Interview Connections | The Leading Podcast Booking Agency

Jessica Rhodes

Welcome to Interview Connections! We’re the first-ever and leading podcast booking agency. The Interview Connections Podcast is the go-to show for coaches looking for actionable advice on how to grow their business online and attract high ticket clients. 13 years ago, in 2013, I started booking my dad (a business coach) as a guest on podcasts because I wanted to be a stay-at-home mom. Fast-forward to today and Interview Connections is a multi-seven-figure podcast booking agency. We’ve booked over 50,000 podcast interviews for more than 1000 coaches. Subscribe & Listen to Every Episode Take Notes & Implement Share with Your Network Follow Interview Connections on Social Media – Stay connected on Instagram at https://www.instagram.com/interviewconnections/ Book a call – If you want to be a guest on podcasts, we can help! Visit https://interviewconnections.com/ to book a free consult.

  1. APR 18

    The Power of Authentic Presence with Suzanne Roberts

    Suzanne Roberts, Principal of UnifyingSolutions, is a seasoned coach, author, facilitator, and speaker, with over five decades of experience in guiding organizations and individuals toward transformative change. Since 1979, she has worked with a diverse range of corporations, businesses, and non-profits, specializing in leadership development, cultural competence, and organizational resilience. She provides training and facilitation in The Great Reconnection™ and Consulting, helping individuals and teams cultivate vibrant, purposeful, and liberated lives and cultures. The Great Reconnection™ Coaching is more than just a coaching method—it’s a transformative pathway designed to help you reclaim YOU and step into your authentic power. Through this process, you’ll align with your deepest self, unshackled from the weight of external pressures and societal expectations. In this episode, Jess and Suzanne discuss: Being in a "trust recession" and why authentic online sharing builds the kind of connection that leads to real business relationships. Suzanne shares why vulnerability paired with a pathway forward is what moves people to reach out. How Suzanne launched her podcast in May 2024 for the sheer fun of it and has already reached 35 countries and 2,600 downloads, interviewing guests weekly with a monthly wisdom drop segment called Wisdom Drops. The unique pre-interview ritual Suzanne uses with every guest: a centering breath, a moment of presence, and an intention set together before recording begins. Jess shares why this was unlike anything she has experienced in hundreds of podcast appearances. Why there is no amount of strategy and tactics that will sustainably grow your business if your nervous system is dysregulated, and what it looks like to build a culture that is expansive rather than driven by pressure and burnout. Suzanne's 50-year evolution as a coach, from organizational development and team leadership to somatic work at the Strozzi Institute, to nervous system resets with a literal massage table in her office. Research Suzanne is now pursuing after discovering that leaders are spending 60 to 85 percent of their day in disconnection and often cannot identify their own signal to reconnect. Connect with Suzanne Roberts at https://unifyingsolutions.com/ Book your Discovery Call with Jess at https://interviewconnections.com/call

    25 min
  2. APR 10

    Leveraging Podcasting to Reflect Your Company Culture

    In over 13 years of podcast experience, Jessica has never seen a marketing agency do what Deanna and Ashley are doing with their podcast. Ducks Unplugged isn't just a show about marketing; it's a living, breathing reflection of who Blue Duck Agency is and what it feels like to work with them. About our guests Deanna Dolecki is president of Blue Duck Agency, a boutique female-founded marketing agency. A Gen X professional with over 25 years in marketing, Deanna leads with strategy, flexibility, and a refusal to take herself too seriously. Ashley Ruggeri is a senior marketing executive and millennial mom with over 15 years of experience building results-driven programs. Together, they run Blue Duck and co-host Ducks Unplugged, a show as authentic as the agency itself. What we cover Why Deanna and Ashley launched a podcast to differentiate in an industry where agencies all sell the same thingsThe insight that changed how Jess sees their show: it's not that the podcast shaped their culture, it's that it mirrors itHow their low-prep, bullet-point-only approach produces more authentic (and more entertaining) episodes than scripted content ever couldThe basement studio story and why a corner of Ashley's son's toy room beats a professional studioTheir production process: batching four episodes per shoot, a dedicated producer named Cindy, and a director who has mastered the anglesWhy their ideal clients watch the podcast before ever getting on a call and what that means for their sales cycleThe dream client Deanna is absolutely going after (hint: it involves online dating) About Blue Duck Agency Blue Duck is a full-service, results-based marketing agency specializing in acquisition, retention, and loyalty programs — with deep expertise in membership and subscription businesses. Every client works directly with senior staff. No hand-offs, no junior teams running your account. Subscribe to Ducks Unplugged on YouTube: https://www.youtube.com/@DucksUnplugged Ready to leverage podcast guesting to attract dream clients? Schedule a call with Jessica now at http://interviewconnections.com/call

    23 min
  3. MAR 19

    Sold His Agency, Found His Calling: Steve Guberman’s Story

    Episode Overview Steve Guberman joins Jessica for a wide-ranging conversation that goes far beyond business strategy. From an accidental agency exit to an unimaginable loss, to launching a coaching practice, Steve shares the real, unfiltered story behind his company, Agency Outsight, and why authentic human connection is at the heart of everything he does. Key Topics Covered The Accidental Exit Steve never planned to sell his agency. After nine years of building it, burnout hit fast — triggered by losing a seven-figure anchor client and the painful layoffs that followed. On his brother's advice, he put together a pitch deck and ran a "biz dev blitz" to agency owner friends, ultimately receiving three offers and selling to a PR firm he'd known and trusted for years. Life After the Sale Steve stayed with the acquiring firm for five years total — two years on an earn-out, then three more because things were going well. He shares what it felt like to finally let go of payroll stress and operate as an employee rather than a founder. A Season of Loss and Reinvention After leaving the agency in January 2020, Steve joined a new company with a clear CMO-track vision — but three months in, he lost his teenage daughter. Shortly after, COVID hit. He opens up about how that season of grief ultimately redirected his path, and why he's grateful for the unexpected support he found in that otherwise toxic workplace. Launching Agency Outsight After leaving the toxic job, Steve spent time in his garden, reconnected with agency owner friends in his New Jersey network, and was pointed to agency coach Kelly Campbell by multiple people simultaneously. That conversation gave him the blueprint. He launched Agency Outsight in October 2020 and hasn't looked back. Getting Coaching Clients: Then vs. Now Early days: Personal network outreach, starting with a $600/month clientToday: The Agency Bytes podcast serves as a content library and shortest sales cycle Steve has ever experienced — prospects come in already soldAlso working well: Speaking, webinars, brand partnerships, and in-person events ("IRL over URL") On Selling Without Selling Steve completed Sandler sales training but says he no longer sells at all. If the fit isn't right, he'll refer prospects to five other agency coaches. He wants clients who are ready and willing — not regretful ones he had to convince. Books & Resources Mentioned Traction by Gino Wickman (EOS)A Course in MiraclesThe Surrender Experiment by Michael A. SingerEckhart Tolle on Lewis Howes' podcast Connect with Steve Guberman 🎙 Podcast: Agency Bytes💼 LinkedIn: @AgencyCoach🌐 Agency Outsight Work with Jessica Ready to get booked as a guest on top podcasts? Visit interviewconnections.com to book a discovery call.

    32 min
  4. FEB 28

    How the Blind Blaming Framework Will Grow Your Coaching Business with Kevin St.Clergy

    Episode SummaryIn this episode, Jessica sits down with her business coach, Kevin St.Clergy, author and host of Beyond Blind Blaming, to talk about why so many entrepreneurs stay stuck even after investing time, money, and effort into “fixing” the problem. Kevin shares the origin story behind the Blind Blaming framework, why traditional “root cause analysis” often fails inside the same circle of influence, and the simple method he teaches to finally see what you have been missing: Reflect, Connect, Decide. They also talk about the real-world results Kevin experienced after hiring Interview Connections, including how a refined one-sheet helped generate over $20,000 in keynote sales before most interviews even went live, and why “readiness” is the most underrated factor in successful podcast guesting. What You’ll LearnWhat “blind blaming” is and how it keeps smart business owners stuck in the blame loopWhy you often cannot identify the true root cause from inside your current environmentKevin’s RCD method: Reflect, Connect, Decide (and how it creates transformation)The mindset shift behind MFD and why decisiveness changes everythingWhy podcast guesting works brilliantly for the “ready” client, and fails fast for the unready oneHow Kevin uses a 77-question readiness assessment + 90-minute intensive to build a 90-day planThe behind-the-scenes story of how Kevin found Interview Connections (and the ROI that followed) Timestamp Highlights0:00 Kevin shows Jessica his backend system that generates AI call prep plans and tracks referrals/upsells5:06 The “Readiness Assessment + 90-minute intensive” becomes Kevin’s main offer12:44 Jessica’s full introduction of Kevin and why she hired him as her business coach14:57 Kevin’s story: finding Interview Connections through Google, fixing the one-sheet, and getting booked fast20:24 The origin of Blind Blaming and how the framework became a book, program, and certification28:00 Jessica shares her dad’s principle: “Just decide” and asks Kevin about MFD28:22 Kevin breaks down RCD: Reflect, Connect, Decide and why outside perspective is required33:35 The “divine timing” story: Kevin’s connection to Jessica’s dad, Jim Palmer36:45 Kevin explains the $997 Readiness Assessment: identifying red flags and building a 90-day plan43:00 CTA strategy: when to send people to Amazon vs your own site, and how to bring buyers back for bonuses Memorable Quotes“How you do anything is how you do everything.”“When everybody in your sphere of influence is stuck in the same loop, it’s almost impossible to see a different way.”“Reflect, Connect, Decide. Awareness creates the transformation.”“Readiness is everything. Podcast guesting is wildly successful when the foundation is solid.” Resources MentionedKevin’s book and home base: Blindblaming.comTake the Business Readiness Assessment now at https://interviewconnections.com/business-readiness-assessment

    31 min
  5. FEB 18

    The 4 G’s of Magnetic Social Selling with Andrea Engstrom

    Andrea Engstrom is the founder of BOLD Mastermind, the author of Bold Confidence, and the host of the Andrea Engstrom Show. Her mission is to help women entrepreneurs gain clarity, confidence, and powerful connections so they can build thriving businesses and lives on their own terms. She specializes in guiding women to turn their expertise into high-value coaching programs that generate significant income while supporting freedom, fulfillment, and intentional lifestyles. But this episode started with something that made me laugh… Andrea shared that she received my marketing texts three times a week for 13 months before signing up to work with Interview Connections — and she never unsubscribed. Why? Because she knew the timing would come. That story turned into a powerful conversation about: • Why consistent follow-up is NOT annoying when done with integrity • How nurturing your list builds long-term revenue • The power of podcast guesting to create alignment and authority • And why coaches have a responsibility to share their message Andrea’s Origin Story: From Real Estate to $134K in 90 DaysAndrea didn’t stumble into coaching. She built a six-figure income in real estate investing after being inspired by a podcast interview. Later, after hearing Amy Porterfield say “bet on yourself” on The Ed Mylett Show, Andrea walked away from a six-figure position to launch her own coaching program. In her first: • 6 weeks → $63,000 in sales • 90 days → $134,000 in sales • 2 years → Her first million And she did it organically. The 4 G’s of Magnetic Social SellingAndrea shares the exact messaging framework that helped her scale from $50K months to $100K months without feeling spammy in the DMs. Here are the 4 G’s: Gratitude – Thank them for engaging.Genuine Compliment – Notice something real about them.Good Question – Keep it simple. Open conversation.Gift – Offer value before asking for anything. No pitching. No weird energy. Just real conversation that naturally leads to opportunity. Client Acquisition Strategy for CoachesAndrea breaks down her three primary lead generation strategies: • Workshops (low-barrier, high-conversion events) • A strategically built Facebook group • Social engagement turned into conversations And we dive into something I talk about constantly: If you don’t have a conversion strategy after someone discovers you on a podcast… you’re leaving money on the table. Workshops. Masterclasses. Salons. Live trainings. People need time with you before they buy. Team, Authority & Working Only 3 Days a WeekAndrea now works just three days per week and structures her calendar around only high-value activities: • Sales • Coaching • Strategic visibility (like podcast guesting) She shares how she built a small but powerful team to support: • CRM and automation • Marketing and copy • Appointment setting • Client experience And how authoritative positioning (like booking through an assistant) increases conversions. Why Podcast Guesting WorksOne of the biggest takeaways? It wasn’t one of my solo episodes that sealed the deal for Andrea — it was hearing me guest on someone else’s podcast. That conversation created alignment. That’s the power of borrowed authority and authentic storytelling. If you’re a coach, your message matters. And podcast guesting is one of the fastest ways to multiply your impact. Connect with AndreaAndrea is hosting her workshop: 100K in 90 Days Where she walks through exactly how she generated $134K in her first 90 days as a coach. Grab your spot at: andreaengstrom.com Ready to get on podcasts? Schedule a Discovery Call with Jessica today at https://interviewconnections.com/consult/

    27 min
4.8
out of 5
71 Ratings

About

Welcome to Interview Connections! We’re the first-ever and leading podcast booking agency. The Interview Connections Podcast is the go-to show for coaches looking for actionable advice on how to grow their business online and attract high ticket clients. 13 years ago, in 2013, I started booking my dad (a business coach) as a guest on podcasts because I wanted to be a stay-at-home mom. Fast-forward to today and Interview Connections is a multi-seven-figure podcast booking agency. We’ve booked over 50,000 podcast interviews for more than 1000 coaches. Subscribe & Listen to Every Episode Take Notes & Implement Share with Your Network Follow Interview Connections on Social Media – Stay connected on Instagram at https://www.instagram.com/interviewconnections/ Book a call – If you want to be a guest on podcasts, we can help! Visit https://interviewconnections.com/ to book a free consult.

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