31 episodes

The mission of Optimal Instinct with Trish, a podcast, is to provide its listeners with proven insight from professionals that want to build organizations where both team and client relationships thrive. Trish Tagle's life work has been to humanize the corporate environment while ensuring that client/team benefit.

Optimal Instinct with Tris‪h‬ Trish Tagle

    • Management
    • 5.0 • 2 Ratings

The mission of Optimal Instinct with Trish, a podcast, is to provide its listeners with proven insight from professionals that want to build organizations where both team and client relationships thrive. Trish Tagle's life work has been to humanize the corporate environment while ensuring that client/team benefit.

    Acquiring the Psychological Edge in Negotiation with Al McBride

    Acquiring the Psychological Edge in Negotiation with Al McBride

    Wanting to avoid getting outplayed in your business negotiation deals?
    Do you want to have a greater ability to analyze situations that enables you to strategize effectively resulting in becoming unshakable during your cross-the-table negotiations?
    Al McBride is a negotiation coach and facilitator who helps committed business leaders who have skin in the game feel unshakeable in every negotiation deal they do, which generally increase their business’ profits and sales.
    ​He also helps those ‘nice but nervous’ clients bring negotiation skills to the helm, for them to make a lot of ground really rather quickly. Saving them from feeling bullied and screwed over during business negotiations.
    Why you have to check out today’s podcast: Discover how to uncover the hidden value that lurks untapped in every deal and the importance of having clarity behind what do you want and why do you want it? Learn how you can make win-win deals with less compromise and not fall to the trap of feeling that you are collaborating, where in fact you are compromising too early Find-out what you need to lay in the negotiating table to gain strength and agility in your deals to avoid the pitfall of compromised deals “[Common mistakes people do when negotiating] They mix up compromising with collaborating…they give away too many things way too soon.”
    –  Al McBride
    Valuable Free Resource: Get Your Free Negotiation Cheat Sheet and Email Mini-Course: http://almcbride.com/minicourse 
     
    Key Takeaways: “[Q: Are great negotiators born or made?] Everyone can improve their negotiation persuasion skills. Absolutely.“

    “[Common mistakes people do when negotiating] They mix up compromising with collaborating. Compromising is that – there’s this immediate feel and acceptance of loss, like haggling at a market or something,  that you’re immediately compromising and just like they think that’s negotiation, that they give away too many things way too soon.”
    “80% of my clients are what I like to call ‘nice, but nervous’. So, so they’re very good at what they do whatever that service might be, or that skill set that they started a business around. But then with negotiation, it’s a bit like having the network or having to do accounts, you’re hoping you can outsource most of it to someone who does a better but negotiation, they really do have to be at the helm.”
    Connect with Al McBride: Website: https://almcbride.com/  Book a Chat: https://calendly.com/almcbride/book-a-chat-with-al Connect with Trish Tagle: TrishTagle.com: https://trishtagle.com Facebook: https://www.facebook.com/TrishTagleLeadership LinkedIn: https://www.linkedin.com/in/patriciatagle  Instagram: https://www.instagram.com/iamtrishtagle  Book: Everyone Knows You Suck: Bad Boss Stories. A Succinct Guide by Trish Tagle

    • 24 min
    Brand Ventriloquism – The Sound of Your Client’s Voice

    Brand Ventriloquism – The Sound of Your Client’s Voice

    It’s tough to connect with your audience, right?
    Justin Blackman is obsessed with brand voice. Over the last two years, he’s written for more than 329 different entrepreneurs. Before that, he wrote 10,211 headlines for 100 different companies — just for fun — all during the hours he wasn’t creating content for an international hotel company with 12 distinct brand voices. And before that, he spent a decade speaking to thousands of consumers while marketing big names like Puma, 5-hour Energy, and Red Bull.
    Now he takes all that writer’s knowledge in his very-crowded head and creates ridiculously specific voice guides. He also teaches writers how to sound exactly like their clients using a process called Brand Ventriloquism.
    All the people say he’s pretty fly for a write guy.



    Why you have to check out today’s podcast: Learn how to train writers to sound more like the audience, teaching them to get their copy perfect Know the importance of putting specific barriers and borders on what your brand is actually is Discover how to write in WTF voices and why writing is both a science and an art  

    “I train writers to sound more like clients, and teaching them to get their copy perfect.“
    – Justin Blackman




     

    Key Takeaways from Justin Blackman:

    “I can figure out exactly where you fall. And then around that mark, I’m not saying that every single sentence is going to hit that mark. But enough of it will sound like you that it will have the readability, that speak at or that you write at, it’ll have the same underlying emotions that you want to convey. And that it’ll be written in a format that looks like .”




    Here is a practical brand voice framework that explains what this is, and how you can start to establish these ground rules for your writing for your business for your brand. 




    Connect with Justin Blackman: Website: https://prettyflycopy.com Linkedin: https://www.linkedin.com/in/justinblackman Twitter: https://twitter.com/prettyflycopy 

    Connect with Trish Tagle: TrishTagle.com: https://trishtagle.com Facebook: https://www.facebook.com/TrishTagleLeadership LinkedIn: https://www.linkedin.com/in/patriciatagle  Instagram: https://www.instagram.com/iamtrishtagle/  Book: Everyone Knows You Suck: Bad Boss Stories. A Succinct Guide by Trish Tagle

    • 10 min
    Product Launch Made Easy with Nicole de Larzac

    Product Launch Made Easy with Nicole de Larzac

    Have you ever dreamed of running the business of your dreams – from anywhere?
    Of the flexibility to set your own hours and be there for your family when it matters most – all while doing work that truly feeds your soul?
    It’s absolutely possible to create this kind of life – while making a difference in the world – and Nicole can show you the way.
    Nicole de Larzac, a marketing consultant and product development coach who helps brands and businesses launch and scale.
    In this episode, Nicole shares what it takes to launch a product through her ‘The Product Launch Lab’ program which includes all her marketing and business development knowledge.
    Why you have to check out today’s podcast: Unlock a life of freedom and success beyond your wildest dreams developing and launching a product Discover how to get from point A to point B of launching your product and why it is important that you have a marketing plan in terms of building awareness, engagement, paying clients, and loyalty to your brand Discover how to develop, refine, design, and launch your idea “If you look at every good product out there, it solves a need.”
    –  Nicole de Larzac
     
    Valuable Free Resource: https://tinyurl.com/productideasthatsell
    Key Takeaways: “I help brands and businesses build solid marketing strategies and plans so that they can launch and scale their products and businesses. I also coach female entrepreneurs who want to launch and scale their own brands and products.“

    “Just focus. Focus your messaging. So don’t try to promote everything at once. Try to focus on one message at a time or at least one message in one advertisement.”
    Connect with Nicole De Larzac: Website: https://nicoledelarzac.com/  Linkedin: https://www.linkedin.com/in/nicolemarketer Instagram: https://www.instagram.com/nicoledelarzac Connect with Trish Tagle: TrishTagle.com: https://trishtagle.com Facebook: https://www.facebook.com/TrishTagleLeadership LinkedIn: https://www.linkedin.com/in/patriciatagle  Instagram: https://www.instagram.com/iamtrishtagle  Book: Everyone Knows You Suck: Bad Boss Stories. A Succinct Guide by Trish Tagle  

    • 12 min
    Negotiating Win-Win Outcomes with Your Customers with Nick Kane

    Negotiating Win-Win Outcomes with Your Customers with Nick Kane

    Do you want to become a top sales performer? Have you evaluated how strong your negotiation skills lately?
    Would you consider yourselves ‘ultra-negotiator’ who is fluent in and aces negotiating?
    A common mistake that salespeople make when it comes to negotiation is not being as prepared going into those meetings as possible
    As Managing Partner with the Janek Performance Group Nick Kane has trained thousands of sales professionals worldwide. His passion is helping sales professionals elevate their skills and careers – and in turn, their lives. He is co-author of the book, Critical Selling, and a regular contributor for Training Industry and Selling Power.
    Why you have to check out today’s podcast: Learn how to accelerate your sales process by quickly discovering what is most important for your clients Know how to close more deals by creating meaningful connections and trust with customers Discover the advantage of presenting a persuasive and value-based solution tailored to the customer’s needs “Buyers are more educated. They come in with biases into the sales process with biases with preconceived notions. So to go in and just ask sort of ‘You Know’ questions in a general way don’t necessarily work like you did in the past.”
    – Nick Kane
     
    Valuable Free Resource:
    Critical Selling: How Top Performers Accelerate the Sales Process
    and Close More Deals. “The first chapter can be downloaded for free, at:
    https://www.janek.com/critical-selling-the-book
      Key Takeaways from Nick Kane: “Common mistake is going on within the organization. I think one of the things I wanted to focus on in our discussion today is really around the idea of how to negotiate and how to drive towards win-win outcomes. .“
    “It’s really important that you understand the changing needs of your buyers, especially in this fluid, crazy market that we’re in today.”
      Connect with Nick Kane: Website: https://www.janek.com Linkedin: https://linkedin.com/in/nickkane Connect with Trish Tagle: TrishTagle.com: https://trishtagle.com Facebook: https://www.facebook.com/TrishTagleLeadership LinkedIn: https://www.linkedin.com/in/patriciatagle  Instagram: https://www.instagram.com/iamtrishtagle/  Book: Everyone Knows You Suck: Bad Boss Stories. A Succinct Guide by Trish Tagle

    • 12 min
    Cast Aside Decision Making Disorder with Deborah Zahn

    Cast Aside Decision Making Disorder with Deborah Zahn

    Are you an accomplished professional transitioning to being a consultant?
    Have you wanted to take the leap but still undecided if you’ll dive into it? We make decisions every day from the trivial to the critical, such as changing careers or launching a business. But how do we know we are doing good decisions?
    How do we prevent ourselves from having any kind of decision-making disorder?
    Deborah Zahn has been leading a successful consulting business since 2010 and knows how to help other accomplished professionals start, build, and grow their businesses while living the lives they desire.
    Why you have to check out today’s podcast: Learn how to cure decision-making disorders Know why it is important to set a meeting agenda in order to build awareness of how the rest of the team feels about a certain decision Discover how to grow your consulting business and have the life you truly want in less time  
    “I cure decision-making disorders. So, when I’m working with my clients, and it’s often either a single organization or company or multiple organizations that are coming together and trying to do something.“
    – Deborah Zahn
     
    Subscribe to the Craft of Consulting, and you’ll receive weekly strategies and techniques to help you grow your consulting business and have the life you truly want in less time: https://www.craftofconsulting.com/store  
    Key Takeaways from Deborah Zahn: “They think decision-making is all rational. And that facts and logic alone are going to solve the problem. And if they just get the right information in front of them, that decisions will get made.“
    “Have clarity about what the purpose of each step of the process is for.”
    Connect with Deborah Zahn: Website: https://www.craftofconsulting.com/ Linkedin: https://www.linkedin.com/in/deborah-zahn-678b254/ Connect with Trish Tagle: TrishTagle.com: https://trishtagle.com Facebook: https://www.facebook.com/TrishTagleLeadership LinkedIn: https://www.linkedin.com/in/patriciatagle  Instagram: https://www.instagram.com/iamtrishtagle/  Book: Everyone Knows You Suck: Bad Boss Stories. A Succinct Guide by Trish Tagle  

    • 22 min
    Changing Difficult Client Relationships

    Changing Difficult Client Relationships

    ‘…There was this one woman that was very, very difficult to work with. She was always unkind and unpleasant.’
    If you’re in the service business you’ve met them: difficult clients. Clients that are rude, hard to please, demanding, uncooperative, and micro-managers with tons of last-minute requests. In extreme cases, these types of clients may seem like the enemy.
    Each morning that you wake up, you feel like you have a boulder in your chest. And you drag yourself to work, never wanting to deal and talk to this difficult client again.
    Do you want to learn how to change this difficult relationship with this client transforming her being your arch enemy to becoming your most ideal valued client?
    Why you have to check out today’s podcast: Learn about the “real life, done this before” intuitive style to shaping client relationships that are more effortless, and more collaborative Learn how to start a great client relationship or how to start over and create a great relationship with a pain in the ass client that you inherited Discover clear concise steps to take to change how you interact with your clients “Maybe this was the first time that somebody took care of her [the client] without her having to ask.“
    – Trish Tagle
     
    Replicate RESULTS. Not HEADACHES
    SIX DAYS to CLIENT RELATIONSHIP BLISS
    Join Trish’s Client Relation Masterclass: https://tinyurl.com/client-bliss1
     
    Key Takeaways: “The purpose was for her to realize what it was that we were doing for her without her having to ask and she had realized this. After that, she was the ideal client. When we asked her for assets, she handed it over, when we spoke to her for status, she was very pleasant after that, it was amazing.“
    “When you anticipate their needs, you pay attention to them, then you will basically say to them without saying it, I understand. I get you. I have your back. That’s what you’re telling them. And that is something that clients want to feel is that you have their back.”
    “Always anticipate client needs and when you have a difficult client, listen to them, anticipating their needs even more.”
      Connect with Trish Tagle: TrishTagle.com: https://trishtagle.com Facebook: https://www.facebook.com/TrishTagleLeadership LinkedIn: https://www.linkedin.com/in/patriciatagle  Instagram: https://www.instagram.com/iamtrishtagle  Book: Everyone Knows You Suck: Bad Boss Stories. A Succinct Guide by Trish Tagle  

    • 10 min

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