Curious. Data-focused. Technology-enabled. We obsess over optimizing performance and never stop asking why. At NC Labs, you can learn about our adventures in pushing the boundaries of marketing, analytics, and of course - culture. Got your safety goggles?
Awesome in Action: Pedro Araujo
Adam and Kristina have the opportunity to chat with Orlando City Soccer's Senior Vice President of Marketing and Brand, Pedro Araujo, and discuss how Pedro got started in the sports industry, the partnership between NC and OCSC, and what Pedro would put on his own personal billboard! Tune in now to hear the latest scoop!
Awesome in Action: Chris Crayner
Ryan, Brett, and Daniel sit down with Chief Digital Officer, of Universal Parks and Resorts, Chris Crayner, as Chris highlights how his career has grown within the evolving industry. Tune in to listen to the group have great conversation surrounding the customer journey, pandemic accomplishments, and specific Father-Son banter between Chris and Net Conversion's Lead Implementation Specialist, Daniel Crayner. You don't want to miss this one!
Awesome in Action: Zachary Leifer
Kristina, Amanda, and Kenny sit down with the Chief Marketing Officer of 1/ST Technology at The Stronach Group Racing and Gaming, Zachary Leifer, to talk impacts of COVID-19 in the horse racing and betting market. Zachary offers a POV of what's next for the industry - tune in!
Awesome in Action: Redefining Bally Sports with Genya Adesso
Carli, Adam, and James sit down with Director of Marketing at Bally Sports Florida, Genya Adesso to discuss Genya's career in sports, how Fox Sports has been redefined to Bally Sports and Genya's love for interior design! Her family and friends would describe her as very kind, and we couldn't agree more! Tune in now.
Awesome in Action: Leveraging Conversionomics with Rob Gallardo
Ryan, Brett, and David sit down with American Safety Council Chief Marketing Officer, Rob Gallardo, and talk about their intertwined career paths, how Conversionomics came into play for ASC, the origin and usefulness of taxonomies, and Rob's love for triathlons. Tune in - it's a good one!
Awesome in Action: NC 14 Year Anniversary with Ryan Fitzgerald + Frank Vertolli
Kicking off Season 2 Episode 1 of Awesome in Action with founders Ryan Fitzgerald and Frank Vertolli. Join Ryan, Frank, and, special guests from throughout the years of NC, as they discuss the history of the company and what makes Net Conversion, Net Conversion.