15 min
Michael Gore FEBEV on Meat consumption and "meaty names" for plant-based substitutes The Retail Influencer
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- Marketing
Many reconsider their meat consumption and nobody denies that plant based alternatives are a necessity on the shelves. But did consumers really abandon meat? and should alternatives be allowed to use whichever name they want just for marketing purposes? To discuss these points, my guest for this episode is Michael Gore, Managing Director of FEBEV (the Belgian Meat Federation).
Hosted by Ausha. See ausha.co/privacy-policy for more information.
Many reconsider their meat consumption and nobody denies that plant based alternatives are a necessity on the shelves. But did consumers really abandon meat? and should alternatives be allowed to use whichever name they want just for marketing purposes? To discuss these points, my guest for this episode is Michael Gore, Managing Director of FEBEV (the Belgian Meat Federation).
Hosted by Ausha. See ausha.co/privacy-policy for more information.
15 min