Online Seller UK - Podcasts for Amazon Sellers PRABHAT SHAH

In this podcast, we're exploring an exciting strategy to supercharge your Amazon sales – unlocking the power of Google Shopping Ads!

Joining us is a true industry leader, Ingmar V. Albert. Ingmar is a serial entrepreneur, an ex-McKinsey consultant, and the founder of adstrong, a leading adtech company specialising in Google Shopping Ads solutions.

As Amazon sellers, we all know the importance of traffic and ranking. Today, Ingmar will be shedding light on how adstrong can help you unlock Google Shopping Ads as a complementary traffic channel to boost your Amazon sales and even improve your ranking on the platform!



Host: Prabhat Shah 

Guest:  Ingmar V. Albert ( https://adstrong.com/ )

In this episode, we'll be taking a closer look at the state of vendor negotiations with Amazon, particularly for the upcoming 2025 AVN (Amazon Vendor Negotiations). Joining us is Martin Heubel, a seasoned expert in this field.

As you know, navigating negotiations with Amazon can be a complex process. Martin will be here to outline the key challenges vendors faced this year in 2024 and equip you with strategies to improve your outlook for the upcoming AVN.

Host: Prabhat Shah
Guest: Martin Heubel ( https://consulterce.com/ )

We’ve got a fantastic guest joining us today – Camilla Young, who’s leading the next generation of barcodes program for GS1 UK.  For those who aren’t familiar, GS1 is a global organisation that plays a key role in setting standards for how products are identified and tracked throughout the supply chain.

Now, we all know the classic barcode, but what if we told you a little square with even more information could be taking its place? That’s where QR codes powered by GS1 come in!

In this episode, we’ll be chatting with Camilla about:


The big shift: We’ll delve into the global transition from traditional barcodes to QR codes powered by GS1.
What’s under the hood? We’ll explore what exactly these GS1-powered QR codes are and how they work.
Why the change? We’ll discuss why GS1 is leading this transition and the benefits it holds for businesses like yours.

Host: Prabhat Shah 

Guest: Camilla Young ( https://www.gs1uk.org/ )

Managing a successful Vendor Central operation requires a well-oiled internal team working across different departments. To navigate this complexity, we've got an amazing guest joining us today – Bruno Ferreira!

In this episode, Bruno will be shedding light on:


The inner workings of Amazon Vendor Central


Building a dream team for Vendor Central



Host: Prabhat Shah 

Guest:  Bruno Ferreira ( https://bluedotecommerce.info/)

In today's episode, we'll uncover the driving forces behind why Amazon sellers and agencies are choosing to build their own bespoke solutions instead of relying solely on existing tools such as Helium10 or JungleScout. What unique requirements do these sellers and agencies have that compel them to invest in custom software solutions?

Join us as we examine the profound impact that custom software can have on sellers, potentially saving valuable time by automating repetitive tasks and streamlining operations. We'll explore the advantages of custom software over off-the-shelf solutions, uncovering the benefits, operational impacts, and maintenance insights that come with tailor-made tools.

Moreover, we'll peer into the future of Amazon tools, envisioning how custom solutions may continue to shape the landscape of e-commerce and empower sellers and agencies to stay ahead in an ever-evolving marketplace.

 

Host: Prabhat Shah 

Guest:  Jakob Wolitzki ( https://www.deltologic.com/ )

In today's episode, we delve into the world of TikTok algorithms and how you can navigate them to maximise your reach and engagement on the platform. Michelle will be sharing invaluable insights and strategies to help you crack the TikTok code.

We'll explore key questions such as:

How can you train the TikTok algorithm before even posting your first video?

What's a great first video to post to kickstart your TikTok journey?

And what content resonates most on TikTok for sellers looking to promote their products or services?

So, whether you're new to TikTok or looking to enhance your presence on the platform, stay tuned for a wealth of tips and tricks to master TikTok algorithms and elevate your content game. Let's dive in!



Host: Prabhat Shah 

Guest:  Michelle Haslam - https://www.tiktokelevator.com/