195 episodes

Sought-after industry experts share first-hand experience & advice to help real estate & mortgage professionals build more modern and relevant business. MME podcast is hosted by Phil Treadwell.

Mortgage Marketing Expert Phil Treadwell

    • Business
    • 4.8 • 62 Ratings

Sought-after industry experts share first-hand experience & advice to help real estate & mortgage professionals build more modern and relevant business. MME podcast is hosted by Phil Treadwell.

    There’s Always Time If You Make the Time with Ben Smidt

    There’s Always Time If You Make the Time with Ben Smidt

    In this episode of Mortgage Marketing Expert, host Phil Treadwell invites guest Ben Smidt to discuss the role of technology in building a successful mortgage business. The conversation focuses on how mortgage professionals can use technology to streamline their operations, close more deals, and provide superior service to clients. Smidt shares his expertise and insights, offering practical tips and strategies on leveraging tech tools to enhance efficiency and drive business growth. This episode is a must-listen for mortgage professionals seeking to harness the power of technology in their business.
    01:50 - Meet Ben Smidt
    03:35 - Opportunities in 2024
    05:45 - Leveraging Tech to Create More Business
    09:30 - We’re Going to Have to Do Things Differently
    12:15 - Uplist
    15:00 - Creating a New Conversation
    17:00 - Why is There So Much Resistance to Innovation in Mortgage
    19:20 - Technology Won’t Replace You, But a Loan Officer that Leverages Technology Can
    21:15 - There’s Always Time, If You Make the Time
    24:40 - Past Client Loan Reviews
    27:30 - Your Digital Footprint
    29:50 - Regaining Your Time
    31:15 - Don’t Be Afraid To Try New Things
    32:20 - Connect with Ben
    EXTREME EFFICIENCY WORKSHOP
    GetUplist.com
    Ben on LinkedIn
    If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696

    • 33 min
    Removing Excuses Not to Refer with Kyle Wright

    Removing Excuses Not to Refer with Kyle Wright

    In this exciting episode of Mortgage Marketing Expert, host Phil Treadwell welcomes guest Kyle Wright, a successful loan officer to share his journey and experience. We delve into Wright's unique approach to success, which he attributes to learning how to do it all.
    Kyle shares his insights on the importance of solving problems, effectively eliminating any reasons for clients not to refer. Listeners can expect to gain valuable insights into the mindset and strategies that have propelled Wright's success in the mortgage industry.
    Episode Breakdown:
    00:50 - From Orthodontics to Mortgage
    04:15 - What it Takes to Produce in THIS Market
    06:50 - You Have to Learn How to Do Everything
    08:55 - Kyle’s Current Product Mix
    10:45 - “You Don’t Need a Backup When You Work With Me”
    12:20 - “I WAS the Expert”
    16:50 - Conquering Fears
    22:45 - Problems to Solve
    27:40 - Get Better Than the Other Guy
    34:05 - You’ve Got to Do Everything
    42:15 - Where People Found Their Lenders
    46:00 - More Conversations = More Business
    52:25 - Do You Have the Work Ethic?
    55:10 - Taking Action is the Only Cure
    59:30 - Outliers
    01:00:25 - The Slight Edge
    01:01:00 - Find an Activity and Quantify It
    01:02:00 - Connect with Kyle
     
    https://www.instagram.com/mrloans.mortgage
     
    If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696

    • 1 hr 2 min
    Is Your Plan Good Enough: Building Momentum with Don and Gino

    Is Your Plan Good Enough: Building Momentum with Don and Gino

    In this episode of Mortgage Marketing Executive, host Phil Treadwell invites the dynamic duo, Don and Gino, founders of DG Media Inc and the Momentum Builder annual event. The conversation revolves around this year's Momentum Builder event, focusing on the importance of identifying and addressing the right problems to ensure business growth. Don and Gino emphasize the transformative power of relationships in both personal and professional realms. Tune in to gain valuable insights from these industry pioneers and get a great deal to attend Momentum Builder 2024.
    00:30 - 2 Weeks from Momentum Builder 2024
    02:00 - How Don and Gino are Overcoming the Challenges of 2023
    04:15 - No Fluff, All Tactics
    05:20 - The Strategy that Got You Where You Are, Is Not the Strategy That Gets You To the Next Level
    07:00 - Are You Solving the Right Problem?
    08:20 - Tools AND Excitement to Implement Them
    10:40 - The 3 Parts of Your Business You MUST Focus On
    12:25 - Eliminate Fear
    15:30 - Networking Can Change Lives
    19:25 - It’s a Buffet
    21:15 - It’s Not JUST About Your Business
    22:30 - The Inside Deal on Momentum Builder 2024
    24:35 - 2024 WILL Be Better, Will You Be Ready?
    26:30 - Don & Gino’s Tips for Mortgage Professionals to Succeed in 2024
    For OVER 50% OFF tickets to Momentum Builder send a DM to @philtreadwell
    If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696

    • 29 min
    Appraisal Trends in 2024 with Freddie Mac

    Appraisal Trends in 2024 with Freddie Mac

    In this episode Phil Treadwell is joined by industry expert Scott Reuter from Freddie Mac to explore the latest appraisal trends in 2024. With their combined expertise, they delve into the evolving landscape of property appraisals, discussing topics such as technological advancements in the appraisal process, the impact of appraisal bias, and the opportunities for new entrants to the appraisal field. This insightful conversation provides valuable insights for mortgage professionals looking to stay ahead in the rapidly evolving market we face.
    02:00 - Market Conditions Adjustment
    04:50 - An Opinion of Value
    07:05 - Appraisal Bias
    11:30 - Appraiser Diversity
    16:45 - Different Valuation Options
    22:30 - Emerging Technology
    29:55 - Advice for Mortgage Pros
    Episode resources:
    Collateral Valuation and Appraisal Resources: https://sf.freddiemac.com/working-with-us/appraisers/overview
    Practical Guide for Objective Appraisals: https://sf.freddiemac.com/articles/insights/more-objective-appraisals-a-practical-guide-for-appraisers
    Appraiser Diversity Initiative (ADI): https://www.appraisalinstitute.org/the-appraisal-profession/appraiser-diversity-initiative/
    Check out Freddie Mac's Equitably Speaking podcast
    If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696

    • 31 min
    Tactics Without Strategy is the Noise Before Defeat with Mike Hardy

    Tactics Without Strategy is the Noise Before Defeat with Mike Hardy

    In this enlightening episode of Mortgage Marketing Expert, host Phil Treadwell is joined by Mike Hardy. Together, they delve into the future of the mortgage industry, focusing on the opportunities that await in 2024 and 2025.
    The conversation begins with Phil and Mike exploring the evolving landscape of the mortgage industry. They discuss the potential changes and trends that could shape the industry in the coming years, and how these changes could open up new opportunities for mortgage professionals.
    The discussion is rich with practical advice and strategic insights, making it a must-listen for anyone looking to succeed in the mortgage industry. Whether you're a seasoned professional or a newcomer to the industry, this episode will equip you with the knowledge and strategies needed to seize the opportunities of tomorrow.
    Episode Breakdown:
    02:15 - From Medicine to Mortgage
    03:20 - The Gap Between Mortgage Officers and other Financial Professionals
    05:20 - “You Cannot Give Away What You Do Not Have Yourself”
    09:08 - How Will 2024 Look?
    12:25 - The Silver Tsunami
    15:30 - Success Principles
    17:00 - Protecting YOU from YOU
    18:00 - The Body, The Being, The Balance and the Business
    19:20 - The Word of the Year is Intention
    23:25 - Is The Action You’re Taking Working Towards Your Strategy
    24:00 - Advice for the Weary
    28:00 - You Have to Win in Your Mind FIRST
    30:30 - Would You Do Business with You? Why?
    33:15 - MikeHardyBio.com
    Check out Freddie Mac's Equitably Speaking podcast
    If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696

    • 34 min
    Getting What You Want is Simply a Decision with Phil Treadwell

    Getting What You Want is Simply a Decision with Phil Treadwell

    In this episode, MME podcast host Phil Treadwell delves into the future of the mortgage industry, specifically focusing on strategies you can use to make this year your best yet. Phil emphasizes the importance of understanding and adapting to the changes in the market, rather than resisting them.
    The highlight of the episode is Phil's three-step marketing formula, a proven strategy he believes will be instrumental for loan officers in 2024. This episode is a must-listen for anyone in the mortgage industry, providing valuable insights and actionable strategies to stay ahead of the curve in 2024.
    01:45 - Thou Shalt Not Fooleth Thyself
    02:45 - Old School vs. New School
    05:10 - You Can Only Get Better at Things You’re Actually Doing
    08:00 - Activities, Not Goals
    10:45 - I am a Product of My Habits
    11:45 - Being Ready and ABLE to Help Others
    14:05 - Social Media Strategies
    20:00 - Phil’s 3 Step Marketing Formula 
    23:35 - Getting What You Want is Simply a Decision
    24:00 - M1 Academy Performance Group Coaching Program Special
    25:40 - Momentum Builder 2024 MomentumBuilder.com - use code M1ACADEMY or TREADWELL for $100 off.
    Check out Freddie Mac's Equitably Speaking podcast
    If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696

    • 27 min

Customer Reviews

4.8 out of 5
62 Ratings

62 Ratings

Jay Doran ,

A must listen for the professional

I believe part of the difference between a professional and a neophyte are: intention, information, and teachers chosen.

1. Intention. Phil’s intentionality translates to us as listeners and helps us grow and evolve.

2. Information. The guests, cadence of dialogue, and conversation topics makes this show relevant to us as listeners. As a former guest, I’ve grown from interacting with Phil Personally.

3. Teacher. Phil is a natural teacher who also puts in the work to improve. As listeners we benefit from his intentions and access to relationships we aren’t able to connect with.

This show is part of one’s formula for being that advisor as opposed to just another broker or order taker. Listen and share this show. Follow Phil. Hire Phil as your coach.

AmyFarrara ,

Awesome coach -awesome information

Phil is such a personable guy! I totally relate too and enjoy the content he puts out there. He chats with industry leaders in a very real way talking about real things we encounter as mortgage lenders, and how to overcome them… always keeping things positive and your mindset on track and positive.

BuddyP7 ,

Listen to Phil…

Phil is a fantastic leader, mortgage advisor, podcaster and much more!

His guests are top notch leaders in business and I believe the education you receive right here is greater than an MBA! (My personal opinion!)

You can learn and apply all that your learn today and watch your business grow and scale!

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