Operation Podcast with Chase Chewning

Operation Podcast with Chase Chewning

Welcome to Operation Podcast, the podcast for podcasters by podcasters! Learn everything you need to successfully launch, grow, and monetize your show from other podcasters of all walks of life and businesses. Host Chase Chewning has launched, hosted, co-hosted, produced, and consulted for dozens of other shows with downloads and reach in the multi-millions.

  1. 06/11/2021

    The 7 Potholes of Podcasting with Travis Brown

    Travis Brown is the creator and instructor at Shortcut to Podcasting and the Chief Podcast Producer at Podcast Buddy. He has, over the past five years, developed an amazing system for launching a new podcast and consistently releasing episodes. In this episode of Operation Podcast, Travis breaks down the SEVEN bottlenecks to podcasting in today’s times! Not Making Your Podcast Audience-Centric and Inviting The most common roadblock is that podcasters tend to make everything about themselves. Is your podcast all about you, your reviews, ratings, and scripts? If yes, there needs to be a shift in focus. And it's really easy to change that. Start inviting your audiences by asking their opinions or experience or feelings, and bring them to grow by being a part of your journey collectively. “They [your audience] are the most important part, they are the hero of your journey.” Catch the interview with Travis Brown on Operation Podcast! www.operationpodcast.com. Needing to Qualify Your Podcast Listeners Travis suggests using the Spray and Pray method to qualify your listeners. And by this, he means to say that you have to make your audience understand what the show will be about and let them figure out if they want to listen to it. Present the problem to your audience and then the fix to the problem.  “Qualifying is everything. It's in sales. It's in marketing. It's in everything that you do. And it's a very easy tweak. Because I think people don't know what to say.” Catch the interview with Travis Brown on Operation Podcast! www.operationpodcast.com. Your Podcast Does Not Know Its Target Audience Understand your niche and your target audience and make it clear who your podcast is tailor-made for. You want everybody to listen to your podcast. But if people don’t understand whether your show is for them, it could take forever to grow. Once you gain more visibility, you could expand outward and go to different topics. “Be really specific, be really targeted.” Catch the interview with Travis Brown on Operation Podcast! www.operationpodcast.com. Not Realizing That The First 60 Seconds of Your Podcast Is Gold   The first 60 seconds are crucial to hooking your listeners and making them decide if the episode is for them. It would not be very pleasant to have a 60-second regular podcast intro to regular listeners, especially. You could avoid this by using that time to tell them what the episode is about or give them the highlights from the conversation. “If you had any value meter on your podcast, the first 60 seconds is absolute gold.” Catch the interview with Travis Brown on Operation Podcast! www.operationpodcast.com. Not Investing in Your Skills and Circle Travis says podcasters, specifically, don't invest in learning or invest in their circle. But if you look at anybody successful, you'll find things going the other way round. Travis cites Dan Pena’s words to explain the same. It goes like, “Show me your friends, and I'll show you your future.” “Invest in yourself with your health, your mental, your podcasting skills, your business skills, and you will grow a lot faster than just endlessly googling and YouTube in circling yourself around.” Catch the interview with Travis Brown on Operation Podcast! www.operationpodcast.com. Having A Cluttered Social Media Account The best way to promote your podcast organically, according to Travis, is through social media. The social media accounts of many podcasters, however, are confusing, with personal, professional, and podcast-related posts in the same place. It would help to make your profile specific to your podcast content and promotion. “The less confusion we can create with people, the better.” Catch the interview with Travis Brown on Operation Podcast! www.operationpodcast.com. Setting Unrealistic Targets and Failing to Focus on Growing Slowly Travis explains that giving yourself an imaginary crushing goal that nobody told you

    38 min
  2. 06/02/2021

    Podcast Branding Do's and Don'ts with India Jackson

    India Jackson is a successful entrepreneur and podcast host of The Flaunt Your Fire Podcast. India and Chase discuss stepping into podcasts and how they helped them grow personally and professionally. Learn about India's accidental happy entry into the podcasting space and how that brought her incredible growth!   Podcasts- A Record of Inspiring Conversations Podcasting was not something India ventured into intentionally. A gifted writer, however, India did not enjoy the process of writing, but her role demanded her to summarize guest interviews into blog posts. While she was interviewing her friend, she thought about recording it. That is when she realized she had just done a podcast! It later went on to get five stars on major podcasting platforms. They talked about diversity, equity, inclusion, life, and navigating the ethical marketplace and business on the show. Later, they transitioned to a secondary podcast called Flaunt Your Fire, where they dive into branding, visibility, and marketing topics. "Everything transpires in the way that we all hope, which is that our podcasts grow when we reach more people. It becomes more and more complicated to double back on some of the decisions that we've made, that may be misaligned with our values if we didn't ask ourselves that from the beginning."   Podcasts- Why Should You Define Your Brand? A brand isn't just about the visual aspects of your business or venture. It's also about reputation. Your brand's visuals help determine the public reputation of your podcast or host. It can help set you apart from the rest. Although you could begin to influence your audience with the colors, the logo, the podcast cover art, and the like, you can also decide how you show up in front of the camera and create a reputation around that. The foundation before getting to design is asking ourselves the intention and value that brought us up there. "Ultimately, that description, that reputation, what is said IS THE BRAND."   About India Jackson: "India Jackson is the CEO of Flaunt Your Fire and co-founder of Pause on the Play The Community, helping entrepreneurs amplify their influence without changing who they are. From beauty model and bodybuilder to published photographer, for ten years, India watched as talented professionals were forced to adopt identities that were sellable but not authentic. Her brand visibility agency and podcast now help clients ditch stale marketing, break out of industry molds, and build authority by being themselves. India is a first-generation college graduate, earning a Bachelor of Art and Design while working full time and launching a business. She's been featured by Forbes and She Podcasts Live and is trusted by leading brands across North America, including Christian Dior."   Key Highlights of the Episode: We can no longer get away with not addressing the branding and the visual appeal of podcasts More about Pause on the Play The Community and the resources it gives to start your brand new podcast. Sponsorships as a podcaster's way of doing business. Clubbing personal and business podcast types to stand strong in the industry. Being more intentional about your podcasting venture and continuing to grow.    Resources: Learn how to successfully launch, grow, and monetize your podcast in our Level 101 or Level 201 courses at https://www.operationpodcast.com/store  India on Instagram @flauntyourfire India on LinkedIn India’s Website Podcast: Coach With Clarity by Lee Chaix   Connect with Us! Operation Podcast on Instagram @operationpodcast https://www.operationpodcast.com/

    33 min
  3. 04/14/2021

    The Value of Outsourcing and Reinvesting Into Your Podcast with Jill Coleman

    Jill Coleman is a mindset, body and business coach, and the host of the Fit Biz U and Best Life podcasts. Started in 2018, the Best Life podcast crossed 1 million downloads recently and is still one of the most loved podcasts for coaches. Her work has been featured in SELF magazine, Family Circle, SHAPE, Women’s Health magazine, Prevention magazine, and many online news outlets like Yahoo Health, LiveStrong.com, and AOL’s. Tune in to the episode today to learn more about Jill’s podcasting venture and why she decided to make her way into the world of audio! Starting her first podcast with very low tech to support her, Jill focussed only on the content- bringing in quality interviews and discussion topics. As it gained momentum, she started to hire people to edit and manage content and has since seen her business capture more audiences. Have you hesitated to invest money into taking a course on learning to podcast? Jill shares why you shouldn’t be doing that. We also discuss Jill’s podcasting journey and the countless opportunities it gave her!   Key Timestamps: [00:37]- Introducing Jill Coleman [04:20]- Jill talks about their experience doing solo podcast episodes [08:17]- Podcasting as a new blog [11:13]- How has podcasting helped her grow her business or social media presence? [14:54]- Jill shares the new opportunities that the podcasting space gave her [18:21]- Jill shares what her shows FitBiz and Best Life are all about [20:30]- What is the one piece of advice Jill has for anyone thinking about starting a podcast?   Connect with Jill: Instagram: @jillfit Website: http://jillfit.com/ Fit Biz U podcast- https://podcasts.apple.com/us/podcast/fit-biz-u/id1538865425 The Best Life Podcast Danny-J Johnson & Jill Coleman- https://podcasts.apple.com/us/podcast/the-best-life-podcast/id1336223187   Connect with Us: Instagram: @operationpodcast and @chase_chewning Website: www.operationpodcast.com

    28 min
  4. 03/10/2021

    Destress Your Podcast with Liz Carlile

    In this episode, Chase interviews Liz Carlile, a Corporate Wellness Consultant and the host of Motherhood Unstressed, a parenting and spirituality podcast. Her podcast is for people (mainly mothers) looking forward to uplevel their life to find some more balance and help them in that process. Anyone looking to stress less in their lives and bring more purpose and joy would love tuning in to their show! It was Gary Vee's talks, Liz says, that got her attracted to the world of podcasts. It was a means for her to grow and uplift others, all at the same time! While studying to become a health coach at the Institute for Integrative Nutrition, she wanted to have a platform to share what they were communicating with her at the Institute. She felt more and more women would benefit from hearing it too. Learn today how she continues to work on her shows herself, the opportunities she had received because of her podcast, and why she would recommend you to start one if you want to! If you're a parent, a mom, a dad, or someone who's looking to just become unstressed in this adulting life with little ones, check out their show for sure!   Episode resources: Save 30% on either our introductory Level 101 course or Level 201 to learn everything you need to successfully record, edit, launch, and monetize your podcast with code OPNATION30 at https://www.operationpodcast.com/store    Connect with Liz: Instagram: @motherhoodunstressed Website: https://www.motherhoodunstressed.com    Connect with Us: Instagram: @operationpodcast and @chase_chewning Website: www.operationpodcast.com

    21 min
  5. 02/25/2021

    A Podcast in Motion Stays in Motion with David Skolnik, DPT

    David Skolnik is a Doctor of Physical Therapy and a certified strength, conditioning, and powerlifting coach. David is also the host of The Essential Strength podcast, where he talks about strength in different forms- physical, mental, intellectual, and professional.  To David, strength is the lifeblood that runs through most of what he does and has been his fitness choice for as long as he can remember. Today, he shares the backstory behind starting his podcast, his love for fitness and strength, and how the podcasting space has helped him level up as a person and professional. A planner by nature, David shares how exploring all the available options and proper organization of ideas helped him launch his podcast with ease!   Key Timestamps: [02:24]- David shares his background story and all about his new podcast with us  [04:39]- Why David decided to do podcasts [10:33] David shares that he has always been a planner [13:04] David on his investment choices for the podcast [19:02] Learn the different opportunities that the podcasting space gave him [21:52] David speaks about the charity efforts he wishes to make through the podcast [25:50] Learn where you can find David and his podcast [27:48] The one piece of advice David has for any of you wanting to start a podcast    Connect with David: Website: strongerinmotion.com Instagram: https://www.instagram.com/dr.davidskolnik.dpt/    Connect with Us: Instagram: https://www.instagram.com/operationpodcast/ and https://www.instagram.com/chase_chewning/  Website: www.operationpodcast.com

    33 min
5
out of 5
6 Ratings

About

Welcome to Operation Podcast, the podcast for podcasters by podcasters! Learn everything you need to successfully launch, grow, and monetize your show from other podcasters of all walks of life and businesses. Host Chase Chewning has launched, hosted, co-hosted, produced, and consulted for dozens of other shows with downloads and reach in the multi-millions.

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