Market Like It's Hot

Rebel Marketing
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Market Like It's Hot is the go-to podcast for business owners looking to fire up their marketing game! Hosted by the experts at Rebel Marketing, this question-and-answer style show delivers practical marketing advice with a fun, energetic twist. Whether you're tackling social media, website strategy, branding, or SEO, we’re here to answer your burning questions and offer real-world solutions. Each episode dives into key marketing challenges, sharing tips and strategies to help your business thrive in the digital world. We also feature inspiring interviews with business owners who share their marketing journeys—successes, challenges, and everything in between. Get ready to Market Like It’s Hot and take your business to the next level with this insightful and entertaining podcast!

  1. Jul 14

    Random Acts of Marketing Are Costing You

    Random acts of marketing might keep you busy, but that doesn’t mean they’re moving your organization forward. In this episode of Market Like It’s Hot, Yasmine and Izzy break down the difference between marketing activity and an actual marketing strategy. Posting more, sending more emails, and creating more content won’t deliver better results if there’s no clear goal, consistent direction, or plan behind it. We’re talking about: 🔥 Why “just post more” is not a marketing strategy 🔥 The problem with promoting an event at the last minute 🔥 Why pretty content doesn’t always perform 🔥 How constantly changing direction wastes time and money 🔥 The importance of testing, tracking, and learning from your results 🔥 How clear guidelines help you say no to random marketing requests 🔥 Why someone needs to truly own your organization’s marketing 🔥 How social media, SEO, and your website work together to build trust If your marketing feels like a collection of disconnected tasks, this episode will help you take a step back, create a real strategy, and stop wasting resources on things that aren’t working. Want to take a closer look at your own marketing? Download our complimentary marketing worksheet at myrebelmarketing.com/checklist. Subscribe for more honest marketing conversations, practical strategies, and absolutely no marketing nonsense. #MarketingStrategy #ContentMarketing #SocialMediaMarketing #SmallBusinessMarketing #NonprofitMarketing #MarketLikeItsHot

  2. Jun 30

    Who’s Actually in Charge of Your Nonprofit’s Marketing?

    When everyone owns marketing, no one really owns it. In this episode of Market Like It’s Hot, Yasmine and Izzy break down what happens when nonprofit marketing becomes everyone’s responsibility. Missed deadlines, mixed messaging, endless committee feedback, and the loudest voice in the room making decisions are usually signs that no one has clear ownership. We’re talking about: 🔥 The difference between contributing to marketing and directing it 🔥 Why marketing committees struggle to make decisions 🔥 What happens when leadership treats marketing like a list of tasks 🔥 How to keep “Steve from finance” from controlling the strategy 🔥 The right and wrong ways to use AI in your marketing 🔥 How clearer roles and processes can prevent marketing chaos If your nonprofit’s marketing feels scattered, inconsistent, or stuck in an endless approval process, this episode is for you. Subscribe for more honest marketing conversations, practical strategies, and absolutely no marketing nonsense. #NonprofitMarketing #MarketingStrategy #NonprofitLeadership #DigitalMarketing #MarketLikeItsHot

  3. Jun 16

    How Interactive Event Marketing Helps Small Businesses Stand Out with Asia Smith

    Experiential marketing is changing the way small businesses attract customers, build relationships, and stand out from the competition. In this episode of Market Like It's Hot, Yasmine Robles sits down with Asia Smith, founder and CEO of H&H Luxury Events, to explore why memorable customer experiences have become one of the most effective marketing strategies available today. As the entrepreneur behind Columbus' only GlamBot, luxury photo booth experiences, and the innovative Signature Sketch experience, Asia shares how she's bringing big-city event technology to Columbus while helping businesses create moments people can't stop talking about. Whether you're planning a networking event, fundraiser, conference, customer appreciation event, or product launch, this conversation is packed with practical marketing ideas that can help you create more engagement and a stronger return on your event investment. In this episode, you'll learn: Why experiential marketing creates stronger brand awareness than traditional advertisingHow interactive event technology can increase customer engagementWays to capture leads and build your email list during eventsHow networking and strategic partnerships helped grow H&H Luxury EventsWhy innovation and market research are essential for staying aheadHow businesses can create memorable event experiences without an unlimited budgetThe importance of nurturing relationships long before someone becomes a customer About Asia SmithAsia Smith is the founder and CEO of H&H Luxury Events, a Columbus-based company transforming ordinary events into unforgettable experiences. Through luxury photo booths, Ohio's only GlamBot, and the Signature Sketch experience, she's helping businesses and organizations create interactive moments that increase engagement, strengthen brands, and leave lasting impressions. Connect with Asia 🌐 https://hhluxuryevents.com 📱 Follow @hhluxuryevents on Instagram and social media to see the latest event experiences and innovations. Free Marketing ResourceWant to know if your marketing is actually working? Download Rebel Marketing's FREE Marketing Checklist and discover the biggest opportunities to improve your website, social media, SEO, email marketing, and more. 👉 https://www.myrebelmarketing.com/checklist If you enjoyed this episode, subscribe to Market Like It's Hot, leave a review, and share it with another business owner looking for smarter ways to grow their brand. Keep it spicy. Never settle for boring.

  4. Jun 2

    Why Promotional Products Still Matter in a Digital World with Art Bouzounis of Artina

    What makes someone actually remember a brand? In this episode of Market Like It’s Hot, Yasmine Robles and Izzy Dadosky sit down with Artina Promotional Products Vice President of Marketing Art Bouzounis to talk about the surprising staying power of promotional products in a world dominated by digital marketing. From branded tumblers and event giveaways to employee recognition and activation stations, Art shares why tangible marketing still creates stronger emotional connections, deeper brand loyalty, and longer-lasting impressions than many businesses realize. The conversation dives into: Why promotional products are more than “free swag”The psychology behind tangible marketingHow branded merchandise impacts employee culture and retentionWhat makes a giveaway memorable instead of forgettableWhy trust and relationships still drive long-term business growthHow family businesses survive and evolve across generationsThe future of promotional marketing, AI, and customer experience Art also shares insights from helping brands create meaningful touchpoints for nearly 35 years through one of Columbus’ long-standing family-owned businesses. If your organization is investing heavily in digital marketing but overlooking physical brand experiences, this episode will change how you think about marketing strategy. Learn more about Artina Promotional Products Explore more episodes and free marketing resources from Rebel Marketing

  5. May 19

    Your Business Isn’t Stuck, Your Systems Are | How to Scale Without Chaos with Devin Lee

    You can have great marketing. You can have demand. You can even have leads coming in. But if your backend is a mess… your business will hit a ceiling. Fast. In this episode of Market Like It’s Hot, we sit down with Devin Lee, systems strategist and self-proclaimed “systems magician,” to break down the real reason so many businesses struggle to scale. Spoiler: it’s not your marketing. It’s what happens after someone says yes. What We Cover: The biggest signs your systems are holding your business backWhy “scrappy” stops working (and when it’s time to level up)How poor systems quietly destroy your client experienceWhere businesses create friction without realizing itThe easiest systems to implement first (without overwhelm)How to automate without sounding like a robotWhy onboarding is make-or-break for trust and retentionThe real connection between marketing, operations, and growth Real Talk Moment: “Growth without systems is just stress with better branding.” Who This Episode Is For: Service-based business owners ready to scaleFounders stuck at capacity with no room to growAgencies and consultants juggling too many clientsAnyone whose backend feels… chaotic Key Takeaway: Systems are not about being corporate or rigid. They’re what give you the freedom to grow without everything falling apart. Resources & Links: Connect with Devin: https://www.devinlee.com/ Inbox Zero Hero: https://www.devinlee.com/mini-systems#inboxzerohero If your marketing is working but your business still feels messy… that’s your sign. Grab your free marketing worksheet 👉 myrebelmarketing.com/checklist and figure out what’s actually working vs. what’s quietly breaking your growth. Join the Conversation: What’s one process in your business that feels chaotic right now? Tell us on LinkedIn, we want the real answers. Final Reminder: Stay strategic. Stay efficient. And stop trying to scale chaos.

  6. May 5

    Why Your Customer Experience Isn’t as Good as You Think with LaZendra Danforth

    You can have a strong brand. You can have great marketing. You can even have people lined up to work with you. But if your customer experience falls flat… none of it sticks. In this episode of Market Like It’s Hot, we sit down with LaZendra Danforth, owner of Konfetti Carts and Studio D Meetings & Events, to break down what actually separates businesses people forget… from the ones they rave about. And here’s the kicker: most businesses think they’re doing it right. They’re not. What We Cover:Why “being nice” is NOT customer serviceThe small mistakes that quietly kill client trustHow poor communication loses you business (fast)The difference between a good experience and an unforgettable oneHow to turn difficult clients into loyal advocatesWhy retention is more valuable than constant lead chasingHow customer experience becomes your strongest marketing channelSimple ways to improve your client experience this week Real Talk Moment:Your clients won’t remember every detail… but they will remember how you made them feel. Who This Episode Is For:Service-based business ownersAgencies and consultants juggling client expectationsEvent planners, creatives, and hospitality prosAnyone tired of chasing new clients instead of keeping great ones Key Takeaway:Marketing gets people in the door. Customer experience is what keeps them coming back and telling everyone else. Featured Business:Want to create an experience people actually remember? Check out Konfetti Carts: www.konfetticarts.com @konfetticarts (Luxury ice cream experiences for weddings, corporate events, and celebrations that don’t feel… basic.) Rebel Marketing:If your marketing is working but your clients aren’t sticking… you don’t need more leads. You need a better experience. Grab your free marketing worksheet 👉 myrebelmarketing.com/checklist Join the Conversation:What’s one experience that made you never go back to a business? Or one that made you rave about it? Tell us. We’re watching! Final Reminder:Stay strategic. Stay memorable. And stop losing clients after you worked so hard to get them.

  7. Apr 21

    Burnout Isn’t a Time Problem, It’s a Leadership Problem (with Ashley Burton-Mims)

    Burnout isn’t just about working too much… it’s about how we’re expected to work. In this episode of Market Like It’s Hot, we sit down with Ashley Burton-Mims, Founder and CEO of Emerald & Rose Consulting, to unpack what burnout actually looks like for founders, leaders, and mission-driven teams. With nearly 20 years of Fortune 500 leadership experience and a unique lens as a postpartum doula, Ashley breaks down why burnout isn’t a personal failure… it’s a systemic issue. We get into: Why hustle culture is still harming founders and teamsThe real reason mission-driven leaders burn out fasterHow visibility and marketing expectations contribute to exhaustionPractical ways to set boundaries without hurting growthWhat sustainable leadership actually looks like in real lifeHow to build a business that supports your life… not replaces it If you’ve ever felt like you’re doing everything right but still feel depleted, this conversation will shift how you think about success, productivity, and leadership. Key Takeaway: You don’t need to work harder. You need systems, boundaries, and support that actually match your capacity. Who This Episode Is For: Founders and business owners feeling burned outNonprofit and mission-driven leadersMarketing and operations leaders juggling too muchAnyone trying to grow without sacrificing their well-being Resources & Links: Connect with Ashley: https://linktr.ee/emeraldandrosellc Learn more: https://www.emeraldandrose.com/ If this episode made you rethink how you’re showing up in your business, don’t stop there. Grab your free marketing worksheet at 👉 myrebelmarketing.com/checklist and figure out what’s working, what’s not, and what to fix next. Let’s Keep It Real: Connect with us on LinkedIn and tell us… What’s the worst piece of marketing advice you’ve ever followed? Final Reminder: Stay strategic. Stay a little spicy. And don’t settle for burnout disguised as success.

  8. Apr 7

    Why Your Brand Is Forgettable Even If You’re Great at What You Do with Teah Ojeda

    Being good at what you do is not always enough. If your brand presence does not clearly reflect your expertise, people will scroll right past you. In this episode of Market Like It’s Hot, Yasmine and Izzy sit down with Teah Ojeda, founder of The Scene Creative, to talk about personal branding, brand photography, visibility, and why so many founders think they are showing up more clearly than they actually are. Teah breaks down the difference between a polished brand and a performative one, why perfect branding is overrated, and how to build a visible presence that actually matches your expertise. She also shares what visual storytelling really does for a business, why brand photography goes far beyond headshots, and what holds entrepreneurs back from being seen. If your brand feels inconsistent, invisible, or like it is not matching the level of business you know you are capable of, this episode will hit home. In this episode, we cover: Why some founders are less visible than they thinkThe gap between being capable and being clearly perceivedWhat personal branding actually meansThe biggest misconception people have about authentic visibilityWhy brand photography matters more than everHow to show up consistently without burning outThe power of repurposing content instead of constantly creating from scratchOne branding decision that can change the trajectory of your business Connect with Teah: Website: https://scenebyteah.com/ Instagram: @the_scene_creative LinkedIn: https://www.linkedin.com/in/tierrahojeda/ Want to sanity-check your marketing before you spend another dollar or another late night guessing? Grab our complimentary Marketing Worksheet, built for founders who want a quick, clear way to review what is working, what is wasting time, and what to fix next. Download it at https://www.myrebelmarketing.com/checklist. If you want to talk strategy, connect with us on LinkedIn at https://www.linkedin.com/company/myrebelmarketing/and send us your hot take or your biggest marketing question.

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About

Market Like It's Hot is the go-to podcast for business owners looking to fire up their marketing game! Hosted by the experts at Rebel Marketing, this question-and-answer style show delivers practical marketing advice with a fun, energetic twist. Whether you're tackling social media, website strategy, branding, or SEO, we’re here to answer your burning questions and offer real-world solutions. Each episode dives into key marketing challenges, sharing tips and strategies to help your business thrive in the digital world. We also feature inspiring interviews with business owners who share their marketing journeys—successes, challenges, and everything in between. Get ready to Market Like It’s Hot and take your business to the next level with this insightful and entertaining podcast!

Information

  • Creator
    Rebel Marketing
  • Years Active
    2021 - 2026
  • Episodes
    46
  • Rating
    Explicit
  • Copyright
    © Copyright 2026 Rebel Marketing
  • Show Website
    Market Like It's Hot