Tracy Lamourie is a high-profile international award-winning publicist, she is the Founder and Managing Director of Lamourie Media Inc.
Tracy did not choose a traditional career path for a publicist. While having no education and experience in PR, she fit herself into a career that she thought should be.
Her journey started by writing a press release as an activist for a good cause, up to working in sales and jumping into PR as a freelancer.
Now she is the proud owner of Lamourie Media Inc, helping people reach the media and build their public presence.
In this episode, you will…
Learn how Tracy Lamourie jumpstarted her career in PR with no upfront education or experience
Get all the tips on how to build your personal brand
Understand the path Tracy chose to price and package her services to serve her clients
Know how to reach to media to create a public presence
''Don’t be afraid of going to every table and telling people what you do''
''You can be as smart, as wise, but if you are in the corporate world, it’s other people making all the decisions you live and die on''
''I’ve really boutique my prices so that everyone is getting exactly what they need''
''It is definitely hard to price yourself, you bounce between not wanting to undervalue yourself either, but you also need to build up your reputation''
''I didn’t have an industry to fit myself into, I kind of created what I thought it should be, from what I should do, and the result is that people tell me that I do more than any other publicist has done for them''
Don’t be afraid to ask for referrals
Boutique your prices
Build up your reputation
Put yourself out there
Don’t be afraid to go to every table and telling people what you do
Don’t put all your eggs in one basket
Contact Tracy Lamourie:
Book an appointment with Tracy: https://calendly.com/lamouriemedia
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