139 episodes

The Mortgage Marketing Expert podcast helps mortgage & real estate professionals build more modern and relevant business. Sought-after industry experts share first-hand experience & advice to: create and convert more opportunities through effective marketing, maximize pipeline growth, and create more efficiency to become more profitable. MME podcast is hosted by Phil Treadwell.

Mortgage Marketing Expert Phil Treadwell

    • Business
    • 4.8 • 55 Ratings

The Mortgage Marketing Expert podcast helps mortgage & real estate professionals build more modern and relevant business. Sought-after industry experts share first-hand experience & advice to: create and convert more opportunities through effective marketing, maximize pipeline growth, and create more efficiency to become more profitable. MME podcast is hosted by Phil Treadwell.

    Appraisal Adjustments with Scott Reuter

    Appraisal Adjustments with Scott Reuter

    This is another episode in our series with the subject matter experts at Freddie Mac Single-Family, and the guest today is Scott Reuter. In this episode we talk about how to get appraisals adjusted based on current market conditions, what changes need to be made to existing appraisal model to be sustainable, and the emerging technology tools that make appraisal values more accurate.

    Scott Reuter is the Chief Appraiser and Director of Property Valuation for Freddie Mac’s Single-Family Risk Management division. He is a state certified-general appraiser with over 35 years of experience in valuation, appraisal and collateral risk management concerns. His team leads the ongoing development and refinement of property valuation risk management strategies, underwriting products, and establishing and maintaining a credible quality assurance process across multiple lines of business support.

    Scott was recently recognized as the CRN (Collateral Risk Network) 2021 Valuation Visionary and was a recipient of GE’s prestigious Americas Award for Outstanding Contribution to the Business. He holds a B.A. from The Ohio State University and has completed the executive leadership program at Cornell University’s Johnson School of Business. Prior to Freddie Mac, he held management positions with Bank of America, Goldman Sachs and GE.

    To learn more about Freddie Mac Single Family: www.FreddieMac.com
    Freddie Mac's Collateral Valuation Page: bit.ly/3RRVJxF
    Freddie Mac Market Conditions Article: bit.ly/3IU7VtR

    If you are enjoying the podcast, please take a second and LEAVE US A REVIEW and don't forget to connect with us on social media!

    • 43 min
    Client Credit Tips with Sam Parker

    Client Credit Tips with Sam Parker

    In this episode I chat with a good friend of mine, Sam Parker aka My Credit Guy, and in this episode we discuss: credit myths that could keep your clients from buying a home, recent updates in credit reporting with the bureaus, and how to use credit repair to create and convert more leads into closed deals.

    Sam Parker is the Founder & CEO of My Credit Guy. He has over 18 years of experience in the credit repair business, as well as a go-to expert who speaks at industry events and webinars for people all over the country. Sam has been a key player in bringing quality and integrity to a fragmented industry, and has created a credit-repair company second to none. After working for companies and recognizing widespread shortcomings in the industry, Sam started My Credit Guy with a commitment to do more than just increase credit scores. His commitment is to educate clients and help set them up for success. His passion for the industry is also seen by the guidance he provides mortgage and real estate professionals, by helping create success in their business through focusing on technology-driven platforms.

    Learn more about My Credit Guy: www.mycreditguy.com
    Connect with Sam Parker on Facebook: www.facebook.com/mcgsamparker

    If you are enjoying the podcast, please take a second and LEAVE US A REVIEW and don't forget to connect with us on social media!

    • 43 min
    Lifetime Client Value with Danny Horanyi

    Lifetime Client Value with Danny Horanyi

    In this episode I chat with a good friend of mine, Danny Horanyi. He and I discuss .

    Danny Horanyi is the Chief Strategy Officer at Celebrity Home Loans, Co-Creator/ Division President at NEO Home Loans, and Co-Creator/Coach at Triibe Coaching. Danny has been making an impact in the industry for 19 years with an impressive lifetime origination volume over $2 Billion! Formerly ranked in the top 5 originators in the nation by volume, Danny's leadership and expertise have had a profoundly positive impact on the lives of his employees, business partners and colleagues.

    Learn more about Danny: www.NEOhomeloans.com & www.TriibeCoaching.com

    If you are enjoying the podcast, please take a second and LEAVE US A REVIEW and don't forget to connect with us on social media!

    • 50 min
    Target Audience Engagement with Taylor Ellard

    Target Audience Engagement with Taylor Ellard

    In this episode, I have a conversation with a new friend Taylor Ellard, and we have a conversation about easy ways to create & repurpose content in short time blocks, how to create conversations & attention with engagement, using certain social platforms to find your target audience.

    Taylor is the National Business Development Specialist & host of the Lending Forward Podcast at Atlantic Bay Mortgage Group. She has spent the last seven years in the lending industry growing mortgage bankers and their business, finding growth from social and digital media strategies, to enhance the relationships with their agents. She's focused on the power of relationships, connection and engagement.

    Taylor launched the Lending Forward podcast as weekly podcast bringing raw stories from real people in of the mortgage industry. She covers what's next in lending, forward-thinking and reflecting on lessons learned from Mortgage Bankers, Realtors, Financial Advisors, Coaches and more!
    Check out her podcast Instagram @lending_forward & listen on any major podcast platform.

    If you are enjoying the podcast, please take a second and LEAVE US A REVIEW and don't forget to connect with us on social media!

    • 36 min
    Fulfillment InDesign with Roland Cochrun

    Fulfillment InDesign with Roland Cochrun

    Roland Cochrun is an entrepreneur, coach, and hosts a live event for mortgage professionals who are bored with their current life and want to become excited again by doing work that matters.

    Roland has built businesses, sold businesses, retired young, and traveled the world. Despite his financial success, he always felt like his life wasn't good enough. He tried books, conferences, coaches, and even therapists. Even though things got better, it wasn’t enough for him to just feel happy with who he had become.

    Roland learned that his desire for more, which is in all of us, is part of our design. A design that motivates us to keep searching for more success, more connection, more freedom, and more impact. It isn’t a goal or a place, it’s a way of being fulfilled. Through this journey he created the InDesign system.

    CHECK OUT the Branding Webinar replay: rolandcochrun.com/brandclass/replay 

    If you are enjoying the podcast, please take a second and LEAVE US A REVIEW and don't forget to connect with us on social media!

    • 39 min
    Digital Evolution with Srijana Giri

    Digital Evolution with Srijana Giri

    In this episode I have conversation with Srijana Giri, and we talk about the digital evolution of income and asset verification tools, ways data can expand access to credit for borrowers, and how to be more productive & profitable leveraging technology.

    Srijana Giri is a Senior Director of Risk Analytics on the Credit Innovation and Analytics team at Freddie Mac's Single-Family Risk Management division. She is responsible for driving innovation activities that support Freddie Mac’s Automated Underwriting Risk Assessment, Loan Product Advisor® (LPASM) and Asset and Income Modeler (AIM) tools with partners and clients.

    Srijana has over 15 years of experience in the mortgage and housing industry, and has an MBA and undergraduate in computer science.  Prior to Freddie Mac, she held positions implementing software solutions in the healthcare, education and mortgage.

    Learn more: www.FreddieMac.com
    Follow on Twitter: @FreddieMac

    If you are enjoying the podcast, please take a second and LEAVE US A REVIEW and don't forget to connect with us on social media!

    • 35 min

Customer Reviews

4.8 out of 5
55 Ratings

55 Ratings

BCovey77 ,

Great podcast!

Love how Phil brings out great guests & topics we can all learn & grow with. Highly recommended

ryanmrich ,

Actionable Content

It’s rare in this niche of podcasting to get such rich and actionable content.

Other podcasts in this space spend 45 minutes telling you not to answer the phone until 2.

Phil and his guests get straight to the meat of things. There are multiple actionable steps in each episode that you can implement right away to grow your business.

Thanks for your hard work Phil! Keep it up!

BigDaddyD1122 ,

As raw and real as it gets!

There are so many marketing podcasts out there that are full of fluff! This is not that podcast!

Phil takes you on a journey with each of his guests and pulls the absolute best out of them!

You will not only be entertained, you’ll gain practical and tactical knowledge to instantly apply to your business. Listen to it...now!

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