Podcast by Medical Sales Nation
Chris Ernster, VP of Sales and Marketing at SRS Medical
Interview with Chris Ernster the VP of sales and Marketing at SRS medical. We dive into how to successfully work with a board and investors, the clinical leadership as a sales rep that is needed, the difference of creating a market and taking share, and how the foundations of sales will always be essential.
His 30 years of experience is definitely worth the listen. This is a lot of fun to listen to and learn.
Interview with Mike Moore, Executive Recruiter
I had a great conversation with Mike Moore discussing everything from selling skills, the new inside sales forces in MedTech, using LinkedIn as a personal strategy, and the skill set behind selling to the office as hospitals curtail access.
Mike shared his insights into today's selling market, what sales strategies companies are looking and the need to augment selling skills in a semi virtual world.
Just two people having a conversation on their chosen field, lean in and take a listen.
Interview with Keith Valentine, CEO of Seaspine
I'm thrilled to have Keith Valentine on the podcast who is the President and CEO of Seaspine. We go through a little history on the early days of spine and how if it wasn't for someone like Ron Pickard the spine industry would look completely different. We dive into what Keith looks for in his team and the future of spine.
Ted Newill - You can be better than your competition - Up-skill
Bombs and more bombs of insight with Ted Newill. We dive into the impact of COVID on medtech commercialization on it's impact on:
Ted drops this at the end of the podcast: "You can be better than your competition" Damn straight but it takes new skills and a new way of thinking.
2)Marketings new role as the bomber to soften to ground for the foot soldier to make greater in roads.
3)Evolution of the sales process and the new skills sets that need to be developed to sell more
3)Changes in sales access and what to do
4)Sales management and the skills and tools needed to develop your team
5)Startup nation needs to adapt to the new access challenges to sustain new technologies.
Tom Patzelt and the New Normal of marketing and sales commercializtion in Medtech
Tom Patzelt joins us with his 28+ years in the medical technology field holding many roles and specializing in go to market strategies and forging new analysis and execution as our new normal evolves.
We discuss how marketing in medtech needs to lead the customer/provider conversation using Digital technologies to virtually kick in the door that softens the front lines so reps have easier access.
Why is this important? No way are companies launching new products and implementing the old school sales reps tactics of cold calling and thinking it will work.
Why? No sales access - we have OR access to cover a case but selling has a new normal and we, the commercial team, have to become one to be successful.
Take a seat and listen in as we talk about the new commercial normal.
Matthew Ray Scott Dropping bombs and positivity in the Covid Medtech World
We take a deep dive into the awesomeness of being a member of the medical device community with Matthew Ray Scott of Feed the Agency.
This was so much fun that I had to get this podcast out right after the recording.
Matthew drops his bombs, experiences and positivity around sales, distributors, the health of our healthcare system, and that sales training skills need to develop in this covid world and to embrace the tools to get there.
We go into how his company is helping providers and device companies to get the word out about their products and services.
A new favorite
The insight that Medical Sales Nation brings to bear is mind-blowing! If you're in the medical sales space, it's an absolute must-listen.
Excellent podcast for sales development!
Look no further if you are trying to invest in yourself by building stronger selling capabilities. This podcast will take you from good to great! Relevant topics to medical device sales professionals. Would definitely recommend!