19 episodes

Discussions from Cloudinary about all things Media Experience and the trends shaping today's visual economy.

MX Matters Cloudinary

    • Technology

Discussions from Cloudinary about all things Media Experience and the trends shaping today's visual economy.

    Front End as a Service (FEaaS) in a Composable Technology Stack

    Front End as a Service (FEaaS) in a Composable Technology Stack

    There are many different types of businesses and products that are a service. You likely have heard of Software as a Service (SaaS) or Platform as a Service (PaaS).
    But from the growth of composable and headless architecture, a new As-A-Service has been created - Front End as a Service (FEaaS). Since the front end is decoupled from the back end, this type of service allows developers to focus on the ways people interact with their sites and apps without constraints or blockers from the back end systems.
    Joining this episode are Rachael Hibbert and Pierre Martin from Front-Commerce, where they discuss this emerging FEaaS space. They will explain many details on how to use this technology to build, test, and distribute engaging front end experiences faster, better, and cost-effectively.
    Join the experts at Cloudinary and Front-Commerce for this engaging MX Matters episode, and learn how to construct your composable technology stack!
    Follow Our Hosts and Guests
    Sam BraceMaribel MullinsPierre MartinRachael HibbertNot a Cloudinary user yet? Sign up for your free account today!

    • 36 min
    Data and Content Orchestration Across All Channels

    Data and Content Orchestration Across All Channels

    CEO of Consica.ai Sana Remekie joins Sam and Maribel from Cloudinary in this MX Matters episode! They discuss the concepts and growing opportunities around data and content orchestration, explaining how to manage, analyze and deliver information across different spaces in your organization.
    Our hosts and guests also dive into details surrounding headless and composable architecture, explaining some ways to connect disparate systems with APIs for digital experience orchestration.
    If your content and data are siloed in legacy backend systems, especially associated with imagery and videos, this will be an MX Matters episode you won't want to miss.
    Learn More about Sana and Conscia.ai:
    Conscia.ai's HomepageSana Remekie on LinkedInMentioned Technologies:
    ContentfulGatsby Valhalla Content HubSegmentNot a Cloudinary user yet? Sign up for your free account today!

    • 47 min
    Matching Creative Production Processes to Today’s E-Commerce Needs

    Matching Creative Production Processes to Today’s E-Commerce Needs

    One of the most important stakeholders in e-commerce is the photo studio management team. They put so much time and attention into producing every single image for display on websites, mobile apps and other purchasing platforms.
    To better understand this team's evolving needs, as well as how they should be using digital asset management systems in their workflows, Sam and Maribel from Cloudinary interviewed Daniel Jester – Chief Evangelist for Creative Force. His extensive studio experience at companies like Nordstrom and Amazon, as well as his time mentoring Creative Force’s customers on best practices, brings a wealth of knowledge to this conversation.
    If you want to learn how creative production processes can better match today’s e-commerce needs, this is an MX Matters episode you won’t want to miss.
    Not a Cloudinary user yet? Sign up for your free account today!

    • 52 min
    How PIM Systems Handle the Complexities of Product Data Management

    How PIM Systems Handle the Complexities of Product Data Management

    In this episode of MX Matters, co-founder and Chief Product Officer of inriver Johan Boström sits down with Cloudinary’s Vice President of Technology Partnerships Gary Ballabio. Johan and his team at inriver has a configurable product information management (PIM) solution with integrated digital shelf analytics and integration capabilities, which enables the whole product journey at every touchpoint.

    The importance of a PIM system for e-commerce businesses, opportunities with composable architecture, coping with the expanding number of information sources and channels, and utilizing rich media assets like 3D models and high resolution images to enhance product offerings are just a few of the topics Gary and Johan cover in their discussion of overall product information management.

    This episode is a great educational resource if you’re interested in e-commerce trends or want to learn more about the technologies that provide an optimum online shopping experience!

    • 20 min
    Including Marketing Teams in Headless Architecture Planning

    Including Marketing Teams in Headless Architecture Planning

    While headless and composable architecture is the talk of the content industry, an intriguing trend has emerged. Due to its technical nature and need for novel uses of APIs, the transition to headless is frequently an engineering-driven effort. As a result, teams responsible for developing and publishing content—which frequently do not include developers or engineers—might feel left behind and asked to use a new system that seems inaccessible to them.

    In this episode of MX Matters, Elad Rosenheim, who is in charge of Stackbit's developer growth efforts, speaks with Sam and Maribel from Cloudinary. Their visual experience editing platform serves as a layer to give engineering and marketing teams the experiences they both require - development flexibility and a user-friendly publication interface. He explains how he and the Stackbit team are tackling this trend, and also delves deeply into a number of crucial subjects related to content authoring and structure.

    You won't want to miss this episode if you're thinking about switching to a headless environment, especially for your content-rich blogs, websites, and other key locations!

    • 47 min
    Providing Headless Learning Management Systems for Educators

    Providing Headless Learning Management Systems for Educators

    Continuing some of the recent discussions on MX Matters about headless architecture and systems, we learn how Thought Industries recently extended their customer education and external training platform to be headless.

    Sam and Maribel at Cloudinary sit down with Jack Antico - Technical Program Manager at Thought Industries - to better understand the purpose of learning management systems and the considerations companies should take if they choose to go headless as part of their education and enablement-based plans.

    • 33 min

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