7 min

Our Tiny Hybrid Formula: Higher Value Programs That Don’t Take Forever To Launch The Amanda Kaufman Show

    • Entrepreneurship

It took me FOREVER to launch my first program.
I told myself that I was “measuring twice and cutting once” and that I would do a better job if I just took more time to prepare.
Being real? It still sucked.
There are things that you just won’t learn until you actually do the work… and getting a program up and running is actually a lot faster to do than most people think. They *think* the same thing I thought… more planning and contemplation = better results, right?
Wrong.
In a coaching business, sales loves speed. Meaning, this industry is mature enough that if you sit on an idea for a week or two, suddenly, someone else has already run with it, and those people you might’ve helped…
Well, they’re working with that other guy.
Instead, we always get to market as fast as we can, so we can learn faster what people actually want so that we can optimize our programming to get better results, and therefore, get in the game faster. Our favorite way? Tiny Hybrids. That’s what we’re talking about in this episode.Come join the CEO Coach Community at The Coach’s Plaza at www.thecoachesplaza.com 
Get the full vlog, transcript, and mp3 at https://bit.ly/3doMrWN

It took me FOREVER to launch my first program.
I told myself that I was “measuring twice and cutting once” and that I would do a better job if I just took more time to prepare.
Being real? It still sucked.
There are things that you just won’t learn until you actually do the work… and getting a program up and running is actually a lot faster to do than most people think. They *think* the same thing I thought… more planning and contemplation = better results, right?
Wrong.
In a coaching business, sales loves speed. Meaning, this industry is mature enough that if you sit on an idea for a week or two, suddenly, someone else has already run with it, and those people you might’ve helped…
Well, they’re working with that other guy.
Instead, we always get to market as fast as we can, so we can learn faster what people actually want so that we can optimize our programming to get better results, and therefore, get in the game faster. Our favorite way? Tiny Hybrids. That’s what we’re talking about in this episode.Come join the CEO Coach Community at The Coach’s Plaza at www.thecoachesplaza.com 
Get the full vlog, transcript, and mp3 at https://bit.ly/3doMrWN

7 min