My Entrepreneurial Life

Jen Howat
  • 5.0 (3)
  • ENTREPRENEURSHIP
  • UPDATED BIWEEKLY

Go behind the scenes with strategist and agency owner Jen Howat as she has candid conversations about what it actually takes to grow a coaching or consulting practice in today's market: the strategy, the systems, and the mindset. Through solo episodes and conversations with guests who are doing the work, we explore how to attract the right clients consistently, how to build beyond 1:1 relationships, how to design a business that creates margin instead of eliminating it, and what it looks like to grow with both intention and integrity. This isn't a highlight reel of success stories. We're having honest conversations most people aren't having publicly. The entrepreneurial journey can be a lonely road. This podcast is a reminder that you don't have to figure it out alone.

  1. APR 14

    How to Keep Moving Forward When Your Motivation Has Completely Disappeared

    Every entrepreneur knows the feeling. You start a new project full of excitement and energy, and then suddenly you're stuck. You're not at the beginning anymore, but you're nowhere near the end either. You've hit what I call "the muddy middle" and most of us will do everything we can to get out as quickly as possible! In this episode, you'll discover why the muddy middle is actually a sign that you're on the right track and how you can start pressing through to the other side.   Free Strategy Call & Build it Better Blueprint You've done incredible work building your business and helping clients get results. Now let's create a plan to help you expand your reach and work with more people, all in less time. Book your call today!   Connect With Jen Let's connect on Instagram or LinkedIn or visit Build it Better Communications HERE.

    17 min

  2. MAR 31

    You Are An Original

    A few weeks ago I was a guest on the MindHER podcast with Mandi Casey, and at the end of our conversation she asked me what one piece of leadership advice I've received that I still follow today. My answer was immediate — a quote attributed to Abraham Lincoln that I first found nearly ten years ago while preparing a sermon, and that has stayed with me ever since: "All men are born originals. Sadly, most die copies." In this episode I'm sharing why that quote has come back to me again and again and why it became especially important as I was building the Build it Better Communications agency. I also share how this showed up in a conversation with a client and how it might show up looking like "strategy" in your mind as well. Here's the truth: the world doesn't need another version of the person you admire most. It needs you to be you. Your perspective, your vision, your way of showing up for the people you serve. That is your competitive edge. This episode is an encouragement and a challenge to stop trading in who you are for who you think you're supposed to be. Ready to build a business that reflects who you are and where you want to go?  Let's have a strategy session! In this free call we'll dig into your business together: how you work with clients, what you already have in place, and where you want to go. I'll answer any questions you have and afterwards, I'll send you a personalized Build it Better Blueprint with recommendations customized for you, so you walk away with something tangible no matter what! Schedule your call now.   Connect With Jen Let's connect on Instagram or LinkedIn or visit Build it Better Communications HERE.

    14 min

  3. MAR 18

    When the Problem Changes (And You Don't Notice)

    Something has shifted for coaches and consultants over the last couple of years — and if getting clients has started to feel harder than it used to, you're not imagining it. In this first episode of a brand new series, I share one of the most important lessons from my own transition from personal brand to agency: I still serve the same people, but the problem they are wresting with has changed. And I almost missed it entirely. In this episode you'll hear: What the "old problem" was — and why it no longer tells the whole story How the coaching and consulting landscape has shifted, and what it actually takes to grow in today's market Why assuming you already know your people's problem might be the most costly mistake you're making right now The one thing every listener needs to do to make sure you aren't making this mistake If your message feels like it's falling flat, your offers aren't landing the way they used to, or you just can't put your finger on what's gotten harder — this episode is for you. Ready to find out what's actually standing between you and your next level of growth? Book a free strategy call at https://builditbetterco.com/strategy-call and walk away with your personalized Build it Better Blueprint — a clear, prioritized action plan for your specific business, yours to keep whether you work with us or not.   Connect With Jen Let's connect on Instagram or LinkedIn or visit Build it Better Communications HERE.

    14 min

  4. FEB 24

    Why AI Isn't Really Helping Your Business - Yet

    Have you ever found yourself arguing with ChatGPT, re-prompting the same request five times, and walking away with nothing to show for it? I get it! I got to a point where AI wasn't giving me time back. It was stealing it away from me. The fact is many entrepreneurs are struggling with the use of AI. It is more and more available, and yet it doesn't seem to be really helping us. In this episode, I dig into the three reasons so many entrepreneurs are still struggling with AI despite having access to powerful tools: it amplifies unclear thinking instead of fixing it, we automate things that were never ready to be automated, and, most critically, we're deploying AI in the wrong places while ignoring the ones where it could genuinely help. So, how do you know what you should do with AI and what you shouldn't? I'll share a simple two-part test you can apply to any task in your business right now to figure that out. This isn't about tools. This is about a clearer way to think about where this technology actually belongs.

    14 min

  5. JAN 20

    Have Online Courses Officially Died? Not Exactly.

    Over the course of 2025 people were asking, "are online courses still a thing?" And now that Amy Porterfield has announced she is closing her Digital Course Academy, people are wondering if, in fact, online courses have officially died. In this episode of the podcast, we talk about the perfect storm that helped inflate the success of self-paced courses and what people want in this new season. You'll have a better understanding of how we got here, why it doesn't mean your online program is dead, and what it will take to build it better. If you want to discover whether or not your framework would flourish in the online space, schedule your free discovery call with me and get clarity on what to do next.

    30 min

  6. JAN 6

    This Isn't Working Anymore: When A Dead End Becomes a New Direction

    There's very little in life or business that's truly permanent. Seasons change. Priorities evolve. What once felt right can quietly start to feel off, even heavy. Some things simply don't work anymore. In this episode, I share my story of my first business coming to an end and how that lead me to what I do now. It was a hard transition. Honestly, in some ways it still feels that way now, too. If you are in a place where you are having to shift and pivot, this episode is for you!   You can get your copy of We Lead: Building Connection, Community, and Collaboration for Women in Business, Volume 3 HERE.

    24 min

  7. 12/16/2025

    Why I Won't Be Using AI to Write in 2026

    If you think your newsletters, blog posts, sales pages, and podcast recaps are all starting to sound the same, you're not imagining things. This is what I thought was happening to me, and after gathering research from the top industry experts in digital marketing, along with my own particular observations and experience, it's all starting to make sense.   In this episode of My Entrepreneurial Life, I share why I won't be using AI to write in 2026.   Connect With Jen Let's connect on Instagram or LinkedIn. Are you wondering if you should build an online course or membership? Schedule your free discovery call with me and get clarity on what to do next.

    18 min

  8. 12/02/2025

    Feeling Stuck? How to Restart Your Momentum

    If you've been feeling frustrated in your business—stuck, spinning, or wondering why things aren't moving the way you hoped—you're not alone. In this episode, I'm sharing a very real behind-the-scenes look at my own journey this year… including the moment when all my momentum stalled and what I decided to do about it.  I'll also share with you how to create your own list of small, doable steps so you can commit to taking action every day this month. You don't have to control the outcome—you only have to control what you do next. And if one of the actions you want to take is building your online course or membership in 2026, I invite you to join me inside the Build It Better Accelerator. It's a 90-day hybrid program where I walk alongside you as you build, refine, and launch your online program using the same proven process I use for my private clients. Exclusive pricing is available through December 12th. I'd love for you to join me!

    16 min
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5
out of 5
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About

Go behind the scenes with strategist and agency owner Jen Howat as she has candid conversations about what it actually takes to grow a coaching or consulting practice in today's market: the strategy, the systems, and the mindset. Through solo episodes and conversations with guests who are doing the work, we explore how to attract the right clients consistently, how to build beyond 1:1 relationships, how to design a business that creates margin instead of eliminating it, and what it looks like to grow with both intention and integrity. This isn't a highlight reel of success stories. We're having honest conversations most people aren't having publicly. The entrepreneurial journey can be a lonely road. This podcast is a reminder that you don't have to figure it out alone.

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