21 min

Marketing in 2022 - What To Expect and Know For Digital Marketing MAP IT Marketing

    • Marketing

It’s the end of 2021, and 2022 is looming. I’ll tell you what I’d like for the New Year. It’s very simple.


Some plans to stay put and work out
To have limited change

However the last two years have shown me that I have very little control over both of those things! And, if there’s anything I’ve learned about digital marketing, it will change no matter whether we’re ready for it or not! (even if we’re all like ‘Please, we’re still trying to cope with a pandemic here!’)

 

I’ve taken a look at the marketing changes and trends and walk through with you the eleven key trends I believe are going to impact our marketing in 2022. Have a listen, make some notes and add some of these into your own marketing strategy. 

 

If you've got questions or need some help around any of these, do join our MAP IT Marketing group on Facebook

 

Today we cover


I0S15 and the impact on email marketing
The rise and rise of short form video
Live shopping
Chatbot marketing (going deeper)
The changes to content marketing
The need for more customisation
Collaborations for creativity
The rise of audio
Why SEO is getting visual
The continued exodus away from Facebook
Privacy policies



Important Links

Rachel’s YouTube Channel

Register interest in our MY MAP IT MARKETING COURSE

 

Other recommended Episodes

How I repurpose content

Getting over video fears

How to get more ECommerce Sales

 
See omnystudio.com/listener for privacy information.

It’s the end of 2021, and 2022 is looming. I’ll tell you what I’d like for the New Year. It’s very simple.


Some plans to stay put and work out
To have limited change

However the last two years have shown me that I have very little control over both of those things! And, if there’s anything I’ve learned about digital marketing, it will change no matter whether we’re ready for it or not! (even if we’re all like ‘Please, we’re still trying to cope with a pandemic here!’)

 

I’ve taken a look at the marketing changes and trends and walk through with you the eleven key trends I believe are going to impact our marketing in 2022. Have a listen, make some notes and add some of these into your own marketing strategy. 

 

If you've got questions or need some help around any of these, do join our MAP IT Marketing group on Facebook

 

Today we cover


I0S15 and the impact on email marketing
The rise and rise of short form video
Live shopping
Chatbot marketing (going deeper)
The changes to content marketing
The need for more customisation
Collaborations for creativity
The rise of audio
Why SEO is getting visual
The continued exodus away from Facebook
Privacy policies



Important Links

Rachel’s YouTube Channel

Register interest in our MY MAP IT MARKETING COURSE

 

Other recommended Episodes

How I repurpose content

Getting over video fears

How to get more ECommerce Sales

 
See omnystudio.com/listener for privacy information.

21 min