100 episodes

This podcast focuses on the fast-paced and ever-changing world of marketing. And is told through the eyes of three industry veterans with over 75 years of in the trenches experience. No theory here! Theory is for wimps. This is real-world, practical experience told to you by those that have been there...and that includes the guests. So grab a pint of your favorite and join us for the show.

Over A Pint Marketing Podcast Ascedia + Celtic Advertising

    • Business
    • 5.0 • 7 Ratings

This podcast focuses on the fast-paced and ever-changing world of marketing. And is told through the eyes of three industry veterans with over 75 years of in the trenches experience. No theory here! Theory is for wimps. This is real-world, practical experience told to you by those that have been there...and that includes the guests. So grab a pint of your favorite and join us for the show.

    Jean O’Toole: How To Market A College

    Jean O’Toole: How To Market A College

    #100 Boom! How the heck did we get to 100 so fast? Seems like we just started, and now here we are! 
     
    Well, y’all are in for a treat. For this special episode, Kurt and Pat sit down with Jean O’Toole. Jean is the Director of Marketing and Communications at Alverno College. 
     
    We get into Jean’s background, focusing on how she goes about marketing a college in these tough times. If you have been keeping up with the higher education space…you know the struggle is real. 
     
    What makes Jean’s story so good is her diverse background. And we get into all of it. 
     
    ✅How she begged her way into marketing.  
    ✅Her time at the New York Beef Council. 
    ✅What it’s like working for the New York Beef Council. 
    ✅How influencers helped to bring back the beef business.  
    ✅How she made the switch from beef to higher ed.  
    ✅What it’s like marketing a small, private college. 
    ✅What her first 90 days were like. 
     
    And a lot more…
     
    You can reach out to Jean at  https://www.linkedin.com/in/jeanotooleprofile/.
     
    And make sure you reach out to Kurt and Pat here: 
     
    ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/
    ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/
     
    🍺Jean’s Pint: Snapple
    🍺Kurt’s Pint: Third Space Brewing, Heavenly Haze
    🍺Pat’s Pint: Modelo
     
    Before you go, could you do us a fav… please take a minute and leave us a comment. That’s the energy that powers this supertanker! Thanks, you’re the best!

    Want more marketing insights? Take a look at our full lineup.

    • 54 min
    Natasha Misra: How To Get Your Marketing To Break Through.

    Natasha Misra: How To Get Your Marketing To Break Through.

    #99 Natasha Misra is in a super competitive, male-dominated space – personal injury law. So how the heck is Natasha breaking through and growing her practice? That’s what we unpack in this episode of Over A Pint. 
     
    Here’s what to listen for: 
     
    ✅How she started her business. 
    ✅How she figured out her brand. 
    ✅How she went about fulfilling the branding. 
    ✅Her approach to networking. 
    ✅When it comes to marketing – why patience matters.
    ✅Plus what a day in the life of a personal injury lawyer is like.
     
    Natasha drops so many insights in this episode, you’re going to love it. 
     
    Make sure to reach out to Natasha at  https://www.natashamisralaw.com/.
     
    And make sure you reach out to Kurt and Pat here: 
     
    ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/
    ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/
     
    🍺Natasha’s Pint: Leinenkugel’s Summer Shandy
    🍺Kurt’s Pint: Roadhouse Brewing, Wilson IPA
    🍺Pat’s Pint: Miller High Life
     
    Before you go, could you do us a fav… please take a minute and leave us a comment. That’s the energy that powers this supertanker! Thanks, you’re the best!

    Want more marketing insights? Take a look at our full lineup.

    • 37 min
    How To Market A Chiropractic Business

    How To Market A Chiropractic Business

    #98 On this episode the OAP crew sit down with Dr. Peter Gonzalez (Dr. Pete). Dr. Pete runs a successful chiropractic practice, North Point Chiropractic. So how did he and his team do it? 
     
    We get into it. 
     
    ✅ How Dr. Pete approaches marketing 
    ✅ What has been working to help build his practice
    ✅ How he goes about networking to build business and connect with others
    ✅ Plus, we even work in some tips to help improve your posture
     
    Not only are you going to learn more about marketing – you’ll for sure be sitting up straighter in your chair. 
     
    You should reach out to Dr. Pete at: North Point Chiropractic or on the socials at @northpointchiro. You may want to check out one of his events; they're free.  



    ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/
    ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/
     
    🍺 Dr. Pete’s Pint: Raised Grain Brewing, Orange Juicy
    🍺 Kurt’s Pint: 3 Sheeps, Offshore
    🍺 Pat’s Pint: Lakefront Brewing, East Side Dark, NA
     
    Before you go, could you do us a fav… please take a minute and leave us a comment. That’s the energy that powers this supertanker! Thanks, you’re the best!
     
    Want more marketing insights? Take a look at our full lineup. 

    • 46 min
    Bryan Giese, How To Market A Minor League Baseball Team

    Bryan Giese, How To Market A Minor League Baseball Team

    #97 What does it take to market a minor-league baseball team? This is your chance to find out how it’s done. Joining the OAP crew is Bryan Giese – Marketing and Communications for the Lake County DockHounds. 
     
    He covers:
     
    ✅How he broke into the business
    ✅The team he built and how it works throughout the season 
    ✅Where they are allocating the marketing budget 
    ✅How they capture feedback and build that into their marketing
     
    You should reach out to Bryan at: https://www.linkedin.com/in/bryan-giese/ or at bryan@lakecountry-live.com. And make sure to check out the DockHounds at www.dockhounds.com. 



    ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/
    ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/
     
    🍺 Bryan’s Pint: Lake Louie, Walk Off Lager
    🍺 Kurt’s Pint: Lake Louie, Badger Club
    🍺 Pat’s Pint: Lake Louie, Yankee IPA
     
    Before you go, could you do us a fav… please take a minute and leave us a comment. That’s the energy that powers this supertanker! Thanks, you’re the best!
     
    Want more marketing insights? Take a look at our full lineup. 
     

    • 53 min
    Burt Levy, Networking For Your Second Career and Other Great Life Lessons

    Burt Levy, Networking For Your Second Career and Other Great Life Lessons

    #96 The OAP boys had the privilege of sitting down with Burt Levy. And wow did Burt deliver a boatload of wisdom. 
     
    It’s the kind of wisdom that only someone who has been in the game a long time can deliver. 
     
    We touch on: 
     
    ✅How to network 
    ✅How to treat others in the workplace
    ✅Understanding that your brand is not going to be for everyone
     
    Reach out to Burt at: burt@kumopartners.com 



    ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/
    ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/
     
    🍺 Burt’s Pint: Blue Moon
    🍺 Kurt’s Pint: Indeed Brewing 
    🍺 Pat’s Pint: Leinenkugel’s Summer Shandy
     
    Before you go, could you do us a fav… please take a minute and leave us a comment. That’s the energy that powers this supertanker! Thanks, you’re the best!
     
    Want more marketing insights? Take a look at our full lineup. 

    • 57 min
    Steve Kroll, President Of Granular Marketing

    Steve Kroll, President Of Granular Marketing

    #95 Join us as we have a gab session with the president of Granular Marketing, Steve Kroll. We discuss how Steve got into the space. What Granular does and how it stands out as an agency. We even touch on where things are going in the paid performance space. Grab a pint and belly up!
     
    Reach out to Steve at: www.granularmarketing.com. Also, check out the webinar Planning for the Holidays: https://granularmarketing.com/webinar-tis-the-season-to-be-ppc-planning-for-the-holidays/
     
    And if you’re looking for a bit more Kurt and Pat in your life…
     
    ✅ Connect with Kurt at: https://www.linkedin.com/in/kurtlingel/
    ✅ Connect with Pat at: https://www.linkedin.com/in/pmcgovern1/
     
    🍺 Steve’s Pint: Athletic Brewing
    🍺 Kurt’s Pint: Modelo
    🍺 Pat’s Pint: Leinenkugel’s Summer Shandy
     
    Before you go, could you do us a fav… please take a minute and leave us a comment. That’s the energy that powers this supertanker! Thanks, you’re the best!

    Want more marketing insights? Take a look at our full lineup.

    • 59 min

Customer Reviews

5.0 out of 5
7 Ratings

7 Ratings

Ahansen123456789 ,

Great Podcast!

Great podcast!

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