61 episodes

Marketing to Millions uncovers the secrets behind profitable online businesses and the marketing strategies for modern entrepreneurs that actually get results.Hosted by marketing strategist, business coach, and the ads manager behind multiple million-dollar launches, Liz Boer, Liz will take you behind the curtain, and campaigns that move the needle in building your online business, influence, and your brand. Along with sharing her best-kept secrets from being in the trenches behind million-dollar marketing campaigns, Liz will interview everyday people who have scaled their businesses to millions, industry experts, and influencers that are making magic happen. Liz and her guests will reveal insights to help you get ahead, reach your goals, and achieve entrepreneurial success. Liz and her guests will provide you with actionable advice and answer your most pressing business and online marketing questions. Expect honest, useful, and energetic conversations about marketing, business, how to profit from your passions, online courses, building an influence, Facebook Ads, social media, hiring a team, and mindset tips.Whether you are just starting out or ready to scale to millions learn the latest marketing and business strategies that will actually get you results so you can design the life and business you love. 

Marketing To Millions Liz Boer

    • Business
    • 5.0 • 43 Ratings

Marketing to Millions uncovers the secrets behind profitable online businesses and the marketing strategies for modern entrepreneurs that actually get results.Hosted by marketing strategist, business coach, and the ads manager behind multiple million-dollar launches, Liz Boer, Liz will take you behind the curtain, and campaigns that move the needle in building your online business, influence, and your brand. Along with sharing her best-kept secrets from being in the trenches behind million-dollar marketing campaigns, Liz will interview everyday people who have scaled their businesses to millions, industry experts, and influencers that are making magic happen. Liz and her guests will reveal insights to help you get ahead, reach your goals, and achieve entrepreneurial success. Liz and her guests will provide you with actionable advice and answer your most pressing business and online marketing questions. Expect honest, useful, and energetic conversations about marketing, business, how to profit from your passions, online courses, building an influence, Facebook Ads, social media, hiring a team, and mindset tips.Whether you are just starting out or ready to scale to millions learn the latest marketing and business strategies that will actually get you results so you can design the life and business you love. 

    How To Create A Profitable Launch Timeline (for ANY product or service)

    How To Create A Profitable Launch Timeline (for ANY product or service)

    "Let's look at the opportunities, and let's improve from there because if you wait until you have everything perfect, you're never going to launch." - Jennie Wright
     Are you worried about what to do to create a profitable launch timeline for your product or service? In this episode, a List Building Specialist, Jennie Wright breaks down the five phases of a profitable launch and what you must incorporate to create a successful launch strategy. She also discloses the most crucial phase and explains why you should never skip it. Jennie shares why the launch plans should be flexible and stress the importance of regularly evaluating what worked and what didn't to make improvements for the next launch. Let's dig into it!
     Jennie has been helping business owners grow their email lists & generate leads for nearly 10 years. As the creator of The List Injection Method™, she helps her clients and audience generate leads through inbound attraction and permission marketing. Having built over 375+ list builds, she understands the essential steps to create an event that attracts ready buyers AND builds trust & engagement with your audience.  
    Key Highlights: 
    [00:01 - 09:54] A Proven Guide to a Profitable Launch 
    [09:55 - 20:41] Look for Opportunities to Improve 
    [20:42 - 31:17] The Perfect Launch
     [31:18 - 36:04] Wrapping Up! 
    Grow and Profit Online: Join it for FREE starting on July 19th!

    Links and Resources:

    Full Show Notes
     Connect with Jennie: 
    LinkedIn: https://www.linkedin.com/in/jenniewrightjlw/ 
    Website: https://jenniewright.com/  
    Key Quotes:
     "You shouldn't change too many things all at once unless you don't have the data to prove that your changes had a positive effect." - Jennie Wright
     "We buy with emotion and we justify with logic." - Jennie Wright
     Let’s get connected! 
     You can find me on Instagram and Facebook. Visit my website https://lizboer.com 
     Join the Marketing to Millions FB Group  
    LEAVE A REVIEW + and SHARE this episode with someone you know who wants to build their online business, influence, and brand. You can listen to Marketing to Millions on Spotify, Stitcher, or iTunes.

    • 36 min
    Season Finale: 3 Critical Sections Of A High-Converting Landing Page

    Season Finale: 3 Critical Sections Of A High-Converting Landing Page

     You don't have to suffer from low landing page conversion rates forever. Whether you want to give your current landing page a boost, or you're starting from scratch, I'll be providing you with relevant and valuable insights on how to create a landing page that works in your favor. I'll be disclosing the 3 essential elements for a high converting landing page and how you can evaluate it before publishing it. You don't want to miss this episode since we cover the sections, the colors, the copy, and all pieces of a great landing page. I even share with you high-converting copy tips to help your page be successful and tell you about a client converting at 55% right now. Listen and enjoy!


    In this episode, I’m covering:


    What a landing page is and its purposeThe types of landing pages availableThe 3 essential parts of a successful and high converting lead generation landing pageMy best practices for increasing your landing page and tools you should useReal-life examples from my clients who are converting at 55%!

    Key Highlights:
    [00:01 - 06:01] The 3 Essential Elements for a High Converting Landing Page
    • The 3 essential elements you must include to achieve a high converting 
         landing page
    •  The types of landing pages available
    • Questions you can ask yourself to evaluate how well your landing page will 
        perform before publishing it.
    [06:02 - 11:57] Critical Sections Of A High-Converting Landing Page
    • The best practices for increasing your landing page and tools you should use        
    • An attention-grabbing headline
    • One crystal clear call to action for your one offer
    • Your details copy
    [11:57 - 16:32] Wrapping Up!
    • Liz shares her guide to creating a high converting landing page
    • Real-life examples from Liz's clients who are converting at 55%!


    Resources Mentioned:
    •    ConverKit
    Full Show Notes


    Key Quotes


    “Just be sure your call-to-action button stands out from the rest of your 
    landing page and gives a clear direction for your visitor to take action.” - Liz Boer


    “The goal with your landing page copy is to tell your reader what to expect, 
    what they will get out of it. and minimizes distractions.” - Liz Boer


    Let’s get connected! 


    You can find me on Instagram and Facebook.
    Visit my website https://lizboer.com


    Join the Marketing to Millions FB Group


    LEAVE A REVIEW + and SHARE
    this episode with someone you know who wants to build their online business,
    influence, and brand. You can listen to Marketing to Millions on Spotify, Stitcher,
    or iTunes.


     

    • 16 min
    How to Turn Distracted Work into Income-Generating Work

    How to Turn Distracted Work into Income-Generating Work

    “We didn't build the businesses that we have to work 24/7. We built them to work less and impact more people.” -  Brittany Dixon 
    People often struggle with finding out productivity systems that really allow them to achieve their goals and at the same time improve their work-life balance. Brittany Dixon’s story is just one example of how making small, consistent changes to your workday can have a huge impact on your productivity. In this episode, she shares her insights on how to structure your day so that you can achieve more success. Pay close attention to her advice on how to turn your time into more revenue and impact. Let’s dive in!
     Brittany is a business systems strategist and host of The Productivity Pod(cast). She helps highly driven and visionary entrepreneurs implement easy day-to-day systems and processes to get them out of their own way. 
     [00:01 - 09:20] Having A Big Picture Vision For Your Business
     [09:21 - 17:47] Time Blocking Makes The Difference
     [17:48 -  25:30] How To Structure Work In Order To Achieve Balance
     [25:31 - 28:35] Wrapping Up!
    Links and Resources
    Full Show Notes
     Key Quotes:
    “You're not going to get clients and revenue and traction if you're not creating relationships,” - Brittany Dixon
    “I think people say yes to too much when they haven't mapped out that time on their calendar.” - Brittany Dixon
    “When you can really batch your time and your tasks on the types of tasks, it can just help you be so much more productive instead of bouncing all over the place.” - Brittany Dixon
    Let’s get connected! 
     You can find me on Instagram and Facebook. Visit my website https://lizboer.com  
    Join the Marketing to Millions FB Group 
     LEAVE A REVIEW + and SHARE this episode with someone you know who wants to build their online business, influence, and brand. You can listen to Marketing to Millions on Spotify, Stitcher, or iTunes.

    • 28 min
    Zero to 18K Followers In Under ONE Year Using Instagram Reels

    Zero to 18K Followers In Under ONE Year Using Instagram Reels

    “You're really missing a huge opportunity if you're not taking advantage of reels.” -  Kelly McKenna 
    Are you making sure to create engaging and captivating content for your audience on your Instagram page? It's important to be transparent but also be strategic in how you post to grow and succeed in your business. In this week’s episode, our incredible guest Kelly McKenna provides relevant tips for shooting and editing reels in order to create content that's both engaging and useful to connect with your audience. She also discloses why it's important to have a good balance between being creative and being relatable, and why you should test different marketing strategies. Listen and enjoy! 
    Kelly is a licensed therapist who specializes in helping millennial women overcome anxiety. She also coaches other therapists and helps them to launch and grow their private practice using social media marketing.  
     [00:01 - 10:03] Grow Your Audience by Creating Engaging Content 
     [10:04 - 20:42] Keep in Mind What Will Appeal to Your Audience
     [20:43 -  30:37] Have A Short Learning Curve When It Comes to Creating Videos
     [30:38 -  40:07] Experiment and Try New Things To Increase Engagement
     [40:08 -  41:21] Wrapping Up!
     Connect with Kelly
    Website: https://www.sitwithkelly.com/link-in-bio 
    Instagram: https://www.instagram.com/sitwithkelly/ 
     Resources Mentioned 
    https://www.instagram.com/p/Ccn5KKxJ8sM/ Key Quotes
    “You're really missing a huge opportunity if you're not taking advantage of reels.” - Kelly McKenna
    “We don't need to always be like an actively sales mode, your content and your wins can help sell for you.” - Kelly McKenna
    “You really have to hone your skill and practice and get better at it and get better at figuring out what your audience wants to see and feeling more confident and trying new things.” - Kelly McKenna
     Let’s get connected! 

    You can find me on Instagram and Facebook. Visit my website https://lizboer.com 
     Join the Marketing to Millions FB Group  
    LEAVE A REVIEW + and SHARE this episode with someone you know who wants to build their online business, influence, and brand. You can listen to Marketing to Millions on Spotify, Stitcher, or iTunes.

    • 41 min
    Scaling Secrets + How To Grow An Engaged Email List

    Scaling Secrets + How To Grow An Engaged Email List

    “Think about the customer experience and how we  can complement what they're doing versus bombarding them with the information that they're not ready for.” - Destini Copp 
     
    We live in a day and age where people are so inundated with information that they're not going to respond to anything unless they're really interested in it. So if we want people to actually take action, we have to be very creative and come up with something that's really going to pique their interest. In today’s episode, we have an insightful conversation with Destini Copp, a marketing expert who helps entrepreneurs launch and grow their online businesses with time-saving templates, swipe files & simplified MBA-like training. She will share how to generate leads and how to increase conversions on your website. She will talk about how you can understand your ideal customer and figure out what would make them happy in order to be successful and provide a unique experience. She also discloses how you can increase the chances that someone will take action and sign up for your email list or purchase your product or course.
     
    Key Highlights:
    [00:01 - 10:22] Keep Things Simple!
    [10:23 - 20:36] Ensure That People Are Satisfied with The Experience
    [20:37 -  28:34] Continue to Create Great and New Content
    [28:35 -  29:39] Wrapping Up!
     
     
    Connect with Destini
    Website: https://destinicopp.com/ 
    Instagram: https://www.instagram.com/destinicopp/ 
    LinkedIn: https://www.linkedin.com/in/destinicopp 
     
     
    Resources Mentioned
    https://appsumo.com/ 
    https://www.udemy.com/
    https://infostack.io/  
    https://kajabi.com/
    https://freelancingfreedom.com/ 


    Key Quotes
    “As you grow and learn more about your market and your ideal customer or what they need from you, you are going to make changes and you're going to pivot from that.” - Destini Copp


    “My key takeaway here is just to get creative, think about different ways you can grow and market your business.” - Destini Copp


    “The absolute biggest way that I have grown my audience and my email list has been through collaborations  with other business owners in my niche.” - Destini Copp


    Let’s get connected! 
     
    You can find me on Instagram and Facebook. Visit my website https://lizboer.com 
     
    Join the Marketing to Millions FB Group 
     
    LEAVE A REVIEW + and SHARE this episode with someone you know who wants to build their online business, influence, and brand. You can listen to Marketing to Millions on Spotify, Stitcher, or iTunes.

    • 29 min
    How I Crafted A 6-Figure Digital Course Launch Campaign

    How I Crafted A 6-Figure Digital Course Launch Campaign

    “Free valuable offer first, sell later.”  - Liz Boer


    How can creating online courses benefit your online business? For one, it is an asset you can receive unlimited earnings from, 24/7. In this episode, I’ll discuss some practical tips to apply when launching your digital course and the ways to effectively generate leads. The key is not to be too pushy and to offer value first before anything else. Don't forget to check out the helpful links and tools mentioned in the episode!
     
    [00:01 - 03:40] The Multiplying Benefits of Digital Courses for Your Business
    [03:41 - 15:25] Tips and Tricks for Better Leads Generation
    [15:26 - 22:35] Underused but Effective Strategies to Employ
    [22:36 - 27:31] Wrapping Up! 
     
    Key Quote


    “Contrary to what you might believe, you don't have to wait years for the perfect evergreen transition. To start making six figures from your digital course, you don't have to spend hours and hours desperately trying to get people to sign up either. You can use streamlined and efficient strategies that won't have you staring at your laptop all night long, or feeling overwhelmed or wondering if anyone will buy from you.” - Liz Boer
     
     
    Let’s get connected! 
     
    You can find me on Instagram and Facebook. Visit my website https://lizboer.com 
     
    Join the Marketing to Millions FB Group 
     
    LEAVE A REVIEW + and SHARE this episode with someone you know who wants to build their online business, influence, and brand. You can listen to Marketing to Millions on Spotify, Stitcher, or iTunes.

    • 27 min

Customer Reviews

5.0 out of 5
43 Ratings

43 Ratings

Olivia Synan ,

Amazing strategies!!

Liz not only has amazing strategies that you can implement TODAY, but she has experts join her so that you can create a profitable business of your dreams!

declutteredintentions ,

Clear, organized, and easy to implement!

I love how clear each episode topic and content is. It feels easy to say “okay I want to get more clear on X” (i.e. hanging pages, IG following, financials, etc.) and there’s an episode waiting for me, that dives into that ONE specific topic. There are so many pieces and parts to our businesses and things we “could” be doing, and listening to other podcasts where it’s just like “here are all the things you could do” gets overwhelming. Marketing to millions is clear, concise, organized and easy to implement. There’s something in there for everyone, no matter what type of business you run, because marketing is the key to getting you where you want to go! (Olivia Heine, @decluttered.intentions)

LIV empowered ,

Super helpful

This is a great motivational podcast with excellent tools and techniques to grow your business.

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