64 episodes

The Microsoft Partner Network is the largest community of partners across the globe. Hosted by Microsoft’s Rachel Braunstein, this podcast brings you insider access to unforgettable interviews with Microsoft partners, executives, and industry thought leaders. Tune in to learn more about the big ideas shaping business and technology today. Subscribe to the podcast to never miss an episode, and rate and review to let us know what you think.

Microsoft Partner Network podcast Microsoft Partner Network

    • News
    • 5.0 • 9 Ratings

The Microsoft Partner Network is the largest community of partners across the globe. Hosted by Microsoft’s Rachel Braunstein, this podcast brings you insider access to unforgettable interviews with Microsoft partners, executives, and industry thought leaders. Tune in to learn more about the big ideas shaping business and technology today. Subscribe to the podcast to never miss an episode, and rate and review to let us know what you think.

    Partner Marketing Pros

    Partner Marketing Pros

    In this month’s episode we continue our conversation with Gerry Murry from IDC about marketing budgets and investments. Gerry Murray is a Research Director with IDC’s Marketing and Sales Technology Research Service. IDC has worked closely with Microsoft for many years, particularly on the partner marketing business with our team. In this episode you will learn more about how much to budget to allocate towards marketing efforts and what investments partners should be thinking about making.

    • 21 min
    Partner Marketing Pros

    Partner Marketing Pros

    In this two-part episode Research Director at IDC, Gerry Murray teaches us about organizing team structure and resourcing. In part two, we'll focus on making wise investments and managing a budget for your marketing team.

    • 21 min
    Partner Marketing Pros

    Partner Marketing Pros

    Learn about the importance of customer lifetime value (CLV) and how to maintain it with Prashanth Subramanian, co-founder and executive director of Microsoft partner Quadrasystems.

    • 29 min
    Partner Marketing Pros

    Partner Marketing Pros

    Learn about high-engagement marketing strategies and tools to drive increased rate of prospect-to-buyer conversion with Jeff Wedren, AVP of Microsoft partner PowerObjects.

    • 29 min
    Partner Marketing Pros

    Partner Marketing Pros

    Hosted by Microsoft Global Channel Marketing Lead Jennifer Tomlinson, this month’s episode takes a deep dive with Microsoft partners Chris Wright and Barnaby Ellis from fiftyfiveandfive and Kenechi Duru from Rackspace on social media, blogs, and how they can support modern digital selling.

    • 25 min
    Partner Marketing Pros

    Partner Marketing Pros

    Joanne Charley, the Chief Marketing Officer for Neural Impact and a professor of marketing at Capilano University, hosts Episode Five of the Partner Marketing Pros podcast. In this episode, she is joined by Heather Thompson, Senior VP of Marketing at Qorus Software, as they explore several ways to support your inbound and content marketing to support brand leadership, lead generation, and to accelerate the buying journey.

    • 22 min

Customer Reviews

5.0 out of 5
9 Ratings

9 Ratings

skylarjayden ,

Great energy

Love hearing from Microsoft and partners about how to be a better business and leader. Super insightful!

jlee455 ,

Enlighten and engaging!

Really enjoy the content and passion that Rachel and her guests on the show provide each and every time 👊🏻👍🏻❤️

TJ1212TJ ,

Great Insider Insights

Interesting content and a very unique opportunity to hear from true industry leaders. Rachel brings great energy and expertise to every episode. Highly recommend for anyone interested in tech!

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