My Tog Blog About Awesome Content Creation Tim (Mytogblog)

What would you do if you had to scale the income of your content business fast?

Thanks to Riverside.fm for sponsoring this episode. It's a fantastic tool for recording and editing both video and audio. You can try it out with a 15% discount using the code MyTogBlog.  Check it out here. (Note: This is an affiliate link, which means I could earn a commission if you make a purchase using this link.)

In this episode, I talk with Tiago Faria about what he calls his "hand-raising method for client acquisition." Tiago is a digital marketing expert who spent eight years working at Google, advising CEOs and marketing directors from some of the largest companies in Europe and the Middle East. He now helps small- to medium-sized companies, entrepreneurs, and professionals to scale their online presence and sales via digital marketing strategies.

We discuss researching your offer, generating leads, managing time as a content creator and entrepreneur, and scaling your content business.

Episode links
Riverside.fm (affiliate link)
Tiago Faira (LinkedIn contact)
Customer Avatar Research Template (Gumroad Freebie)
Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via the X App or the Contact Us page. We can also stay connected via my Newsletter, where I share insider information and offers. Also, check out the store link on my website for resources and merch for content creators.

What's the best way to establish a solid business foundation for your content creation? Start with a "business first" rather than a "content first" approach.

Thanks to Riverside.fm for sponsoring this episode. It's an excellent tool for recording and editing both video and audio. You can try it out with a 15% discount using the code MyTogBlog.  Check it out here. (Note: This is an affiliate link, which means I would earn a commission if you make a purchase using this link.)

In this episode, we'll talk with Jessy Grossman,  an experienced entrepreneur who created one of the fastest-growing influencer talent agencies in the country and has been quoted in the New York Times, Forbes, and other publications.

In 2017, Jessy launched Women in Influencer Marketing (WIIM), an organization that works to connect, educate, and empower women in the influencer marketing sector. Building on her experience as a talent manager, Jessy and her team have grown WIIM into a community with over 4,500 members and more than 300 associated brands. In doing so, they incorporated content creation as one aspect of a broader marketing strategy that rested on an existing business foundation—a model worth considering for content creators looking to monetize their brands.

In our discussion, Jessy shares her insights on monetization models, the importance of the buyer journey, success factors for influences, and challenges women face in influencer marketing, among other topics.

There's a lot here for anyone looking to monetize their content business!

Episode Links
Riverside.fm (affiliate link)
Women in Influencer Marketing
Audience Avatar - Template and Example 
Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via the X App or the Contact Us page. We can also stay connected via my Newsletter, where I share insider information and offers. Also, check out the store link on my website for resources and merch for content creators.

Have you ever wondered why some YouTubers amass millions of views while others struggle to get noticed? A lot of it comes down to the power of packaging. 

In this episode, I share five strategies I'm using to improve my thumbnail game and increase YouTube views. We'll discuss how to find thumbnail concepts that stand out from the crowd and make your videos impossible to resist. Don't underestimate the impact of packaging - it's time to take your YouTube channel to new heights!

Please note that some links shared in the chapters are affiliate links. That means I earn a small commission if you should purchase something via these links.
Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via the X App or the Contact Us page. We can also stay connected via my Newsletter, where I share insider information and offers. Also, check out the store link on my website for resources and merch for content creators.

Even with a small audience, it is possible to begin monetizing your YouTube channel. In fact, the sooner you start thinking about the business foundations of your channel, the better you'll be able to position it for more views and conversions (in terms of subscribers and/or sales).

In this episode, I sit down with Matt Hughes, a video content creator with more than a decade of experience, a YouTube channel with more than 2,800 subscribers, and a content business with multiple revenue streams. We discuss the power of defining your niche, monetization options, channel growth strategies, and efficiency tips for scaling your channel and business.

If you'd like to check out the resources mentioned in this episode, you can find those in my website's "Freebies" section.
Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via the X App or the Contact Us page. We can also stay connected via my Newsletter, where I share insider information and offers. Also, check out the store link on my website for resources and merch for content creators.

What if you heard about a content creation tool that had the potential to cut your filming time in half while also improving the quality of your on-camera delivery? I bet that's something you'd be interested in as a video content creator. 

I know I was. That's why I got myself a new teleprompter and all the accompanying accessories that make it work. In this episode, I share the results of the equipment I got, the benefits of working with it, and the challenges I encountered along the way.  

The goal is to give you a sense of whether this tool may be right for you and share some tips I learned from working with it. I hope you find it helpful! 
Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via the X App or the Contact Us page. We can also stay connected via my Newsletter, where I share insider information and offers. Also, check out the store link on my website for resources and merch for content creators.

As YouTube creators, we're always looking for new forms of content marketing to help promote our channels. And in this episode, we look at whether a blog can help grow your channel and how to get started if that's something you're interested in pursuing.

These are the perfect topics for my guest, Amanda Hand, a content marketing expert working with Regex SEO - a Houston-based SEO company specializing in developing custom digital marketing strategies.

The episode covers the connection between blogging and business strategy, the process for developing successful content (including the right way of leveraging AI tools), how to promote your blog content, and how to build a lasting relationship with your audience. I also conclude with a few thoughts about selecting your "lane" as a content creator, from the strategic alignment perspective within your content business.

About My Guest
Amanda Hand is an accomplished Content Strategist specializing in Digital Marketing and SEO across diverse industries, including Travel Insurance, HVAC, Architecture, and Home Services. Her expertise is in creating high-performing content that drives business growth, managing international teams, and converting audiences through compelling ad copy and long-form content. 

Beyond her corporate role, Amanda is passionate about helping individuals unlock their potential in digital marketing. With a unique blend of practical experience, leadership skills, and mentorship, she's a must-listen voice for anyone interested in the dynamic field of content strategy and SEO. You can find the company is working with now at: https://www.regexseo.com/
Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via the X App or the Contact Us page. We can also stay connected via my Newsletter, where I share insider information and offers. Also, check out the store link on my website for resources and merch for content creators.