28 min
The Secret to Generating 40+ Media Hits in 1 Year with Krista Ferrara Missions to Movements
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- Non-Profit
If you've been looking for an episode on how to pitch the media, here it is! Krista Ferrara made the switch from TV news to in-house PR at HHM Health and year to date, she has put her small nonprofit in the news 45 times! This press has led to increased social media growth, new donors, and a significant jump in donations during their annual North Texas Giving Day.
Krista is giving away her juiciest tips today, including how to craft a press release that will immediately garner attention (and a response!), what NOT to do when reaching out to reporters, and the raw numbers behind her results.
Resources & Links
‘Tis the season to be running Facebook and Instagram Ads asking your warm audience of supporters to give! Learn how to launch effective donation ad campaigns in just 37 minutes inside of my mini-course. Get started here and see up to 2x returns on ad spend.
Connect with Krista on LinkedIn, Instagram, and Facebook and learn more about HHM Health.
Stuck setting up your Facebook Ads business account? Watch this YouTube video where I break it down step-by-step in just 8 minutes.
Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you.
The NIO Summit is the nonprofit industry’s premier digital fundraising event! Join hundreds of fellow nonprofit professionals in Indianapolis September 18-19 and save $600 on your ticket -- the lowest price available anywhere right here: https://bit.ly/NIOSummit2024
Let's Connect!
Send a DM on Instagram or LinkedIn and let us know what you think of the show! Head to YouTube for helpful digital marketing how-to videos and podcast teasers Want to book Dana as a speaker for your event? Click here!
If you've been looking for an episode on how to pitch the media, here it is! Krista Ferrara made the switch from TV news to in-house PR at HHM Health and year to date, she has put her small nonprofit in the news 45 times! This press has led to increased social media growth, new donors, and a significant jump in donations during their annual North Texas Giving Day.
Krista is giving away her juiciest tips today, including how to craft a press release that will immediately garner attention (and a response!), what NOT to do when reaching out to reporters, and the raw numbers behind her results.
Resources & Links
‘Tis the season to be running Facebook and Instagram Ads asking your warm audience of supporters to give! Learn how to launch effective donation ad campaigns in just 37 minutes inside of my mini-course. Get started here and see up to 2x returns on ad spend.
Connect with Krista on LinkedIn, Instagram, and Facebook and learn more about HHM Health.
Stuck setting up your Facebook Ads business account? Watch this YouTube video where I break it down step-by-step in just 8 minutes.
Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you.
The NIO Summit is the nonprofit industry’s premier digital fundraising event! Join hundreds of fellow nonprofit professionals in Indianapolis September 18-19 and save $600 on your ticket -- the lowest price available anywhere right here: https://bit.ly/NIOSummit2024
Let's Connect!
Send a DM on Instagram or LinkedIn and let us know what you think of the show! Head to YouTube for helpful digital marketing how-to videos and podcast teasers Want to book Dana as a speaker for your event? Click here!
28 min