41 min

Making Brand Your Competitive Advantage – Mary Coppola, United Fresh Produce Association The Association Marketing Show

    • Non-Profit

Mary Coppola, Vice President of Marketing and Communications at the United Fresh Produce Association, joins us to talk about making your brand a competitive advantage, maximizing the performance of virtual events, starting to charge for things you made free in 2020, and much more.

Mary Coppola, Vice President of Marketing and Communications at the United Fresh Produce Association, joins us to talk about making your brand a competitive advantage, maximizing the performance of virtual events, starting to charge for things you made free in 2020, and much more.

41 min