Small and medium-sized businesses need marketing strategies to get them through the crisis. Purpose and social impact create a lasting difference with sustainable growth. Andrew D’Souza, CEO of ClearBanc, and Swish Goswami, CEO of Trufan, discuss what SMBs need to know for the aftermath of COVID-19, why you need to crack your value proposition and how purpose will help your business drive sustainable growth.
Andrew D’Souza is the CEO and Co-Founder of Clearbanc, the biggest e-commerce investor in the world. Swish Goswami is the CEO of Trufan, a social intelligence platform that empowers businesses of all sizes to make smarter marketing decisions.
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