Origin Stories

Robert Tighe
Origin Stories

Everyone has an origin story to tell. In Origin Stories, I chat with people from all walks of life about how they discovered their superpowers to go from zero to hero. And what you can learn from their mistakes. I've spent most of my working life as a journalist interviewing business leaders, athletes and high achievers. I also consult to businesses on brand storytelling. Whenever I interview someone I focus on their origin story. I want to know about their journey, not the destination. I want to know who they are and why they do what they do. I want to know what makes them tick.

  1. 07/20/2021

    Ep.14: David Downs on the value of curiosity and reasons for New Zealand to be positive

    David Downs was recently appointed as the CEO at New Zealand Story Group, the the ambitious initiative to tell Aotearoa New Zealand's stories to the world. David has one of those CVs that makes you question your own life choices. He’s packed so much into a career that has included 13 years at Microsoft as Regional director for South East Asia and senior roles with New Zealand Trade and Enterprise specialising in technology and more recently agritech.  He’s written and published four books, two on New Zealand innovation and innovators, one about his battle with cancer, and this year he published Silver Linings, a book about the positive stories to come out of the Covid-19 crisis. He’s an ex-comedian, TV and Radio actor and a popular MC and speaker. In this episode David talks about... — what he learned from his Irish parents; — how he almost ended up becoming a priest as a teenager; — escaping the clutches of the Catholic Church and discovering comedy and acting at university; — becoming the first person in his family to attend university — graduating proved a bit trickier; — his first big breakthrough and how it led to a job in TV; — how the skills he learned as a comedian and actor translated to the corporate world; — giving up comedy in exchange for a real job; — why curiosity and innovation have been key motivators in his career; — the five different careers he's had and why you should never be afraid to start again; — his incredible cancer survival story; — why he's so positive about NZ's ability to bounce back from Covid; ... and much more.

    41 min
  2. 05/10/2021

    Ep.12: Maria Devereux, award-winning creative on the advertising industry and tackling mental health issues in the workplace

    Maria Devereux is an Executive Creative Director with Colenso BDDO and a passionate member of the Mentally Healthy Change Group. She won six Cannes lions in her first six years as an Art Director with Colenso. Since then she has held creative leadership roles at TAXI Canada, Special Group and Y&R NZ. She's motivated by that perfect mix of innovation and optimism which leads to seemingly inevitable creative solutions. In 2019 Maria was named in Adweek’s Creative 100 and in 2020 she was awarded a Certificate of Excellence at Campaign Asia’s Women Leading Change Awards.  In this episode Maria talks about... — why understanding what makes people tick is the key to marketing; — how she graduated from a graphic design role to creative leadership roles with some of the best agencies in the world; — whether creativity is an innate skill or something that can taught and learned; — being brave as a creative and why you're only as good as your last idea; — her passion for bluegrass and cross-stitching and what hobbies have to do with the creative process; — the importance of being provocative in order to stand out from the crowd; — her husband's battle with mental health illness; — why she's obsessed with bringing more empathy into the workplace; — why it's okay to be yourself at work and live an authentic life in and out of work; — how advertising can help change the world for the better; — attracting more diversity into the advertising industry; ... and much more.

    34 min
  3. 04/06/2021

    Ep.11: David Trubridge, iconic Kiwi designer on taking risks and learning from failure.

    David Trubridge is one of the world’s preeminent designers and a recognised leader in environmentally responsible design. Countless influential international publications have featured Trubridge’s iconic work, which ultimately launched the 'raw sophistication' design trend.  In 2008, the French magazine Express listed him as one of the top 15 designers in the world. He is the recipient of the 2005 Antarctica fellow and in 2007 he was given NZ’s highest design award, the John Britten Award, by the Designer’s Institute of NZ. In this episode David talks about... — making matchstick models growing up on the Isle of Wight; — nature versus nurture; — studying naval architecture and how it influenced his design philosophy; — how a broken leg led to him taking up wood carving and designing furniture; — Margaret Thatcher's role in his decision to leave the UK and sail to the other side of the world; — how living in the Pacific Islands and learning about Polynesian culture changed his perspective; — settling in New Zealand and the challenges of starting all over again; — how designing and building his own house led to a second career as an architect; — the role free-form experimentation played in his iconic lighting designs; — why the lack of market research helped him come up with a design that no knew they wanted; — his sobering opinion on climate change and why our relationship with the planet has gone so badly wrong; — the problem with greenwashing and the changes he's made to run a more sustainable business; — why taking risks and learning from failure are so important ... and much more.

    41 min
  4. 02/23/2021

    Ep.8: 'Mad Mike' Whiddett — Pursuing your passion and building a personal brand

    Motorsport has dominated ‘Mad Mike’ Whiddett’s life since he started riding a dirt bike at 6-years-old. In 2000, he took part in one of the first freestyle motocross demonstrations in New Zealand where his crazy stunts earned him the nickname ‘Mad Mike’. Four years later he discovered drifting. He crashed in his first drift event in 2007 but finished second next time out. That same year he made his debut in the USA and he’s competed in Formula Drift in the US in 2010, 2015 and 2016. He won the World Powerslide Championship in 2012 and came up with the concept for the Red Bull Drift Shifters event in Auckland. In 2013, a video of him drifting the Crown Range went viral and it has over 6 million views on YouTube. He has over 2 million followers on Facebook more than Dan Carter, Richie McCaw or Kiwi UFC star, Israel Adesanya. He's sponsored by Red Bull and Mazda and he recently opened a new store and workshop he calls MadLab at Hampton Downs Motorsport Park where he runs regular drifting clinics. In this episode Mike talks about... —  why drifting is the circus of motorsport; — why he hated the name ‘Mad Mike’; — surviving broken bones, 20 concussions and being told he was paralysed for life; — selling everything and going all in with his then partner, now wife, to try and make a career from drifting; — the vital role his wife Toni has played in building the business; — how he built a personal brand by accident, how his former career as a signwriter helped and his natural eye for design; — the importance of engagement on social media and managing it yourself; — cracking 10,000 followers on Facebook and how he got to over 2 million! — how having their first child made Mike and Toni more determined than ever to succeed; — growing up without his Dad and why his Mum made sure he never missed having him around; — signing his first sponsorship deals and how being himself paid off big time; — the sacrifices he made for success and living the dream; — on living life full throttle; ... and much more.

    35 min
  5. 02/09/2021

    Ep. 7: Dave Rouse — From saving lives to saving the planet

    Carbon Click CEO Dave Rouse pivoted from saving lives as a medical student to saving the planet and being a part of the global reset. Carbon Click makes it easy for people to take action on climate change by buying carbon offsetting credits at the point of sale, making every purchase climate friendly. According to Dave's LinkedIn profile: "Our planet like the Titanic, has been on an unsustainable "collision course". Businesses seemed asleep at the wheel or distracted by short term financial profits. The ship has almost stopped during CoVID-19, representing perhaps the only opportunity IN OUR LIFETIME, to change it's course!" He's driven by Triple Bottom Line profitability (social, environmental, and financial returns), one of the reasons he fell in love with Carbon Click as an investor and agreed to take on the role of CEO. In this episode Dave talks about... — choosing to try and save the planet instead of saving lives as a doctor; — investing in struggling businesses and how eliminating wastage is the key to profitability; — growing up in the bush and how it inspired him to become an environmental entrepreneur; — how COVID impacted the climate change movement and his own business; — working 80-hour weeks during lockdown; — the importance of a Plan B and getting fresh eyes on a business; — on being motivated by hope as well as fear; — the opportunity for New Zealand to be a world leader when it comes to sustainable and environmentally friendly products and services and charge a premium; — getting into politics; ... and much more.

    34 min

About

Everyone has an origin story to tell. In Origin Stories, I chat with people from all walks of life about how they discovered their superpowers to go from zero to hero. And what you can learn from their mistakes. I've spent most of my working life as a journalist interviewing business leaders, athletes and high achievers. I also consult to businesses on brand storytelling. Whenever I interview someone I focus on their origin story. I want to know about their journey, not the destination. I want to know who they are and why they do what they do. I want to know what makes them tick.

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