Neil Wilkins Podcast Neil Wilkins

There is a delicate balance between having enough data about your customers to be an effective and proactive marketer and keeping within the law and GDPR compliance.

Here's what Neil Wilkins discusses in this episode:
Moving from third party to first data by 2023
The onus on quality and compliance
Knowing what you can and cannot do with the data
What to collect and how best to store it
Data for preparing marketing strategy and plans for the coming years

For more content like this, visit Neil Wilkins Online

Neil Wilkins talks to L&D Specialist and Leadership expert, James Hudson about how behaving with compassion can improve your leadership skills.

Neil and James discuss, amongst other things:


Holding the vision as the central guiding light for a team
How to balance empathy and sympathy in communications
Leading not managing, by taking the time to listen
Demonstrating reciprocal respect in team interactions

This conversation is loaded with leadership top tips from an industry expert.

More content like this is available at http://neilwilkins.online

Connect with James Hudson at https://www.linkedin.com/in/james-hudson-mcipd-fimi-flpi/

Dr Victoria Hurth explains to us how sustainability, purpose and core values can interlink in our world going forward.

Neil Wilkins and Dr Hurth shares insights and discuss how everyone is in a position to make a difference if they can identify with their values and find their purpose.

More conversations like this at Neil Wilkins Online

Neil Wilkins shares the latest research and tops tips for optimising your personal profile and business page in Linkedin.

2022 Best Practice


Look and Listen before speaking
Be positive and thought provoking
Share your technical expertise
Be a great source of unbiased, objective intelligence
Add value at all times
Maintain your consistent ‘elevator pitch’
Use the Content Suggestion Tool

But there's more. Are you live streaming? Do you ensure all your team share your business posts? Have you tuned your elevator pitch?

“Be personal and participate.” Linkedin

Phil Korbel, Director of Advocacy at Carbon Literacy Project, talks to Neil Wilkins about the importance of everyone becoming more carbon literate.

As Phil discusses, many of us may have been setting off on our sustainability journey from the wrong starting point. Whereas most of us believe carbon literacy is about climate and saving the planet, Phil believes it's more about an understanding of how we interact as human beings and society.

This is a fascinating and informative conversation and if you feel compelled to become more carbon literate, visit The Carbon Literacy Project for more information and to take your next steps alongside over 34,000 individuals who are also on their journeys.

Neil Wilkins shares his Essential Marketing Tools 2022, including platforms, apps and software that supports his busy marketing lifestyle:

Meetings, Collaboration, Content Sources, Content Creation, Podcasting, Live Streaming, Campaign Creation, Campaign Tracking, Analytics, Administration, Marketing Sustainability and Hybrid Events.

Neil also shares information about new hate-free social network WeAre8.