100 episodes

The Mortgage Marketing Expert podcast mission is simple: to help mortgage & real estate professionals build more modern and relevant business. Sought-after industry experts share firsthand experience and advice to help create more effectiveness and efficiency. MME is a founding member of the Industry Syndicate Podcast Network.

Mortgage Marketing Expert Phil Treadwell

    • Business
    • 4.8 • 53 Ratings

The Mortgage Marketing Expert podcast mission is simple: to help mortgage & real estate professionals build more modern and relevant business. Sought-after industry experts share firsthand experience and advice to help create more effectiveness and efficiency. MME is a founding member of the Industry Syndicate Podcast Network.

    Embrace Change with Kevin Kauffman

    Embrace Change with Kevin Kauffman

    In this episode I talk with Kevin Kauffman from Freddie Mac Single Family. We chat about a lot of topics related to the industry and how things have changed, including: the future of automated valuations for collateral, whether or not we're headed towards another housing bubble, and how changes in technology can create efficiency.
    Kevin Kauffman is the Vice President of Client & Partner Delivery at Freddie Mac Single-Family division. He and his team oversee Freddie Mac’s client and partner engagement strategy, including the optimization of Freddie Mac’s business capabilities throughout the mortgage ecosystem. His responsibilities also include collaborating with sellers to help them best integrate and adopt Freddie Mac products and services and overseeing the distribution of Freddie Mac products and services through partner providers.
    Kevin’s career has spanned more than 20 years in both mortgage operations and technology. He gained a deep understanding of the loan manufacturing process in the primary mortgage market and combined his experience with building and marketing cutting edge end-to-end mortgage technology. His previous work experience includes various leadership roles with Citi, Chase, FIS, and Fannie Mae.
    If you are enjoying the podcast, please take a second and LEAVE US A REVIEW and don't forget to connect with us on social media! MME is a founding member of the Industry Syndicate Podcast Network!

    • 36 min
    Audience Engagement with Kyle Draper

    Audience Engagement with Kyle Draper

    In this episode I team up with my good friend and social media guru, Coach Kyle Draper, as we participate in Pod-a-Palooza to support the non-profit S.O.M.E. (So Others Might Eat). While helping spread awareness and raise money for the charity, we cover a lot of topics relevant to mortgage and real estate professionals, including: becoming more attractive on social by focusing on leadership over sales, how engagement trumps the ROI of content, and navigating what to post by viewing it through the "coffee filter".
    Kyle Draper's mission in life is to leave people better than he finds them by helping Realtors and Lenders discover and leverage their personal stories and experiences to attract people and build their business. He prides himself on not just teaching about social media, but empowering people to see themselves differently and recognize that we are all doing better than we give ourselves credit for.  Kyle is a former youth pastor, turned roofer, turned entrepreneur, now social media expert. He is also a certified speaker, teacher, and coach with the John Maxwell Team.  He is passionate about Jesus, his wife (Lana), and his children (Harrison & Everly).
    Learn more about Kyle Draper by going to: www.kyledraper.com/ 
    If you are enjoying the podcast, please take a second and LEAVE US A REVIEW and don't forget to connect with us on social media! MME is a founding member of the Industry Syndicate Podcast Network!

    • 25 min
    Professional Purpose with James Duncan

    Professional Purpose with James Duncan

    In this episode I finally have my good friend, and Thrive colleague, James Duncan on the podcast. We cover a lot of topics relevant to mortgage and real estate professionals, specifically: the importance of having a fresh perspective in the industry over the next few years, techniques to expand borrower rate questions into broader conversations about meeting their needs, and how to create content that is more relevant to consumers by showing them benefits and not just features.
    James Duncan is the Director of Marketing & Engagement at Thrive Mortgage and a long-time veteran of the Real Estate industry. He got his start working for a custom home builder in 2004 in Central Texas. During that time, James also earned his Realtor’s license and worked with homeowners, investors, and builders all over the Austin area. In 2012, he transitioned to the Mortgage industry. Leaning heavily on his experience as a former High School Teacher, James quickly advanced through the ranks as a Trainer, Coach, and Curriculum Developer for Thrive Mortgage. In addition to teaching and curriculum development, his expertise in leading Sales & Marketing initiatives led to his appointment as the head of all Marketing Operations for Thrive in August of 2018. Since that time, the Marketing Division at Thrive Mortgage, as well as the company itself, has seen incredible growth and brand recognition becoming known as one of the most innovative, forward-thinking, and resourceful departments in the industry. James is husband to a rock star Cardiac Cath Lab Nurse (Dalawna), father to two teenage boys (pray for him), and a proud graduate of Baylor University.
    Learn more about James Duncan by going to: mortgage-teacher.com
    If you are enjoying the podcast, please take a second and LEAVE US A REVIEW and don't forget to connect with us on social media! MME is a founding member of the Industry Syndicate Podcast Network!

    • 49 min
    Real Estate Trends with Brokers and Booze

    Real Estate Trends with Brokers and Booze

    In this episode I catch up with my good friends from the Brokers and Booze Podcast: Bill Yates, Chris Ward, and Nick Sowers. We talk about the number one way to build wealth for the majority of Americans,  how to organically start a podcast and create content, and ways to invest in the current real estate market like an investor.

    Bill Yates, "The Professional", is the Broker-in-Charge of Sands Realty and the Property Manager-in-Charge of Sands Resort, which includes leading sales, managing rental properties, and operating a full-service real estate company.  He graduated from Eastern Michigan University in 2008 and started his own real estate brokerage in 2015, Sands Realty, LLC. He participates in many local charities and enjoys water sports, snow skiing, and playing music in his free time.

    Chris Ward, "The Producer", continues to recruit and strengthen real estate agents in both South Carolina and North Carolina after graduating from Coastal Carolina University in 2003 and opening a real estate sales division off his father's small rental company in North Myrtle Beach and expanding the rental and sales divisions into their respective successful companies. His entrepreneurial pursuits including reaching into the fitness, insurance, and software development industries.

    Nicholas Sowers, "The Provocateur", is a key partner or leader of various businesses in the fields of real estate, insurance, and fitness. He graduated from Shepherd University with a degree in Accounting & Economics and earned a Graduate Banking degree from Louisiana State University. His leadership has helped build some of the most respected companies in the Myrtle Beach area and beyond.  Nick enjoys working with business owners to improve their companies through innovative growth and marketing strategies, as well as sharing his knowledge through speaking and panel discussions.

    Learn more about Bill, Chris, Nick and check out the Brokers and Booze podcast: brokersandboozepodcast.com

    If you are enjoying the podcast, please take a second and LEAVE US A REVIEW and don't forget to connect with us on social media! MME is a founding member of the Industry Syndicate Podcast Network!

    • 59 min
    Rocket Fuel with Mike Ciorrocco

    Rocket Fuel with Mike Ciorrocco

    In this episode I chat with my new friend Mike Ciorrocco aka C-Roc. We talk about how yourself up for success using the 4 P's, how to gain the attention you want from partners with the 3 C's, and how to leverage and multiply your time using the 4 M's.
    Mike “C-Roc" Ciorrocco is the Co-Founder of Blooprinted, best-selling Author of Rocket Fuel, and the powerhouse behind the "What Are You Made Of?" Podcast. He is a performance coach, author, dynamic public speaker, visionary and thought leader. He was featured twice by Yahoo! Finance as one of the “Top Business Leaders to Follow” in 2020 & #1 on the list of “Top Mortgage Professionals” in 2020.
    No stranger to setbacks himself, C-Roc built a highly successful mortgage division with his best friends, twice! Whether it is his business partners, employees, clients or anyone looking to excel at their business, personal life or develop a winner’s mentality, C-Roc is ready for the challenge.
    Get a copy of "Rocket Fuel" on C-Roc's website: mikecroc.com/book846740 and learn more about his company Blooprinted at: www.blooprinted.com/home

    4 P's: Promote, Process, People, Profit
    4 M's: Model, Mimic, Master, Multiply
    3 C's: Clarity, Commitment, Consistency
    If you are enjoying the podcast, please take a second and LEAVE US A REVIEW! MME is a founding member of the Industry Syndicate Podcast Network - check out the entire line-up on our website!

    • 39 min
    Automation and AI with Michael Bradley

    Automation and AI with Michael Bradley

    In this episode I have an intriguing conversation with Michael Bradley from Freddie Mac Single-Family. He and I talk about how COVID has affected our day-to-day business practices, the future of AI in the mortgage industry, and the strategy Freddie Mac uses to implement the massive amounts of data they received.
    Michael Bradley is Senior Vice-President in Freddie Mac’s Single-Family Division, which provides liquidity, stability and affordability to the nation’s residential housing markets. Michael is responsible for setting the modeling and analytics strategy, as well as positioning Freddie Mac to become the best credit guarantor. He’s been a senior executive with other companies like Citigroup and CoreLogic, and bachelor’s, Master’s & Doctorate in Economics. Michael holds a Bachelor of Science in economics from the University of Delaware and a Master of Science and a doctorate, both in economics, from the University of Illinois. For more information, please visit www.FreddieMac.com and follow on Twitter @FreddieMac
    If you are enjoying the podcast, please take a second and LEAVE US A REVIEW! MME is a founding member of the Industry Syndicate Podcast Network - check out the entire line-up on our website! 
     

    • 35 min

Customer Reviews

4.8 out of 5
53 Ratings

53 Ratings

BCovey77 ,

Great podcast!

Love how Phil brings out great guests & topics we can all learn & grow with. Highly recommended

ryanmrich ,

Actionable Content

It’s rare in this niche of podcasting to get such rich and actionable content.

Other podcasts in this space spend 45 minutes telling you not to answer the phone until 2.

Phil and his guests get straight to the meat of things. There are multiple actionable steps in each episode that you can implement right away to grow your business.

Thanks for your hard work Phil! Keep it up!

BigDaddyD1122 ,

As raw and real as it gets!

There are so many marketing podcasts out there that are full of fluff! This is not that podcast!

Phil takes you on a journey with each of his guests and pulls the absolute best out of them!

You will not only be entertained, you’ll gain practical and tactical knowledge to instantly apply to your business. Listen to it...now!

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