S: [00:00:50] Jay, you have an extremely unique perspective, given your background in content marketing, the kind of shows that you've launched and the amazing work that you do at three clips.

[00:01:01]So as, as we start. I would love to just get like a 30,000 feet view of the content landscape from your lens and how it looked at the start of 2020 and how COVID has changed it.

[00:01:13]Jay Acunzo: [00:01:13] Yeah.  I'd love to answer. I spend very little time thinking about the trends and what everyone else is doing, because if I did that, I think I would probably break down.

[00:01:22]I'm so focused on trying to. Serve the audience that I'd like to serve that it's difficult to follow the trends, but I will say that I think what we