One Question to Clarify Your Brand | Quick Tip Tuesday

Today’s quick tip is really just a quick question. But I promise you this, it's going to be one of the most valuable things you can think about. Why? Clarity. Most of us assume we’re relatively clear about our brand, its message, and what it is we do for people. Yet, marketing experts agree that most business owners lack clarity in their messaging — totally confusing their audience. And, guess what? Doing so is the kiss of death. In fact, if the simple question posed in this episode is not easy for you to answer, imagine how difficult it is for your potential customers and clients to answer.

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