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Active brand publishing is a must-have. Or customers will choose your competitors. Why? Customers need value first before buying anything. The rule of 7 touches works well in marketing and sales. Brands should bring value, help, and support to customers’ journeys. It builds trust and creates the feeling of guilt to give something back. So,…

Ever heard of the blogger who turned a hobby into a six-figure income? This isn’t a fairy tale; it’s the power of content marketing monetization in action. Our guest today, Paul Mortimer, is here to guide us through the maze of making money from your content. Let’s start with a splash of data to set…

Ever wondered what sets apart thriving businesses? It’s all about the experience. Picture this: a small coffee shop in your neighborhood suddenly becomes the talk of the town. Their secret? They remembered every regular’s favorite order. Sales soared by 75% in just six months. This isn’t just luck; it’s strategic Customer Experience (CX) at its…

Stuck in a rut? You’re not alone. Transformation is within reach. Real-world success stories prove it. Today, we delve into the essence of change and growth. Drawing from a broad spectrum of industries, we’ve witnessed remarkable turnarounds. Joseph Jaffe brings this conversation to life, offering his seasoned perspective. The Power of Adaptation Adapting isn’t just…

Every team has its rhythm. Google’s Project Aristotle revealed the secret sauce to team effectiveness isn’t just about who is on the team but how they work together. This insight opens our discussion today on the UNmiss podcast. We’re exploring the art of balancing business outcomes with an inclusive working environment with our guest, Erika…

Have you ever wondered how some brands seem to attract and keep attention online effortlessly? I have a story that will change your thoughts about digital marketing. Imagine a small e-commerce site, barely visible on Google’s fifth page. They skyrocketed to the top in just a year and doubled their sales. How? They mastered the…