Have you ever seen a billboard or scrolled past an ad on social media and thought to yourself, “I just really don’t get it…”? You’re in good company!
Not all marketing lands well, and at Stratos we are obsessed with studying examples of both effective and ineffective marketing. Whether it’s a new marketing trend or an “oldie-but-goodie” strategy, we want to find it and see what we can learn from it.
Join us for our weekly hilarious commentary on the best (and worst) marketing out there. We’ll all learn something new and practical that will help grow our businesses.
Understanding the Not-So-Dark Arts of SEO ft. Heather Bowers
SEO—black magic or no? Julia speaks to SEO expert, Heather Bowers, on what SEO actually is, tips to improve your SEO strategy, and what you should know when measuring your SEO efforts.
Banned Face Filters
In this episode, Julia talks about states that have banned face filters and how that affects us as consumers and marketers.
Similarities and Differences between Marketing and Political Campaigns ft. Abigail Hayes
Is there overlap between political campaigns and marketing campaigns? Julia chats with field organizer and pod director, Abigail Hayes, about what goes on behind the scenes during political campaigning.
On Marketing Sensitively and Inclusively
In this episode, Julia shares some thoughts about how we can approach sensitive topics and practice inclusivity as professional and individual marketers.
What's in a Name? ft. Lynn Tickner
Julia chats with StoryBrand guide, Lynn Tickner, on the thought process of naming a business and the role your brand's name plays in your overall marketing.
Visual Marketing through Packaging Design, ft. Sarah Hackman
Have you ever bought a product just because it had really beautiful packaging? Or had a great experience opening up a new product? In this episode, Julia talks with StoryBrand guide, Sarah Hackman, about how great packaging can help push product brands to the next level.
One of my favorite marketing podcasts
As a marketer with over 13 years of experience, I really appreciate this podcast. The episodes are insightful and have true, solid, relevant marketing advice and examples that will help you attract and convert more clients. Take a listen, get practical tools you can implement, and feel more confident in your marketing.