100 episodes

Jon Rognerud interviews noted experts in entrepreneurship, business building, growth hacking, paid media, sales & marketing. The podcast aims to dispel myths, reveal what's working now and how failures and successes impacted the lives of business leaders, entrepreneurs and marketers - and how it made them better.
Jon Rognerud is from Norway, went from being a top 10 musician, turned to software development, and created 3 books on SEO and web optimization for Entrepreneur Press and is currently a consultant and founder of a leading media and marketing agency in Los Angeles, CA.
Subscribe and review this podcast today!

Media And Marketing w/Jon Rognerud Jon Rognerud

    • Business
    • 5.0, 8 Ratings

Jon Rognerud interviews noted experts in entrepreneurship, business building, growth hacking, paid media, sales & marketing. The podcast aims to dispel myths, reveal what's working now and how failures and successes impacted the lives of business leaders, entrepreneurs and marketers - and how it made them better.
Jon Rognerud is from Norway, went from being a top 10 musician, turned to software development, and created 3 books on SEO and web optimization for Entrepreneur Press and is currently a consultant and founder of a leading media and marketing agency in Los Angeles, CA.
Subscribe and review this podcast today!

    EP 137: How To Create The BEST Content?

    EP 137: How To Create The BEST Content?

    In today's episode, I cover how to begin the process of creating the "BEST" content for your business. I know, "best" is relative, but please listen... 
    Simple answer: Research! Combine manual work with tools to get a 360 view into your market, and then break findings down by theme, topics, sub-topics. The architecture should use a top-down, drill-down effect.
    When you deploy to your website, ensure your organization approaches all content with a SEO mindset - on top of your paid and social media.
    Start here:
    Google Trends
    Twitter Trends
    Yahoo Trends
    BuzzSumo (popular topics/trends)
    AnswerThePublic (scraped questions/answers)
    SparkToro - the websites feature (where spending time, content collaboration opportunities)
    Glimpse (what consumers are interested in)
    Pinterest Trends (inside Pinterest, fashion, food, drink, etc)
    Emarketer - trends, research, consumer interest
    Similarweb - undercover marketing strategies and content
    Adding keyword research should also be mentioned, specially when you drill down even deeper.
     
    Join our private client group: https://chaosmap.com/private/
     
    ►Here's where to follow and listen to Jon:
    Apple Podcast: https://podcasts.apple.com/us/podcast/media-and-marketing-w-jon-rognerud/id1147949023
    Instagram: https://www.instagram.com/jonrognerud
    Facebook: https://facebook.com/ChaosmapMarketing
    Twitter: https://twitter.com/jonrognerud
    LinkedIn: https://linkedin.com/in/jrognerud
    Website: https://chaosmap.com
    #chaosmap #googleads #jonrognerud

    • 13 min
    EP 136: 7 Ways To Avoid Losing Money On Google Ads

    EP 136: 7 Ways To Avoid Losing Money On Google Ads

    Google Ads is an excellent platform for lots of businesses to drive more sales and grow.
    But unfortunately, most advertisers don’t know how to use it to get results at lower costs.
    If you find yourself spending a lot of money on Google Ads and getting little to no results, this is for you.
    In this episode, you’ll learn seven easy ways to save money on Google Ads by driving higher conversions at a lower CPC.
    ►Here's where to follow and listen to Jon:
    Apple Podcast: https://podcasts.apple.com/us/podcast/media-and-marketing-w-jon-rognerud/id1147949023
    Instagram: https://www.instagram.com/jonrognerud 
    Facebook: https://facebook.com/ChaosmapMarketing 
    Twitter: https://twitter.com/jonrognerud 
    LinkedIn: https://linkedin.com/in/jrognerud 
    Website: https://chaosmap.com
    #chaosmap #googleads #jonrognerud

    • 14 min
    EP 135: 6 Must-Have Tools For Google Ads Campaigns Performance

    EP 135: 6 Must-Have Tools For Google Ads Campaigns Performance

    Any craft in this world requires tools to make the job easy.
    And PPC is no different!
    With the right set of tools, you can automate most of the process. You’ll find the best keywords, create ads quickly, research your competitors, and drive your costs down.
    We’ve gathered five tools to help you gain competitive advantage and run successful Google Ads campaigns.
    Enjoy!
    #jonrognerud
    https://chaosmap.com
    https://youtube.com/jonrognerud
    https://podcasts.apple.com/us/podcast/media-and-marketing-w-jon-rognerud/id1147949023
     
    Ed note: The audio says Episode 134, but we're already in EP 135!

    • 11 min
    EP134: Get Massive Brand Traffic With Adroll (NextRoll)

    EP134: Get Massive Brand Traffic With Adroll (NextRoll)

    https://chaosmap.com AdRoll (Nextroll) is a digital marketing solution that is designed for retargeting to convert window shoppers on your website into buyers.
    This product utilizes advanced tools on multiple platforms such as web, social media, and mobile to provide results.
    The AdRoll team works with clients to learn what works best for them.
    This system is used by over 25,000 brands in 150 nations.
    It helps marketers to collect, evaluate, and act on customer information to implement effective campaigns. They can thus convert customer information into top performance marketing.
    Learn more on how we at Chaosmap grow BIG TRAFFIC for brands and established businesses: https://chaosmap.com/book-me 
    https://youtube.com/jonrognerud

    • 9 min
    EP 133: Get Profitable With Your E-Commerce Store, Guaranteed (ROAS means very little)

    EP 133: Get Profitable With Your E-Commerce Store, Guaranteed (ROAS means very little)

    https://chaosmap.com/book-me
    Learn why ROAS (return on ad spend) really doesn't matter to get profitable with your e-commerce store.
    Here's the secret: CLTV and the strategies you create to elevate this concept over time.
    Enjoy!
    Learn more: https://youtube.com/jonrognerud
    https://chaosmap.com (main agency website)
     

    • 8 min
    The Countdown To $7 Billion Is On! (Black Friday) - EP 132

    The Countdown To $7 Billion Is On! (Black Friday) - EP 132

    We're going to talk about Black Friday today!
    I'm going to share some thoughts about the trends, the highly anticipated Black Friday (Weekend) and the time leading up to it.
    And, what can you do about it? I'll cover that as well.
    Are we going to hit 7 billion in sales USA 2019? You decide, but the trends, demographics and technologies are there.
    If you'd like to get help with getting ready for the e-Commerce blast off and you use Shopify and Facebook ads...
    Set up a free strategy session:
    https://www.chaosmap.com
    Happy Friday to you, and take action on your e-commerce activities. Don't be left out this year!
    P.S.
    Check out https://boldcommerce.com/ for some of the tools that are available to help you get more sales. However, use it in concert with smart e-strategies and marketing plans to meet you sales goals and KPI's. Got it? Cool!

    • 14 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

tommye w-c ,

Great content

Great media and marketing content. Tons of new and actionable tips and insights.

Topical Todd ,

Excellent podcast!

I regret not finding out about this podcast sooner. It could've saved me so much time before! Great tips, great content. Always a delight.

Rojohnson368 ,

One of the best marketing podcast to listen to in 2019

I like Jon's podcast, I learn something new every time I listen.

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