Manage Stress by Managing your Mood with Erika Ferszt

Have you ever been in a bad mood but wished you weren’t? The ability to control our thoughts and in turn control how we feel in the moment is super useful. Researchers have been able to help people quickly change their mood through something called mood induction.   Erika learned this through her post-graduate studies and wanted to create a tool that would help the average person quickly change their mood  - and she’s done just that with her app Moodally. 

In episode 22 of the Art of the App Podcast, Erika Ferszt and I discuss the importance of stress management. We also dig into the tools you can use to change your mood in the moment. . 

Moodally founder Erika Ferszt was raised in New York City, where she graduated from The Dalton School and New York University’s Gallatin School of Individualized Study. In her 20+ year career in advertising, she has won over 70 awards for her work, most notably in her role as the Global Advertising, Media & Digital Director at Ray-Ban. 

Erika combined insights from these educational pursuits with her previous work as a high-ranking ad executive to create Moodally. Moodally offers extensively researched training courses that help employees combat workplace stress through the day-to-day management of their mood. Recently selected as an Entrepreneur-in-Residence at Harvard Ventures, she looks forward to sharing her vision with the world and helping organizations remove work-related stressors and effectively manage stress.

Some of the things Erika and I discuss: 

• That stress manifests in the body and Erika’s personal story through burnout.
• Ways that scientists can change your mood through mood induction
• How Erika drew on her background in advertising to create the cinematic experiences that researchers were using in clinical studies and put that into an app format. .
• How companies are handling their employee’s mental health through various platforms.
• That the root of our stress is cognitive, and if you can control the thought and the reaction, you control the mood.

Be sure to tune in to all the episodes to inspire founders and investors who are shaping the future.

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