78 episodes

Hosts Will Leach and Steve Brown talk all things behavioral science and why it matters in marketing, business and life!Rated Top 15 Behavioral Science Podcasts by FeedSpot and Finalist for Marketing Research Podcast of the Year, 2022, The Mindstate Marketing Hour is THE Podcast for all things Behavioral Science Marketing.

Mindstate Marketing Hour Will Leach

    • Business
    • 4.7 • 12 Ratings

Hosts Will Leach and Steve Brown talk all things behavioral science and why it matters in marketing, business and life!Rated Top 15 Behavioral Science Podcasts by FeedSpot and Finalist for Marketing Research Podcast of the Year, 2022, The Mindstate Marketing Hour is THE Podcast for all things Behavioral Science Marketing.

    A Conversation with Kristian Aloma PhD, Founder and CEO of Threadline

    A Conversation with Kristian Aloma PhD, Founder and CEO of Threadline

    Kristian Aloma is back on the Mindstate Marketing Hour! He joins the show to share about his new book - Start with the Story. Already hitting some of Amazon’s best-selling lists, tune in to find out what designing with narrative psychology means and why it should be in your arsenal.The Mindstate Marketing Hour is a weekly show with Will Leach and Steve Brown where they talk shop about science in marketing. Be sure to SUBSCRIBE to our channel to stay in touch! Winner of the Market Resear...

    • 49 min
    The FOMO Advantage: How to Use the Scarcity Effect to Boost Your Advertising Results

    The FOMO Advantage: How to Use the Scarcity Effect to Boost Your Advertising Results

    Do you want to know the secret of creating a sense of urgency and exclusivity in your marketing campaigns? If so, don’t miss this one-time opportunity to discuss the Scarcity Effect on the Mindstate Marketing Hour. We’ll discuss various ways you can use this powerful trigger to create effective advertising that works. 🚀The Mindstate Marketing Hour is a weekly show with Will Leach and Steve Brown where they talk shop about science in marketing. Be sure to SUBSCRIBE to our channel to stay in to...

    • 40 min
    A Conversation with RT Custer, CEO of Vortic Watch Company

    A Conversation with RT Custer, CEO of Vortic Watch Company

    Finding passion in your career can feel like an impossible feat. While it doesn’t come easy, it’s well worth it. On this episode of the Mindstate Marketing Hour, Will Leach and Steve Brown interview R.T. Custer, a passionate entrepreneur, speaker, and guide who helps founders find freedom and support in their corner of the world. As the CEO of Vortic Watch Company and the co-host of Fast Foundations Mastermind, R.T. knows what it takes to build a successful business and drive impact...

    • 55 min
    Writing Authentic AI Marketing Messages. A Conversation with Chad Thiele, Founder of Chibi.AI

    Writing Authentic AI Marketing Messages. A Conversation with Chad Thiele, Founder of Chibi.AI

    Discover how to revolutionize your copywriting game and infuse a human touch into your AI writing. Generative AI expert and Founder of Chibi AI joins this episode of the Mindstate Marketing Hour to share tips for bringing your creative ideas to life using generative AI.The Mindstate Marketing Hour is a weekly show with Will Leach and Steve Brown where they talk shop about science in marketing. Be sure to SUBSCRIBE to our channel to stay in touch! Winner of the Market Research Podcast of ...

    • 49 min
    The Social Proof Advantage: Building Trust and Credibility in Your Marketing

    The Social Proof Advantage: Building Trust and Credibility in Your Marketing

    Want to stand out from the crowd and build trust with your audience? If so, you don't want to miss this episode of the Mindstate Marketing Hour, where we'll discuss the importance of social proof in marketing and how it can be used to build psychological trust and credibility for your brand. Don't miss this opportunity to learn how to use social proof to take your marketing to the next level.The Mindstate Marketing Hour is a weekly show with Will Leach and Steve Brown where they talk sh...

    • 36 min
    Designing for Impact: Unleashing the Power of Emotion to Create Winning Ads

    Designing for Impact: Unleashing the Power of Emotion to Create Winning Ads

    As advertising and marketing professionals, one of the biggest struggles we face is ensuring our marketing efforts stand out from the crowd. Nothing is more frustrating than seeing your hard work fail to deliver results. In this episode of Mindstate Marketing Hour, we discuss how to use consumer psychological insights to create highly effective advertising. By following 5 simple steps, you can create persuasive campaigns that deliver results and keep your customers coming back for more.T...

    • 39 min

Customer Reviews

4.7 out of 5
12 Ratings

12 Ratings

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