What does it mean to be an industry disruptor? How does innovating and shaking up the status quo actually impact the trajectory of a small business?
This week, Phoebe interviews Anna Lee of Lioness, the women-led sexual wellness company that built the world’s first and only smart vibrator. Her mission? To provide people with access to their own sexual pleasure on their own terms. Tune in for an insightful discussion about data-driven pleasure, maverick marketing in the age of shadowbanning, and the value of humor and playfulness in the face of industry pushback.
[05:55] People don’t know a lot about their sexual wellness because there’s such limited research around it.
[13:36] You really can’t compare your journey to the trajectories of other small businesses. We found success making connections to the beautiful weirdos and dreamers in this space.
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