20 min
2. Want to Grow Your Podcast? Focus on THIS Instead of Your Downloads Novice to Noteworthy | Podcast Strategy for Entrepreneurs
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- Marketing
Downloads got you down? If you are setting huge download targets for your podcast and never hitting them, you are quickly going to burn out AND fall out of love with your podcast. As a business owner, I know setting goals is important to you, so in this episode I’m sharing some growth-oriented goals you can set (and achieve!) for your podcast.
Keep the party going!
Download our free Podcast Launch Checklist
Sign up for the Novice Notes email newsletter
Book a Discovery Call with Kristen
Some key takeaways from this episode include:
Downloads are an important metric to track, but at the end of the day, you can’t force anyone to press play on your podcast. Focus on metrics you can control, and the downloads will inevitably come.
The goals you can control can center around technical aspects like the length of your episodes, SEO elements like the spiciness of your titles, or promotional materials like going live once per week.
Ultimately, take any and all growth recommendations with a grain of salt. Your show is YOUR show, and you should balance best practices with what feels good and authentic to you.
Hosted by Kristen Stegall, CEO of Novice Studios, Novice to Noteworthy is a podcast strategy resource for business owners! On this show, we cover all the tips and tricks you need to launch and grow your podcast, plus honest conversations about running a business and the ever-changing content marketing landscape. Novice Studios is a podcast production company specializing in video podcasts, and we offer packages to launch, revamp, and maintain your show on an ongoing basis.
Connect with Novice Studios:
Instagram
LinkedIn
YouTube
Website
Downloads got you down? If you are setting huge download targets for your podcast and never hitting them, you are quickly going to burn out AND fall out of love with your podcast. As a business owner, I know setting goals is important to you, so in this episode I’m sharing some growth-oriented goals you can set (and achieve!) for your podcast.
Keep the party going!
Download our free Podcast Launch Checklist
Sign up for the Novice Notes email newsletter
Book a Discovery Call with Kristen
Some key takeaways from this episode include:
Downloads are an important metric to track, but at the end of the day, you can’t force anyone to press play on your podcast. Focus on metrics you can control, and the downloads will inevitably come.
The goals you can control can center around technical aspects like the length of your episodes, SEO elements like the spiciness of your titles, or promotional materials like going live once per week.
Ultimately, take any and all growth recommendations with a grain of salt. Your show is YOUR show, and you should balance best practices with what feels good and authentic to you.
Hosted by Kristen Stegall, CEO of Novice Studios, Novice to Noteworthy is a podcast strategy resource for business owners! On this show, we cover all the tips and tricks you need to launch and grow your podcast, plus honest conversations about running a business and the ever-changing content marketing landscape. Novice Studios is a podcast production company specializing in video podcasts, and we offer packages to launch, revamp, and maintain your show on an ongoing basis.
Connect with Novice Studios:
Instagram
LinkedIn
YouTube
Website
20 min