13 min

Mary the Marketer Jutecast

    • Marketing

In our second of three mini-episodes laying out your roadmap to content strategy success, agency owner Kari Olivier of Jute Creative and digital strategist Jeremy Solly move on from the strategy phase to implementation. Today’s question: how do you balance a disciplined content strategy with test-and-learn that might open new avenues?

In our second of three mini-episodes laying out your roadmap to content strategy success, agency owner Kari Olivier of Jute Creative and digital strategist Jeremy Solly move on from the strategy phase to implementation. Today’s question: how do you balance a disciplined content strategy with test-and-learn that might open new avenues?

13 min