Not Just Momma Podcast | Online Business, Motherhood, Work From Home, Make Money Online

Heather Matson
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Not Just Momma Podcast | Online Business, Motherhood, Work From Home, Make Money Online

Welcome to the Not Just Momma Podcast, where we’re throwing perfectionism out the window and embracing the beautiful, chaotic mess of building an online business while raising tiny humans. I’m Heather — mom of two, wife, entrepreneur, and master of turning coffee into productivity…after reheating it a gazillion times. Here, we dive into everything from business growth & mindset, motivation, to turning your passions into a profitable online business… all while surviving the beautiful mess of motherhood. This podcast?… It’s all about real talk, real laughs, and the occasional mom rant (sorry, not sorry). Whether you’re juggling household duties and snack requests or dreaming of a life where you can actually finish a cup of coffee while it’s still hot, you’re in the right place. So, grab that reheated coffee (again) and tune in. Because you’re not just momma — you’re a dream-chasing, chaos-conquering legend in the making!

  1. Building Your Email List: One Thing I Wish I Did Before Starting My Online Business

    6D AGO

    Building Your Email List: One Thing I Wish I Did Before Starting My Online Business

    Starting an online business can feel overwhelming—especially with all the information available out there. In this episode, I’m sharing the #1 thing I wish I had done before creating my first online course (and it’s not building a website or perfecting your offer like you may think). Whether you’re just getting started on your online business or already knee-deep in content creation, this episode will walk you through why building an email list early on can be the game-changer you didn’t know you needed. I’ll break down what makes email marketing powerful, how to build your list from scratch (even if you don’t have a product yet), and how it can help you grow a loyal audience that’s ready to buy when you’re ready to sell. If you’re a mompreneur or aspiring course creator who wants to start building an online business on the right foot—this episode is for you. What You’ll Learn: ✔️ Why email marketing matters more than social media ✔️ How to start building an audience before launching anything ✔️ What lead magnets are and how to use them ✔️ How to grow your list even without a course or product ✔️ Why clarity on your audience matters for long-term success 📧Email me: support@course-roots.com 📲Know a momma or business owner who needs this? Share it with her! 🎙Subscribe to the podcast now so you never miss an upcoming episode! 🔗 Never miss whats next: subscribe to my email list for news, encouragement, and new episodes 👉 http://course-roots.com/notjustmomma

    11 min
  2. How Courage to Speak the Truth Can Make Big Changes

    JUN 27

    How Courage to Speak the Truth Can Make Big Changes

    Have you ever felt like your voice didn’t matter—especially in the face of injustice involving your child? In this powerful and deeply personal episode, I open up about a difficult experience with my children’s private Christian school.. What started as a search for a Christ-centered education became a journey of betrayal, manipulation, and the ultimate test of courage. This episode is for the moms who feel silenced, misunderstood, or afraid to speak up. I share how I stood before the school board, confronted toxic leadership, and chose truth—even when it left me trembling with fear. You'll learn why standing firm in your values and advocating for your kids is important... and the emotional cost of doing what's right. If you're in the midst of motherhood navigating hard decisions, or someone who has ever been scared to speak their truth, this episode will remind you of your strength and the lasting impact of your voice.

    22 min
  3. You’re Not Just a Mom: Reclaiming Your Identity Beyond Motherhood

    JUN 19

    You’re Not Just a Mom: Reclaiming Your Identity Beyond Motherhood

    Have you ever ended your day thinking, “This is just too much”? I’ve been there—completely burned out, running on empty, and wondering where the woman I used to be had gone. In this episode, I’m opening up about the real struggles of motherhood burnout... and what it feels like to give everything to everyone... except yourself. I talk about how I lost myself in the midst of raising kids, running a home, and trying to be everything for everyone—until I realized something had to change. I share the four simple but powerful steps I took to reconnect with myself, honor my needs, and remind myself that I’m more than just a mom. In this episode, we look at: The real reason so many moms feel burned out How to reconnect with the woman you were before motherhood Simple ways to create “you time” without guilt How to keep your dreams alive while raising a family Nurturing your relationship while navigating parenthood This is a reminder that you matter, your dreams matter, and it’s okay to want more. You were someone before you became a mom, and she still matters, too. +Intrigued to start your own online business, but not sure where to start? Check out my FREE guide today: http://course-roots.com/freeguide +Email me: support@course-roots.com +Know a momma or business owner who needs this? Share it with her, and let’s start the ripple effect together! +Subscribe to the podcast now so you never miss an episode that might just change your life. +Never miss whats next: subscribe to my email list for news, encouragement, and new episodes 👉 http://course-roots.com/notjustmomma

    14 min
  4. How To Handle Negative People In Your Business

    JUN 12

    How To Handle Negative People In Your Business

    Have you ever felt the sting of an unsubscribe, a refund request, or a rude comment in your business? You’re not alone—and it doesn’t mean you’re doing anything wrong. In this episode, we’re diving into how to handle negative people in your business without taking it personally. I’m sharing a real story from my early course creation days that nearly took my confidence—and what I learned about protecting your energy, responding with kindness, and releasing people who aren’t meant to be in your circle. You’ll learn: ✅Why unsubscribes aren’t a personal attack (and what they really mean) ✅How to deal with refund requests and still feel good about your business ✅The 3 types of negative people you'll encounter—and how to respond with clarity and grace ✅Why you don’t need to be liked by everyone to be successful ✅How to keep showing up and focusing on those you're truly meant to serve If you're building a business and navigating the ups and downs of online entrepreneurship, this episode will bring you peace, perspective, and encouragement to keep going. +Email me: support@course-roots.com +Know a momma or business owner who needs this? Share it with her, and let’s start the ripple effect together! +Subscribe to the podcast now so you never miss an episode that might just change your life. +Never miss whats next: subscribe to my email list for news, encouragement, and new episodes 👉 http://course-roots.com/notjustmomma

    16 min
  5. If It Feels Impossible, It Might Not Be Right For You: Getting in Alignment

    JUN 5

    If It Feels Impossible, It Might Not Be Right For You: Getting in Alignment

    Ever feel like no matter how hard you try your hand at something, it just won’t click? Like you’re pushing and pushing, but all you get back is resistance, frustration, and exhaustion? In this episode, I’m sharing a personal story about a time I forced something that clearly wasn’t meant for me—and the headache that followed. We’ll dive into what it really means when things feel impossible, how to recognize when you're out of alignment, and what to do instead. You’ll learn:
 ✅ 3 powerful signs that something in your life or business is out of alignment
 ✅ The difference between healthy effort and soul-sucking resistance
 ✅ Why letting go isn’t quitting—it's choosing peace and clarity If you're second-guessing your goals, drained by your business, or questioning if you're on the right path, this episode is your permission slip to pivot. Your dream life shouldn’t feel impossible—and you’re allowed to build it in a way that feels natural and life-giving. +Email me: support@course-roots.com +Know a momma or business owner who needs this? Share it with her, and let’s start the ripple effect together! +Subscribe to the podcast now so you never miss an episode that might just change your life. +Never miss whats next: subscribe to my email list for news, encouragement, and new episodes 👉 http://course-roots.com/notjustmomma

    19 min
  6. How To Get Better At Anything In Your Online Business

    MAY 29

    How To Get Better At Anything In Your Online Business

    Ever hit record on your first video or podcast and immediately thought, “Wait… do I actually sound like that?” In this episode, I'm getting real about the awkward and cringe-worthy beginnings that come with putting yourself out there online. From my 20+ attempts at filming my first course video to battling RBF on camera (yep, it was a real struggle), I’m pulling back the curtain on what it really looks like to start — and why that awkward start is exactly what you need to start succeeding in your business. If you've been stuck waiting to feel "ready," this episode is your sign to start now. You'll learn why perfection isn’t the goal, how confidence is built (not born), and why showing up as your real, authentic self is actually what people connect with the most. Your imperfect beginning could be the permission someone else needs to start. +Email me: support@course-roots.com +Know a momma who needs this? Share it with her, and let’s start the ripple effect together! +Subscribe to the podcast now so you never miss an episode that might just change your life. +Never miss whats next: subscribe to my email list for news, encouragement, and new episodes 👉 http://course-roots.com/notjustmomma

    13 min
  7. Are Your Friends And Family Supportive Of Your Dreams?

    MAY 22

    Are Your Friends And Family Supportive Of Your Dreams?

    Are your friends and family less than supportive of your business dreams? Maybe they dismiss your online course idea, question your work-from-home hustle, or just don’t get what you’re trying to build as a mompreneur. In this episode, I dive in to what it feels like when your inner circle doesn’t show up for you quite how you want them to—and how to keep building upon your dreams anyway. You’ll learn: 👉 Why your loved ones may not understand your entrepreneurial journey 👉 How to protect your energy and stop seeking validation 👉 How to find a new support system of like-minded women 👉 Why showing up consistently matters more than their approval 👉 The mindset shift every entrepreneur building a business needs to hear Whether you're just starting your online business or already knee-deep in course creation, this episode will empower you to keep going—even without the support you hoped for. Because you don’t need everyone to believe in your dream. You just need to believe in yourself. +Email me: support@course-roots.com +Know a momma who needs this? Share it with her, and let’s start the ripple effect together! +Subscribe to the podcast now so you never miss an episode that might just change your life. +Never miss whats next: subscribe to my email list for news, encouragement, and new episodes 👉 http://course-roots.com/notjustmomma

    11 min
  8. Your Voice Is Your Superpower

    MAY 15

    Your Voice Is Your Superpower

    Ever wondered, "Why would anyone listen to me?" — If so... this one’s for you. In this episode, we'll dive into something most of us face: doubting our own voice. Whether you’re just starting your business or you’ve been holding back from sharing your ideas, this episode will remind you that your voice can make a big impact on anyone that's willing to hear. If you’ve been waiting for a sign to finally speak up, post that idea, or pursue your passion — this is it. Tune in and be reminded: your voice matters right now. +Email me: support@course-roots.com +Know a momma who needs this? Share it with her, and let’s start the ripple effect together! +Subscribe to the podcast now so you never miss an episode that might just change your life. +Never miss whats next: subscribe to my email list for news, encouragement, and new episodes 👉 http://course-roots.com/notjustmomma

    13 min
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Trailer

About

Welcome to the Not Just Momma Podcast, where we’re throwing perfectionism out the window and embracing the beautiful, chaotic mess of building an online business while raising tiny humans. I’m Heather — mom of two, wife, entrepreneur, and master of turning coffee into productivity…after reheating it a gazillion times. Here, we dive into everything from business growth & mindset, motivation, to turning your passions into a profitable online business… all while surviving the beautiful mess of motherhood. This podcast?… It’s all about real talk, real laughs, and the occasional mom rant (sorry, not sorry). Whether you’re juggling household duties and snack requests or dreaming of a life where you can actually finish a cup of coffee while it’s still hot, you’re in the right place. So, grab that reheated coffee (again) and tune in. Because you’re not just momma — you’re a dream-chasing, chaos-conquering legend in the making!

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