137 episodes

A weekly must-listen podcast hosted by Nautilus Marketing founder, Tom Jauncey. A show full of marketing and business insights for the true nerd in you!

Tom shares stories on business, marketing and the life of being the Head Nerd at Nautilus Marketing along with useful actionable marketing tips each episode.

Nauti Nerds Nautilus Marketing

    • Business
    • 5.0 • 1 Rating

A weekly must-listen podcast hosted by Nautilus Marketing founder, Tom Jauncey. A show full of marketing and business insights for the true nerd in you!

Tom shares stories on business, marketing and the life of being the Head Nerd at Nautilus Marketing along with useful actionable marketing tips each episode.

    Mastering Google's Algorithm

    Mastering Google's Algorithm

    Unlock the secrets behind Google's latest algorithm tweaks as I guide you through the maze of AI-generated content and its potential pitfalls.
    In this episode, I share true stories of websites that have vanished from Google's radar due to AI overuse and arm you with the knowledge of how to blend human ingenuity with machine efficiency.
    Nauti Nerds is produced and managed by Urban Podcasts.

    • 10 min
    Custom vs. Theme-Based Websites

    Custom vs. Theme-Based Websites

    Unlock the full potential of your business's digital identity as I unravel the complexities of website development.
    In this episode, I compare the worlds of custom and pre-designed websites while sharing how your online identity can shape your business’s future.
    Whether you're considering a brand refresh, an upgrade, or toying with the idea of hopping from WordPress to Wix, I've got you covered and share my insights on best practices in web development.
    Nauti Nerds is produced and managed by Urban Podcasts.

    • 10 min
    Trusting Others to Propel Business Success

    Trusting Others to Propel Business Success

    Handing over the reins of something you’ve painstakingly built can feel like letting go of a part of yourself - that's the leap of faith I took when introducing an Operations Manager to our squad of nerds.
    In this episode, I wanted to share the transformative power of delegation and the exciting growth it's spurred within our business. With new project and account managers on board, we've seen firsthand how entrusting others with key responsibilities boosts service quality and affords us the cherished luxury of personal time, once a stranger to our late-night work sessions.
    This is an honest conversation about the fears and triumphs that come with stepping back to let others step up and a testament to how a little loosening of the grip can lead to monumental gains for everyone involved.
    Nauti Nerds is produced and managed by Urban Podcasts.

    • 8 min
    Mastering Company Culture

    Mastering Company Culture

    Have you ever walked into an office where the air practically buzzes with positivity? That's the gold standard we're all chasing, and in this episode, I'm letting you in on the formula for a workplace that thrives on happiness and success.
    Our Netflix sessions aren't just about binge-watching; they're about building bonds, and when it comes to transparency, we're fostering a culture of recognition and shared triumphs.
    I'm sharing how a positive work culture isn't just good karma—it's good business. From the careful curation of hiring the right personalities that mesh with your values to the celebration of milestones and personal achievements, I'm sharing the glue that makes our team tick.
    Nauti Nerds is produced and managed by Urban Podcasts.

    • 11 min
    The Art of Birthday Connections

    The Art of Birthday Connections

    Have you ever felt the warm fuzzies when your favourite cafe scribbles a "Happy Birthday!" on your cup? That's the power of personal touch I'm unpacking in this episode of Nauti Nerds as I share tales from my recent birthday with you.
    You'll learn how a simple text from my skin clinic and a handwritten card from my chiropractor weren't just well-wishes, they were masterstrokes of marketing genius. It's time to get crafty and personal with your client outreach, and I'm here to show you how a sprinkle of birthday cheer can turn casual customers into loyal fans.
    I'll share how you can leverage tools like Mailchimp and SMS marketing platforms to automate those birthday greetings and why even a modest discount or heartfelt note can keep your clients coming back for more.
    Nauti Nerds is produced and managed by Urban Podcasts.

    • 7 min
    Exposing the Dark Side of Influencer Marketing

    Exposing the Dark Side of Influencer Marketing

    When we were recently approached by a big-name influencer agency, the glitz and glamour quickly dissipated as we delved into the murky waters behind their marketing strategies. The revelations were alarming; from before-and-after weight loss deceptions to fake medical endorsements, the ethical lines blurred into nonexistence.
    In this episode, I peel back the curtain on the troubling tactics used to peddle health products on social media, revealing the unsettling truth about the content that floods platforms like Instagram and TikTok.
    As consumers, creators, or industry professionals, please maintain honesty and approach online content with a healthy dose of scepticism.
    Nauti Nerds is produced and managed by Urban Podcasts.

    • 6 min

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