10 episodes

Medical Sales Guru is the free weekly podcast that is dedicated to driving success for Medical Sales Professionals that provide goods and services to the health care industry and its providers. Each week medical sales expert Mace Horoff and his guests will present medical sales tips and selling techniques for the medical device, pharmaceutical, medical equipment and medical diagnostics industries.

Medical Sales Guru Podcas‪t‬ Mace Horoff

    • Entrepreneurship
    • 4.7 • 64 Ratings

Medical Sales Guru is the free weekly podcast that is dedicated to driving success for Medical Sales Professionals that provide goods and services to the health care industry and its providers. Each week medical sales expert Mace Horoff and his guests will present medical sales tips and selling techniques for the medical device, pharmaceutical, medical equipment and medical diagnostics industries.

    USING LINKEDIN & OTHER SOCIAL MEDIA IN MEDICAL SALES

    USING LINKEDIN & OTHER SOCIAL MEDIA IN MEDICAL SALES

    During the last year, medical sales representatives have sought new ways to engage and sell to accounts and customers. Social media platforms like LinkedIn are an effective way of doing this, but....







    Too many medical sales reps violate "the unwritten rules" of social media engagement, turning-off customers and missing opportunities. The good news is this is easily fixed! In this episode, the how-to's and how-not-to's for using LinkedIn and other platforms to engage with doctors, dentists, and other HCPs and stakeholders is discussed. You can jump on board now, or you can wait and play catch-up later.







    Check it out and learn how to use social media to help grow your territory... And please leave a comment to share your social media experiences as a medical sales professional.







    For more information about how to gain access, sell more, and retain business without making costly mistakes, go to MedicalSalesAcademy.com

    • 19 min
    What do doctors & HCPs “really” want & expect from salespeople?

    What do doctors & HCPs “really” want & expect from salespeople?

    New medical sales representatives frequently ask this important question when selling to doctors and other healthcare professionals: What do doctors want and expect?" There's two answers. The first set of answers are the ones they will tell you. The second set of answers are often unspoken, but just as important as the first...maybe even more so. Both set's of answers are discussed in this podcast episode. Whether you're an emerging medical sales rep or a medical sales professional who has been working a territory for decades, it's good to know the answers to this question. Please let me know your thoughts in the comments below...and while you're here, please subscibe to the channel if you find value. Thanks!

    • 15 min
    YOUR BEST MEDICAL SALES STRATEGY FOR 2021

    YOUR BEST MEDICAL SALES STRATEGY FOR 2021

    There is ONE THING that medical sales representatives MUST do to be relevant and SELL MORE in 2021...







    Medical sales professionals had their world turned upside down in 2020. Sure, some things are the same, but most HCPs are viewing their jobs through a different lens. This can be bad news for medical reps who just keep working the territory as before, but...







    Medical reps who know, understand and leverage the strategy that's discussed here will find more opportunities in their territories than ever before. Want to know what it is? Don't miss this important key as you move into 2021 and beyond!







    Learn how you can sell more to HCPs and healthcare at https://medicalsalesacademy.com

    • 17 min
    Conversation with Badger Maps CEO Steve Benson on Selling During and After COVID-19

    Conversation with Badger Maps CEO Steve Benson on Selling During and After COVID-19

    Steve Benson is the founder and CEO of Badger Maps, an incredible software that allows outside sales reps to work their territories with maximal efficiency. Steve's company has access to data from over 5,000 companies - data that tells a story about how sales has changed since COVID-19 appeared in the U.S.







    In this special edition of the Medical Sales Guru Podcast and Medical Sales Channel, I interview Steve about changes in the sales landscape and what sales reps should be doing right now to prepare for the post-COVID world. Enjoy and benefit from Steve's unique perspective!







    If you prefer to watch the interview, you can watch it here.

    • 41 min
    Is medical sales still a good career after covid-19?

    Is medical sales still a good career after covid-19?

    The novel coronavirus has redefined our lives moving forward. The big question medical sales representatives are asking as we work to emerge from this crisis, is whether or not medical sales is still a good career. How will it be different? What can I do to adapt. These questions are answered in this episode of The Medical Sales Guru Podcast.

    • 15 min
    Focus on the patient and sell more!

    Focus on the patient and sell more!

    Medical sales reps often forget why they do what they do. Sure, you sell to earn a commission, but ultimately it's to make a difference for the patient or those that treat patients. If you stay focused that "the patient always comes first," you'll elevate yourself and your products in your customers' eyes.







    Listen to this short podcast episode to learn how to leverage the power of a patient focus.







    Click Here to Register for our FREE webinar masterclass next Wednesday:“How to Sell More ALMOST IMMEDIATELY By Changing The Sales Story You Tell Healthcare Professionals… Without Being a Pushy Sales Rep”

    • 10 min

Customer Reviews

4.7 out of 5
64 Ratings

64 Ratings

disgrunted coffee guy ,

Jumpstart

Thanks for the jumpstart getting me excited for my new career! It is like having a great coach before a big game.

LSMN90 ,

Helpful for Your First Day

Mace isn’t incorrect in his advice, but provides no real insight. Anyone who has been in the field more than a few weeks will be well aware of all his “tips”. His episodes are also highly redundant.

No disrespect intended but why would I pay for your class when the “free preview” provides no real value? There’s no incentive.

Scrobly ,

Practical advice!

He knows what he’s talking about and his advice isn’t generic. Often he has a very specific recommendation on what to do next to move the sale forward. Plus it’s nice to hear from someone who knows what it’s like out here

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