14 episodes
Passion, Pitch, Profit Genieva Ozuna Davidson
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- Business
This podcast teaches you all about press, podcast, and speaking engagements and why they matter as you build your movement. Learn more about press and why more women voices need to be heard in your industry and how you can start getting yourself featured.
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#13: our Guide to Pitching to Publications
In this episode, Genieva Davidson discusses how to start pitching to publications today. She emphasizes the importance of starting with publications as a simple way to see the rewards of PR quickly and build confidence as an expert. Genieva recommends creating profiles in databases such as Connectively, Quoted, and Editorial to connect with writers and pitch relevant articles. She also advises having a bio, headshot, and call-to-action ready, as well as using trending topics to generate pitch ideas. Genieva encourages everyone to believe that they can be featured in publications and offers support through her Pocket Publicist program.
Takeaways
Start pitching to publications to see the rewards of PR quickly and build confidence as an expert.
Create profiles in databases like Connectively, Quoted, and Editorial to connect with writers and pitch relevant articles.
Have a well-prepared bio, headshot, and call-to-action ready for pitching.
Use trending topics to generate pitch ideas and create content based on those pitches.
Chapters
00:00Introduction and Overview of Pocket Publicist
00:58Starting to Get Featured in Publications
03:23Reviewing Pitches and Having a Bio, Headshot, and CTA Ready
04:46Using Trending Topics to Build Pitch Ideas
06:35Taking Action: Pitching to Publications
07:05Conclusion and Next Steps
Links you will love:
genievablissmedia.com
How we can serve you:
Done for You Pitching: A 6 month retainer focusing on getting you featured in podcasts, press, speaking and awards. All you do is show up to the podcast interviews and we take care of the rest. Apply here.
Pocket Publicist: Learn how with your team to pitch yourself to podcast and press and land features simply. Have myself, your publicist, in your pocket for pitch feedback as you need, as well as access to the full curriculum to learn about effective pitching, and gain opportunity access to features that I see out there that I want you to put your name in for. Enroll here.
Sign up for the email list!
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Send in a voice message: https://podcasters.spotify.com/pod/show/genieva-ozuna-davidson/message -
#12: Creating a Six Figure PR Strategy
In this episode, the host discusses how to create a six-figure PR strategy. She emphasizes the importance of having a strategy and standing out among other pitches. The host provides tips on prompt and organized responses, attention to details and organization, and becoming the go-to expert. She also talks about writing topics that provide value, unique and catchy topic titles, showcasing expertise, finding good matches for podcasts, and knowing the industry. The episode concludes with a reminder of the importance of having a strategy in PR.
Takeaways
Having a strategy is crucial in PR to stand out and avoid being seen as a sleazy salesperson.
Prompt and organized responses are key to success in pitching.
Attention to details and organization can make you stand out and build relationships with writers and podcast hosts.
Writing topics that provide value to the audience and using unique and catchy titles can increase the chances of getting featured.
Showcasing expertise and knowing the industry are important in pitching and interviews.
Finding good matches for podcasts and knowing the target audience can lead to more opportunities and potential clients.
Having a strategy in PR is essential for building visibility, expertise, and income.
Chapters
00:00Introduction and Overview
01:08The Importance of a PR Strategy
03:02Prompt and Organized Responses
03:30Attention to Details and Organization
03:56Becoming the Go-To Expert
04:26Writing Topics that Provide Value
05:23Unique and Catchy Topic Titles
06:23Showcasing Your Expertise
07:20Finding Good Matches for Podcasts
08:37Knowing the Industry
10:03The Importance of Having a Strategy
10:32Conclusion
Links you will love:
genievablissmedia.com
How we can serve you:
Done for You Pitching: A 6 month retainer focusing on getting you featured in podcasts, press, speaking and awards. All you do is show up to the podcast interviews and we take care of the rest. Apply here.
Pocket Publicist: Learn how with your team to pitch yourself to podcast and press and land features simply. Have myself, your publicist, in your pocket for pitch feedback as you need, as well as access to the full curriculum to learn about effective pitching, and gain opportunity access to features that I see out there that I want you to put your name in for. Enroll here.
Sign up for the email list!
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Send in a voice message: https://podcasters.spotify.com/pod/show/genieva-ozuna-davidson/message -
#11: How to Get Started with PR as A Coach
In this episode, the host discusses how to get started in PR as a coach. She emphasizes the importance of having a strong online presence and provides tips for auditing your social media profiles and website. The host also advises on preparing a compelling bio and selecting headshots. She encourages coaches to identify their key topics and goals for pitching, and offers guidance on choosing a pitching strategy. The episode concludes with a reminder of the power of PR and a call to action to start implementing a PR strategy.Takeaways
Having a strong online presence is crucial for PR success. Audit your social media profiles and website to ensure they showcase your expertise.
Craft a compelling bio written in the third person, highlighting your achievements and unique selling points.
Select professional headshots that can be easily shared for marketing purposes.
Identify your key topics and passion areas to stand out when pitching to podcasts and other media outlets.
Set clear goals and develop a pitching strategy that aligns with your objectives.
Start pitching to warm press opportunities and podcasts to begin building your PR presence.
PR is a powerful tool that can lead to increased visibility, credibility, and business opportunities.
Consider joining a program or hiring a publicist to help streamline your PR efforts.
Chapters
00:00Introduction and Pocket Publicist
01:10
The Dream of PR Success
03:00
Preparing Your Bio and Headshots
03:29Finding Topics to Speak On
05:50Setting Goals for Pitching
07:17Choosing Your Pitching Strategy
09:11Getting Started with Pitching
10:09The Power of PR
10:38Conclusion and Call to Action
Links you will love:genievablissmedia.com
How we can serve you:
Done for You Pitching: A 6 month retainer focusing on getting you featured in podcasts, press, speaking and awards. All you do is show up to the podcast interviews and we take care of the rest. Apply here.
Pocket Publicist: Learn how with your team to pitch yourself to podcast and press and land features simply. Have myself, your publicist, in your pocket for pitch feedback as you need, as well as access to the full curriculum to learn about effective pitching, and gain opportunity access to features that I see out there that I want you to put your name in for. Enroll here.Sign up for the email list!
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Send in a voice message: https://podcasters.spotify.com/pod/show/genieva-ozuna-davidson/message -
#10: How to Build Your Speaker Resume Using PR
In this episode, the host discusses how to build a speaker resume using PR. Speaking can be an additional income stream and a way to increase revenue. The host explains how to use PR to pitch yourself to the right audience and places with a budget. She also discusses the importance of making wise decisions regarding paid and unpaid speaking gigs. The host provides tips on how to pitch your offer without blatant pitching and how to price your speaking services. Building a speaker resume can establish you as an industry leader and attract future clients.
Takeaways
Speaking can be an additional income stream and a way to increase revenue.
Use PR to pitch yourself to the right audience and places with a budget.
Make wise decisions regarding paid and unpaid speaking gigs.
Pitch your offer without blatant pitching and know how to price your speaking services.
Building a speaker resume can establish you as an industry leader and attract future clients.
Chapters
00:00Introduction and Overview of PR for Building a Speaker Resume
01:28Speaking as an Additional Income Stream
03:44Pitching Yourself to the Right Audience
04:14Pitching to Places with a Budget
05:11Paid vs. Unpaid Speaking Gigs
06:08Pitching Your Offer without Blatant Pitching
06:59Knowing How to Price Your Speaking
10:07Benefits of Building a Speaker Resume
10:37Conclusion and Call to Action
Links you will love:
genievablissmedia.com
How we can serve you:
Done for You Pitching: A 6 month retainer focusing on getting you featured in podcasts, press, speaking and awards. All you do is show up to the podcast interviews and we take care of the rest. Apply here.
Pocket Publicist: Learn how with your team to pitch yourself to podcast and press and land features simply. Have myself, your publicist, in your pocket for pitch feedback as you need, as well as access to the full curriculum to learn about effective pitching, and gain opportunity access to features that I see out there that I want you to put your name in for. Enroll here.
Sign up for the email list!
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Send in a voice message: https://podcasters.spotify.com/pod/show/genieva-ozuna-davidson/message -
#09: What can Awards do for you?
Have you ever been wondering what the deal with pitching for podcasts, press, and speaking is? On this week’s episode, Genieva shares why awards are a great strategy for you this year. If you are going into 2024 thinking about making pitching a part of your marketing and lead generation strategy, then this podcast is for you.
Links you will love:
genievablissmedia.com
Check out the blog to learn more about PR topics!
How we can serve you:
Done for You Pitching: A 6 month retainer focusing on getting you featured in podcasts, press, speaking and awards. All you do is show up to the podcast interviews and we take care of the rest. Apply here.
Pocket Publicist: Learn how with your team to pitch yourself to podcast and press and land features simply. Have myself, your publicist, in your pocket for pitch feedback as you need, as well as access to the full curriculum to learn about effective pitching, and gain opportunity access to features that I see out there that I want you to put your name in for. Enroll here.
Sign up for the email list!
---
Send in a voice message: https://podcasters.spotify.com/pod/show/genieva-ozuna-davidson/message -
#08: What can speaking do for you?
Have you ever been wondering what the deal with pitching for podcasts, press, and speaking is? On this week’s episode, Genieva shares why awards are a great strategy for you this year. If you are going into 2024 thinking about making pitching a part of your marketing and lead generation strategy, then this podcast is for you.
Links you will love:
genievablissmedia.com
Check out the blog to learn more about PR topics!
How we can serve you:
Done for You Pitching: A 6 month retainer focusing on getting you featured in podcasts, press, speaking and awards. All you do is show up to the podcast interviews and we take care of the rest. Apply here.
Pocket Publicist: Learn how with your team to pitch yourself to podcast and press and land features simply. Have myself, your publicist, in your pocket for pitch feedback as you need, as well as access to the full curriculum to learn about effective pitching, and gain opportunity access to features that I see out there that I want you to put your name in for. Enroll here.
Sign up for the email list!
---
Send in a voice message: https://podcasters.spotify.com/pod/show/genieva-ozuna-davidson/message