14 episodes

How do I use captivating content to attract more patients online? How do I increase patient loyalty with videos? How do I captivate my followers online and increase brand awareness on social media? These are just some of the questions that Shanice Linton, a Content Marketing Strategist, and Online Coach answer, as she brings you the Patient Growth Accelerator Podcast.

Discover the best content marketing strategies to grow and scale your medical aesthetic business as Shanice guides you through step-by-step strategic content marketing tips and video marketing techniques paired with free downloadable resources.

If you're ready to accelerate patient growth at your business. You’re in the right place. Start listening to the Patient Growth Accelerator Podcast today!

Patient Growth Accelerator Shanice Linton

    • Marketing
    • 5.0 • 21 Ratings

How do I use captivating content to attract more patients online? How do I increase patient loyalty with videos? How do I captivate my followers online and increase brand awareness on social media? These are just some of the questions that Shanice Linton, a Content Marketing Strategist, and Online Coach answer, as she brings you the Patient Growth Accelerator Podcast.

Discover the best content marketing strategies to grow and scale your medical aesthetic business as Shanice guides you through step-by-step strategic content marketing tips and video marketing techniques paired with free downloadable resources.

If you're ready to accelerate patient growth at your business. You’re in the right place. Start listening to the Patient Growth Accelerator Podcast today!

    How to Enhance your Patient Experience with Videos

    How to Enhance your Patient Experience with Videos

    Videos can be a powerful, and profitable patient engagement tool especially when they are used to enhance your in-office patient experience. In this podcast episode, I’m going to share 6 Ways you can use Videos to Enhance your In-Office Patient Experience.
    It’s no secret that patients prefer to see videos of complicated procedures to help increase their knowledge about it, make them feel more comfortable about getting treated as well.
    This episode is all about understanding how to use videos effectively to enhance the in-office patient experience so that patients engage with your brand in a more positive and impactful way.
    Everything I said I'd link to :)  (down below)
    Online Courses, Marketing Agency, YouTube SEO Tips
    Subscribe & Review in iTunes
    Are you following this podcast? I'm adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!
    Now if you’re feeling extra loving, I’d be really grateful if you left a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” - Let me know what your favorite part of the podcast is.
    Cheers,
    Shanice.

    • 11 min
    Social Media Marketing Trends for Medical Spas in 2022

    Social Media Marketing Trends for Medical Spas in 2022

    In 2022 medspa marketing is all about meeting your patient's needs by adapting outdated marketing strategies for more online engagement, authentic communication, and accessibility that enhances the patient experience.
    In this episode, I'll discuss the top medical spa marketing trends that will be most effective in delivering results in 2022 and beyond.
    Everything I said I'd link to :)  (down below)
    Online Courses, Marketing Agency
    Subscribe & Review in iTunes
    Are you following this podcast? I'm adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!
    Now if you’re feeling extra loving, I’d be really grateful if you left a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” - Let me know what your favorite part of the podcast is.
    Cheers,
    Shanice.

    • 10 min
    End of Year Marketing Checklist for Medical Aesthetic Businesses

    End of Year Marketing Checklist for Medical Aesthetic Businesses

    Now is the perfect time to review your marketing strategies and take an in-depth look at your marketing and branding efforts over the last 12 months.
    In this podcast episode we'll take a look at what worked for marketing your medical aesthetic business and a dreadful, but (much needed) glance at what didn’t. I'm going to break down your end-of-year marketing checklist for medical aesthetic businesses.
    Everything I said I'd link to :)  (down below)
    Online Courses, Marketing Agency, Patient Testimonial Template
    I really hope you found some value in this end-of-year checklist and make some well-needed changes to help scale your business this year. I wish you and your business ALL the success this year and beyond, happy new year!! 🎉
    Subscribe & Review in iTunes
    Are you following this podcast? I'm adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!
    Now if you’re feeling extra loving, I’d be really grateful if you left a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” - Let me know what your favorite part of the podcast is.
    Cheers,
    Shanice.

    • 16 min
    10 Questions to Ask your Patients for a Testimonial Video

    10 Questions to Ask your Patients for a Testimonial Video

    Here is the Link to Grab the Downloadable Template containing 10 Questions to ask your patients for a testimonial video.
    Finding questions to ask your patients for a patient testimonial video can be difficult, especially when you want their responses to be aligned with the overall objective of your patient testimonial video.
    Let's breakdown the story arc of your video, so that you're not just randomly asking questions but instead you'll use an outline to navigate the patient to make specific responses that keep them on track with the overall theme of your patient testimonial video.
    Story Arc Outline for Patient Testimonial Videos: Address the patient's initial problem
    Highlight why they chose you
    The solution - (You\Your business)
    How you helped them overcome it
    Why they'd recommend you to others
    The purpose of creating a story arc is not just because expert filmmakers do it, but because it actually works!
    Ps. If you'd prefer to watch this episode on YouTube here you go!
    I hope you found these patient testimonial video questions helpful and have downloaded our free template to use in the future. If you need help with video production, marketing or video planning, you can always reach out to our team here. We'd love to help! 🎬
    Marketing Agency:
    **If you need extra help book a free complimentary virtual consultation to see how my Marketing Agency can help you at visualvybzstudios.com.

    Online Learning Programs:
    If you'd like to learn more about how you can implement these instagram strategies yourself, then check out our online learning program, go to patientgrowthaccelerator.com.

    Subscribe & Review in iTunes
    Are you subscribed to this podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I'm adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!

    Now if you’re feeling extra loving, I’d be really grateful if you left us a review over on iTunes, too. Those reviews help other people find our podcast and they’re also fun for us to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” - Let me know what your favorite part of the podcast is.
    Cheers,
    Shanice.

    • 15 min
    The Importance of Patient Education in Healthcare

    The Importance of Patient Education in Healthcare

    A New Bonus Episode with Guest Speaker Chris Schlehr of Innovative Healthcare Systems🎙
    In this Podcast Episode, we'll discuss the importance of patient education in healthcare and how can educating your patients can  improve patient growth and retention at your business. 👏🏽
    The Importance of Patient Education in Healthcare
    Discussion Questions:
    Is patient education an important investment for medical practices? Hoe does patient education help patients make more informed decisions? How can patient education decrease the provider’s liability? How can patient education increase adherence to medication and treatments? Does educating patients ensure continuity of care and reduce complications? Does patient education encourage more follow through with treatment plans due to a better understanding? How can patient education lead to better patient satisfaction with providers and their overall care? For more info and free tips on how to use patient education to grow your business, visit patientgrowthaccelerator.com 
    **Check out Chris Schlehr's business at pelvicfloortherapy.com
    Marketing Agency:
    **If you need extra help book a free complimentary virtual consultation to see how my Marketing Agency can help you.
    Online Learning Programs:
    If you'd like to learn more about how you can implement these instagram strategies yourself, then check out our online learning program, ‘Patient Growth Accelerator Academy’ which covers everything you need to know about social media content marketing in a simple and actionable 10 step content  marketing plan.

    Subscribe & Review in iTunes
    Are you subscribed to this podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I'm adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!
    Now if you’re feeling extra loving, I’d be really grateful if you left us a review over on iTunes, too. Those reviews help other people find our podcast and they’re also fun for us to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” - Let us know what your favorite part of the podcast is. Thank you!
    Cheers,
    Shanice.

    • 22 min
    How to Attract New Patients to a New Practice

    How to Attract New Patients to a New Practice

    How to Attract New Patients to a New Practice
    (10 Step Checklist)
    How can you enhance your online marketing strategies to meet the needs of potential patients and ultimately attract new patients to your practice?
    Consider this 10 step checklist on how to attract new patients to a new practice.
    Offer High Quality Services List your Practice on Local Directories Use Visually Captivating Content Optimize your Website for Conversions Target New Patients with Social Media Ads Provide an Incredible Patient Experience Diversify your Services Ask Patients for Review + Testimonials Stay Active and Responsive on Social Media Grow your Email List with Lead Magnets My Marketing Agency:
    **If you need extra help book a free complimentary virtual consultation to see how my Marketing Agency can help you.
    Online Learning Programs:
    If you'd like to learn more about how you can implement these instagram strategies yourself, then check out our online learning program, ‘Patient Growth Accelerator Academy’ which covers everything you need to know about social media content marketing in a simple and actionable 10 step content  marketing plan.

    Subscribe & Review in iTunes
    Are you subscribed to this podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I'm adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!
    Now if you’re feeling extra loving, I’d be really grateful if you left us a review over on iTunes, too. Those reviews help other people find our podcast and they’re also fun for us to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” - Let us know what your favorite part of the podcast is. Thank you!
     
    Cheers,
    Shanice.
     

    • 23 min

Customer Reviews

5.0 out of 5
21 Ratings

21 Ratings

Annie Kuhn ,

Love it!

As a full time freelancer, listening to this podcast has not only helped me understand how to market myself better, but also how to attract new clients! Love tuning in when I need extra insight! Definitely recommend to anyone trying to expand their network.

Dell G ,

Very Informative

Perfect podcast for anyone who’s starting a business and wants to enhance their online presence. Pretty great so far!

RobbieCCook ,

Awesome podcast!

Shanice & Lacy are the perfect blend of visual marketing and psychological insight.