Mind Meld PR #19 - How to make tech make sense Mind Meld PR Breaking News
-
- Marketing
"You're not coders. You don't build tech. So... how are you able to pitch stories about our company and our product?" I'm paraphrasing, but that's a pretty common question from our tech PR clients.
Lucky for us, you don't actually have to know how complex tech works on the inside to be able to explain what it does, who it's for and why it matters. But first, you have to ask the right questions. It's a good thing that Mind Meld PR pro's used to be reporters, because those interviewing skills come in really handy.
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
Subscribe to our tech PR newsletter
https://www.mindmeldpr.com/subscribe
Podcast
https://anchor.fm/mindmeldpr
Watch on YouTube
https://youtube.com/playlist?list=PLAGH4QLsWlacIxnK_ed6UOzjyWA8xDPhM
"You're not coders. You don't build tech. So... how are you able to pitch stories about our company and our product?" I'm paraphrasing, but that's a pretty common question from our tech PR clients.
Lucky for us, you don't actually have to know how complex tech works on the inside to be able to explain what it does, who it's for and why it matters. But first, you have to ask the right questions. It's a good thing that Mind Meld PR pro's used to be reporters, because those interviewing skills come in really handy.
This podcast is produced by Mind Meld PR
https://www.mindmeldpr.com/
Subscribe to our tech PR newsletter
https://www.mindmeldpr.com/subscribe
Podcast
https://anchor.fm/mindmeldpr
Watch on YouTube
https://youtube.com/playlist?list=PLAGH4QLsWlacIxnK_ed6UOzjyWA8xDPhM
16 min