Nerdpreneur Professor Epic Productions

Tony landed a 6 figure deal before walking off the stage at Comic Con. And he hadn't even made one piece of clothing yet. In this episode of Nerdpreneur, Chris and Frank sit down with Tony B. Kim, the founder of Hero Within, a company that designs and sells sophisticated nerd wear. From his deep love of Star Trek and Marvel to the journey of launching Hero Within, Tony shares his inspirational story of turning his nerdy passions into a successful business.
Order Clothes from Tony at https://herowithinstore.com/
Instagram: Hero Within
Quotes:
“Let's make sure that history never forgets the name Enterprise.”  “A hesitant trapeze artist is a dead trapeze artist.” - Tony B. Kim quoting Seth Godin Connect with Nerdpreneur:
Website Twitter Instagram To get the extended interview with Tony  and bonus Talking Nerdy Episodes sign up to be a member of the "AWESOME Nerdpreneur Board!" *Ominous Thunderclap* by going to www.Patreon.com/nerdpreneur
New interviews with Nerdy entrepreneurs every month turning their unique passion into full-time income.
Next Episode Preview: Don't miss next episode where Chris and Frank will talk to Pocket Bard! They are a start-up that's revolutionizing the world of Music for your D&D game. Hit follow so you don't miss it! 
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Chris and Frank reflect on their interview with Emeka Ossai, his success in Kindle Direct Publishing, and his ability to think with the CEO Mindset. Emeka is known as the BlackNES guy in the world of Kindle Direct Publishing and My Self Publishing Blueprint on YouTube.  Listen to the original interview 
Nerdpreneur Blog 
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Original Music by Professor Epic and produced by Wyshmaster Beats. Beat names are Talk Down, Bad Seedz, and Mehicana

In this episode of Nerdpreneur, hosts Chris Saunders and Frank sit down with JJ, the founder and CEO of Mythical City Games, an indie video game studio that's made half a dozen VR games. JJ shares his journey from working in the film industry to founding a video game development studio in Vancouver, Canada. The conversation dives into the intricacies of game development, particularly in the realm of virtual reality (VR), and explores the challenges and rewards of turning a nerdy passion into a successful business.
Episode Links:
Mythical City Games Follow JJ on Twitter Key Takeaways:
Transitioning Careers: JJ transitioned from film production to game development due to a lack of creative fulfillment in his film career. The skills and processes from film production, such as pre-production, production, and post-production, translated well into game development. Starting Mythical City Games: JJ founded Mythical City Games in Vancouver after moving from the United States. The studio focuses on VR games, but also develops PC and mobile games. VR Game Development: VR offers a unique, immersive experience where players use their bodies as controllers. JJ highlighted the accessibility of VR, making it easier for non-gamers to engage with games. The Importance of Feedback: Getting early feedback from testers is crucial, even if the game is not yet polished. Understanding and parsing feedback helps improve the game and cater to the target audience. Funding and Industry Insights: Various funding options include publishers, investors, grants, and crowdfunding. The VR industry is stable but needs more big AAA titles to drive headset sales and user engagement. Innovations and Challenges in VR: Form factor and motion sickness remain significant challenges in VR. JJ emphasized the importance of VR experiences and the potential for business applications. Connect with Nerdpreneur:
Website Twitter Instagram To get the extended interview with JJ and bonus Talking Nerdy Episodes sign up to be a member of the "AWESOME Nerdpreneur Board!" *Ominous Thunderclap* by going to www.Patreon.com/nerdpreneur
New interviews with Nerdy entrepreneurs every month turning their unique passion into full-time income.
Next Episode Preview:
Don't miss next episode where Chris and Frank will talk to Pocket Bard! They are a start up that's revolutionizing the world of Music for your D&D game. Hit follow so you don't miss it! 
Don’t want to spend money to be an AWESOME Board Member? You can become a Free Board Member with just your email. Board Members receive…   
Monthly "Loot" we think is epic, useful, or just cool! 
Episode updates (including upcoming guests)
Occasional articles written by Chris or Frank on Nerdy Business subjects 
Nothing that sucks! 
Become a FREE Board Member HERE
Follow us on Instagram @Nerdpreneurpod, Twitter @Nerdpreneurpod, and TikTok @nerdpreneur 
Follow Chris @professorepicproductions and Frank @frankrbaileyiv

Episode Summary:
In this Nerdpreneur episode, hosts Frank and Chris talk nerdy about the latest news from Critical Role, deconstructing their new membership service, Beacon TV. We break down the offer strategy behind Critical Role's announcement and how other Nerdpreneurs could do it for their own business. This episode is packed with lessons that aspiring Nerdpreneurs can take away from Critical Role's approach to monetizing their audience while providing amazing value! 
To watch the full Critical Role offer that Chris and Frank are deconstructing go HERE
Key Topics:
Frank doesn’t like Critical Role but neither does Chris
Who is Critical Role?
Their story from playing Dungeons & Dragons to #1 Twitch stream, to creating their own game system, Daggerheart.
Their growth into a full production company and acquisition of other shows.
The strategic positioning of Critical Role as a community-centric brand.
Critical Role’s Beacon TV Offer and Monetization Strategy
We breakdown of the Beacon offer and how they follow the structure of a great offer while remaining authentic to their voice and their audience expectations 
The importance of providing value and creating a direct line of support from fans to creators.
Discussion on the psychology behind membership pricing and value stacking.
Positioning and Community in the Offer
We analyze of Critical Role’s marketing and positioning in the market
The use of empathy and community-focused messaging in offers
The importance of understanding and catering to your audience’s needs and desires
Lessons for Nerdpreneurs
Building a dedicated community by providing continuous value.
Creating offers that resonate with your audience.
The benefits of starting a side hustle and gradually building it into a full-time business.
 
Great Quotes:
Chris: "When you make an offer to your audience, you are asking them to take action, to do something differently in their life. And often, especially for people who are very comfortable and like things the way they are, people don't want to change."
Frank: "Having a side hustle is an important contingency plan because right now we're in an employee market where if you're unhappy, you don't have to say anything. You can just quit and you'll get a new job. But I would expect that we're probably going to hit a depression like a great depression level in the next five to seven years."
Chris: "You don't have to be the Devin who goes to venture partner investors and gets hundreds of thousands of dollars to start playing games. You just have to start doing it."
 
To get the extended interviews and BONUS Talking Nerdy Episodes sign up to be a member of the "AWESOME Nerdpreneur Board!" *Ominous Thunderclap* by going to www.Patreon.com/nerdpreneur
New interviews with Nerdy entrepreneurs every month turning their unique passion into full-time income.
Next Episode Preview:
Don't miss next episode where Chris and Frank talk with Pocket Bard founders team on how they created the #1 D&D Music app in the world! Hit follow so you don't miss it! 
Don’t want to spend money to be an AWESOME Board Member? You can become a Free Board Member with just your email. Board Members receive…   
Monthly "Loot" we think is epic, useful, or just cool! 
Episode updates (including upcoming guests)
Occasional articles written by Chris or Frank on Nerdy Business subjects 
Nothing that sucks! 
Become a FREE Board Member HERE
Follow us on Instagram @Nerdpreneurpod, Twitter @Nerdpreneurpod, and TikTok @nerdpreneur 
Follow Chris @professorepicproductions and Frank @frankrbaileyiv

Episode Summary:
In this episode of "Nerdpreneur," Frank and Chris dive deep into their experience at the Emerald City Comic Con in Seattle. They explore a range of topics, from the effectiveness of different sales tactics to the overall atmosphere of the convention and how awesome Dune 2 was. The episode offers insights into the business side of attending cons, including booth costs and strategies for engaging potential customers. To learn more about Emerald City Comic Con check out https://www.emeraldcitycomiccon.com/ 
Key Topics Discussed:
Sales Tactics at Emerald City Comic Con: The use of engaging tactics such as taste testing and tactile product interactions. The influence of booth position on visitor engagement and sales. The potential benefits of offering discounts and freebies to attract email sign-ups. The use of mystery boxes as a sales strategy. The Business Side of Conventions: The cost of securing a booth and its impact on profitability. The importance of positioning and presentation in attracting visitors. The potential for building long-term customer relationships through email marketing and incentives. Atmosphere and Buying Behavior: How the exciting atmosphere of the con encourages spontaneous purchases. Strategies like bundled discounts and special offers to increase sales. The importance of product presentation and staff engagement in influencing buying decisions. Reflections and Future Plans: Lessons learned from their experience at the con. Future strategies for engaging with other entrepreneurs and creating memorable content. The importance of preparation and health considerations for attending future cons. Notable Quotes:
Frank: "It's so exciting to buy stuff when you're there... especially if they make it a little bit of an incentive." Chris: "You can't be controversial with the intention of 'I want attention.' You have to stand on principles that actually give you a foundation." Frank: "Always have an intention and a goal when you go to a Con."  Chris: "You're always being interviewed... the people there are always looking to see, are you somebody that they want to continue working and building a relationship with?" To get the extended interviews and BONUS Talking Nerdy Episodes sign up to be a member of the "AWESOME Nerdpreneur Board!" *Ominous Thunderclap* by going to www.Patreon.com/nerdpreneur
New interviews with Nerdy entrepreneurs every month turning their unique passion into full-time income.
Next Episode Preview:
Don't miss next episode where Chris and Frank talk with Pocket Bard founders team on how they created the #1 D&D Music app in the world! Hit follow so you don't miss it! 
Don’t want to spend money to be an AWESOME Board Member? You can become a Free Board Member with just your email. Board Members receive…   
Monthly "Loot" we think is epic, useful, or just cool! 
Episode updates (including upcoming guests)
Occasional articles written by Chris or Frank on Nerdy Business subjects 
Nothing that sucks! 
Become a FREE Board Member HERE
Follow us on Instagram @Nerdpreneurpod, Twitter @Nerdpreneurpod, and TikTok @nerdpreneur 
Follow Chris @professorepicproductions and Frank @frankrbaileyiv

In this episode, hosts Chris and Frank dive into a riveting conversation with the Grammy-nominated, multi-platinum record producer Wyshmaster, known as "Wysh." This episode explores Wysh's journey from the early days of online beat selling to achieving mainstream success and navigating the challenges of the music industry. You can find him on social media as @wyshmasterbeats or on his website www.wyshmasterbeats.com the #1 place for buying beats online!
Key Topics Discussed
The Origins of a Music Producer: Wysh shares his early influences and his unexpected journey into music production.
Pioneering Online Beat Selling: Wysh talks about his role as one of the pioneers in selling beats online, the rise of online leasing, and how this has shaped the industry.
Business Acumen in Music: Insight into how Wysh mastered the business side of music, from marketing strategies to handling online platforms.
Challenges and Triumphs: Wysh discusses the ups and downs of his career, emphasizing the importance of perseverance and adaptability in the music industry.
Advice for Aspiring Musicians: Practical tips for up-and-coming artists and producers on how to navigate the music industry, build a brand, and effectively market their work.
To get the extended interview with Wyshmaster and Talking Nerdy Episodes sign up to be a member of the "AWESOME Nerdpreneur Board!" *Ominous Thunderclap* by going to www.Patreon.com/nerdpreneur
New interviews with Nerdy entrepreneurs every month turning their unique passion into full-time income.
Next Episode Preview:
Don't miss next week's episode where Chris and Frank will talk about the business insights garnered from attending Emerald City ComicCon in Seattle! Hit follow so you don't miss it! 
Don’t want to spend money to be an AWESOME Board Member? You can become a Free Board Member with just your email. Board Members receive…   
Monthly "Loot" we think is epic, useful, or just cool! 
Episode updates (including upcoming guests)
Occasional articles written by Chris or Frank on Nerdy Business subjects 
Nothing that sucks! 
Become a FREE Board Member HERE
Follow us on Instagram @Nerdpreneurpod, Twitter @Nerdpreneurpod, and TikTok @nerdpreneur 
Follow Chris @professorepicproductions and Frank @frankrbaileyiv