Linda Popky, the president of Leverage2Market Associates, Inc., introduces audio podcasts that feature short interviews with marketing thought leaders, each on a single, specific marketing-related topic. Named one of Silicon Valley's Top 100 Women of Influence and a member of Alan Weiss's Million Dollar Consulting® Hall of Fame and a Certified Master Mentor, Linda J. Popky is a senior marketing professional, consultant, author, speaker and educator.
Marketing Thought Leadership: It's All About the Relationships: What We Can Learn from Successful Networkers
Linda Popky interviews Ivan Misner who tells us why having the right mindset makes all the difference in the world with networking.
Marketing Thought Leadership: Batting a Thousand: How Avoiding the Seven Deadliest Communication Sins Helps Small Business Win Big
Linda Popky interviews Skip Weisman who tells us why he believes communication is the cause of every success, failure, and frustration that people experience in business.
Marketing Thought Leadership: Mind Your Purpose: How Leaders Can Help Their Teams Find Engagement and Passion on a Daily Basis
Linda Popky interviews Leah Weiss who talks about how it's possible for even people who work in large teams to find purpose in everyday tasks.
Marketing Thought Leadership: Let Me Make That Perfectly Clear: How Clarity Ties to Organizational Success
Linda Popky interviews Ann Latham who talks about what clarity is and why it's so uncommonly found in today's organizations.
Marketing Thought Leadership: Leading the Unleadable: Transforming Friction to Innovation
Linda Popky interviews Alan Willett, President of Oxseeker, who talks about why it's important for organizations to find ways to harness the energy of those people that appear to be difficult and even unleadable.
Marketing Thought Leadership: Feeding the Entrepreneur in You...No Matter What Your Day Job
Linda Popky interviews Dorie Clark who talks about why it's important for even those with full time jobs to become more entrepreneurial.