143 episodes

Let’s have a candid conversation about how to REALISTICALLY balance work and life without feeling like a failure. Join us, Jessie Valle and Angela Reeder, as we chat about motherhood, our experiences, and insights into marketing. We'll also discuss techniques to break the barrier between "hobby" and "business," find a realistic balance between work and life, and even make more money in your small business... all while raising children.

Marketing Moms Jessie Valle & Angela Reeder

    • Business
    • 5.0 • 2 Ratings

Let’s have a candid conversation about how to REALISTICALLY balance work and life without feeling like a failure. Join us, Jessie Valle and Angela Reeder, as we chat about motherhood, our experiences, and insights into marketing. We'll also discuss techniques to break the barrier between "hobby" and "business," find a realistic balance between work and life, and even make more money in your small business... all while raising children.

    Effective Client Retention Strategies | MM#142

    Effective Client Retention Strategies | MM#142

    In this episode, Jessie and Angela discuss strategies for client retention, emphasizing the importance of building and maintaining strong customer relationships. They outline several key tactics, including personalized service, loyalty programs, and regular communication with clients. The conversation highlights the significance of understanding customer needs and preferences to tailor services and offers accordingly. It also touches on the use of feedback to improve and innovate, as well as the critical role of customer satisfaction in fostering loyalty and repeat business. Jessie and Angela underscore that client retention is not just about the initial sale but involves a continuous effort to keep customers engaged and satisfied, ultimately leading to a loyal client base that supports the business over time.


    Love what do here? Want to continue the conversation on peace, balance, motherhood, and business while gaining support through it all? Check out the resources below!


    Say hello on Instagram! @marketingmomspodcast Snag the FREE Balance Journal at marketingmomspodcast.com/balance Grab the Marketing Moms book marketingmomsbook.com Check out past episodes at marketingmoms.co

    • 27 min
    The Myth of More: Questioning the Constant Push for Growth | MM#141

    The Myth of More: Questioning the Constant Push for Growth | MM#141

    In this episode, Jessie and Angela discuss the unrealistic expectations for constant growth in the mom entrepreneur space, especially in American culture. It critiques the pressure to achieve six or seven-figure incomes, emphasizing the importance of personal fulfillment and balance over financial success. They explore how these societal pressures conflict with the desire for a balanced life as a mom and business owner. They advocate for appreciating personal achievements and maintaining business satisfaction without succumbing to the relentless pursuit of growth. The conversation also touches on the distinction between being content with one's business and the constant push for expansion, emphasizing the importance of personal relationships and life satisfaction over mere financial gain.




    Love what do here? Want to continue the conversation on peace, balance, motherhood, and business while gaining support through it all? Check out the resources below!


    Say hello on Instagram! @marketingmomspodcast Snag the FREE Balance Journal at marketingmomspodcast.com/balance Grab the Marketing Moms book marketingmomsbook.com Check out past episodes at marketingmoms.co

    • 21 min
    Creative Ways to Expand Services and Products | MM#140

    Creative Ways to Expand Services and Products | MM#140

    In this episode, Jessie and Angela discuss strategies for diversifying business offerings for small business owners who have moved beyond the initial growth phase. The conversation focuses on expanding product lines and services in a way that's logical and beneficial for existing customers. They emphasize the importance of using the established customer base to introduce new, complementary offers or services.


    Key strategies discussed include collaboration with other service providers, developing add-ons, offering customization, and exploring niche markets. For example, a copywriter might collaborate with a designer to offer social media graphics and captions, or a web designer could offer a maintenance package post-website build. They also talk about the benefits of limited edition or seasonal offers, even for service-based businesses. The episode highlights the importance of enjoying the business process, having fun with it, and the opportunity to experiment with new ideas once a strong business foundation is established.




    Love what do here? Want to continue the conversation on peace, balance, motherhood, and business while gaining support through it all? Check out the resources below!


    Say hello on Instagram! @marketingmomspodcast Snag the FREE Balance Journal at marketingmomspodcast.com/balance Grab the Marketing Moms book marketingmomsbook.com Check out past episodes at marketingmoms.co

    • 22 min
    How To Optimize Processes for Efficiency and Scalability In Business | MM#139

    How To Optimize Processes for Efficiency and Scalability In Business | MM#139

    In this episode, Jessie and Angela focus on optimizing business processes for efficiency and scalability. Key topics include implementing automation to handle repetitive tasks, streamlining workflows by removing unnecessary steps, and investing in technology that aids efficiency. They also discuss the importance of continuous training for teams, data-driven decision making, and the need to regularly review and refine business processes. The conversation emphasizes the impact of these strategies on improving business operations and the importance of adapting them to individual business needs.


    Love what do here? Want to continue the conversation on peace, balance, motherhood, and business while gaining support through it all? Check out the resources below!


    Say hello on Instagram! @marketingmomspodcast Snag the FREE Balance Journal at marketingmomspodcast.com/balance Grab the Marketing Moms book marketingmomsbook.com Check out past episodes at marketingmoms.co

    • 27 min
    Strategies for Deepening Customer Connections For Retention | MM#138

    Strategies for Deepening Customer Connections For Retention | MM#138

    In this episode, Jessie and Angela discuss essential strategies for strengthening existing customer relationships, a critical aspect for businesses transitioning from the initial client acquisition phase to focusing on customer retention. They emphasize the importance of exceptional customer service, highlighting the need for empathetic and adaptable customer interactions, which can significantly impact a business's reputation through positive word-of-mouth and referrals. 

    The discussion also covers the benefits of loyalty programs, particularly the value in rewarding long-standing customers rather than exclusively focusing on new ones. Personalized communication is another key point, with suggestions like tailored emails, handwritten notes, or personalized videos for new customers to show that their preferences and feedback are valued. 

    They stress the importance of consistent engagement, such as sharing business updates and behind-the-scenes content to keep customers involved and connected to the brand. Additionally, they discuss the importance and challenges of actively seeking customer feedback to improve products and services, noting that while it can be difficult to receive, it is invaluable for business improvement. 

    Throughout the episode, Jessie and Angela reflect on their experiences and practices, acknowledging areas for improvement in their approaches.


    Love what do here? Want to continue the conversation on peace, balance, motherhood, and business while gaining support through it all? Check out the resources below!


    Say hello on Instagram! @marketingmomspodcast Snag the FREE Balance Journal at marketingmomspodcast.com/balance Grab the Marketing Moms book marketingmomsbook.com Check out past episodes at marketingmoms.co

    • 25 min
    5 Key Strategies After The Business Startup Phase | MM#137

    5 Key Strategies After The Business Startup Phase | MM#137

    In this episode, Jessie and Angela discuss five key strategies for businesses transitioning from the startup to the growth phase. The focus areas include setting purposeful goals for a balanced work-family life, improving products or services based on customer feedback, streamlining operations for efficiency, building a strong team either through hiring or freelancers, and leveraging technology to enhance productivity and customer experience. The episode emphasizes the importance of these strategies for maintaining business growth while also focusing on personal and family time.



    RESOURCES:
    https://marketingmoms.co/how-to-make-a-goal-worthy/https://www.loom.comhttps://www.tango.us/



    Love what do here? Want to continue the conversation on peace, balance, motherhood, and business while gaining support through it all? Check out the resources below!


    Say hello on Instagram! @marketingmomspodcast Snag the FREE Balance Journal at marketingmomspodcast.com/balance Grab the Marketing Moms book marketingmomsbook.com Check out past episodes at marketingmoms.co

    • 22 min

Customer Reviews

5.0 out of 5
2 Ratings

2 Ratings

Biggest Fan 208 ,

Such a good podcast

Love this show! I love hearing from these awesome women who know marketing but also have an understanding of motherhood and the importance of being present in the home!! Love listening to this show! And so does my wife!

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