19 episodes

If you're a physical therapist, concierge medicine doctor, dentist, or chiropractor who wants to get more new patients from your website, this podcast is for you.

Your host Christine Walker, is a best-selling author, cash PT, and successful multi-business owner. She has helped hundreds of private practice business owners across the globe transform their websites for more patients and more profit.

We believe marketing clarity is key, confusion is a curse, and the best way to grow your private practice is by transforming your website into an online employee.

Patients On Demand Christine Walker

    • Business
    • 5.0 • 1 Rating

If you're a physical therapist, concierge medicine doctor, dentist, or chiropractor who wants to get more new patients from your website, this podcast is for you.

Your host Christine Walker, is a best-selling author, cash PT, and successful multi-business owner. She has helped hundreds of private practice business owners across the globe transform their websites for more patients and more profit.

We believe marketing clarity is key, confusion is a curse, and the best way to grow your private practice is by transforming your website into an online employee.

    How SEO Can Help You Get New Patients...

    How SEO Can Help You Get New Patients...

    In this episode of Patients On Demand, I'll be de-mystifying SEO, explaining the basics, and giving information about my free SEO training this month.

    SEO is one of those concepts that seems always to be shrouded in controversy and a sense of confusion. I come across a lot of people who want to use it and know they should but don't really seem to understand why.

    If that sounds like you, then this episode is definitely for you! It's going to help you understand exactly what SEO is and why it's essential, even compared to some other options on the market.

    I've used SEO with my clinic and Google Ads and have discovered quite a few significant differences between the two. I'm covering why I think SEO is a better option and how it serves as a better investment opportunity for your business.

    Tune in for a crash course on how to get SEO best practices up and running for your private practice!

    Key Takeaways:


    Myths surrounding SEO  (2:03)

    What is SEO? (3:01)

    SEO is investing in your own real estate (4:50)

    The two types of SEO (6:30)

    Why you shouldn’t just rely on ads (11:40)

    Check out my new training to learn more about using SEO in your business (13:53)


    Additional Resources


    Schedule a FREE call with Christine to discuss your business strategy here


    Register for my FREE SEO live training here

    • 15 min
    How To Run Two Businesses At The Same Time

    How To Run Two Businesses At The Same Time

    Welcome back to another episode of Patients On Demand. Today, I'm tackling the topic of running two businesses at the same time. Yep, you heard that correctly. I believe that it's entirely possible to simultaneously run multiple successful businesses while still maintaining freedom over your time. I'm doing exactly that!

    It takes strategic and dedicated focus, but I'm confident that you can do the same if you implement the best tactics. To help get you started, I'm sharing a private look into a coaching call with one of my website clients inquiring about starting a second business. He's a PT with a regular practice who is now starting a private practice working on PT with animals.

    We cover the essential questions you must ask yourself when starting your second business and what choices come with choosing a lifestyle business. We also discuss how to divide your time so that both endeavors are getting the appropriate amount of attention.

    If you've been looking to launch into a second business, then be sure to tune in!

    Key Takeaways:


    Two businesses cannot flourish unless this is done first  (1:03)

    What typically happens if you don’t focus on your business (3:20)

    How COVID has offered a sense of clarity (5:20)

    Ask yourself these important questions (7:05)

    Why you should pick a few key numbers to track (9:00)

    Figuring how to divide time between your two businesses (11:02)


    Additional Resources

    Schedule a FREE call with Christine to discuss your business strategy here

    • 13 min
    3 Ways To Get New Patients During COVID

    3 Ways To Get New Patients During COVID

    One of the biggest things I've learned in life is that crisis creates opportunity. As you all know, the last several months of life have been unpredictable, to say the least. We've all had to adapt and adjust in unexpected ways, and if you're running a business, then you've had to do that tenfold.

    For a lot of private practice owners, the Coronavirus has been a shock to the system. The extreme shift of seeing and helping patients to shutting their doors completely has left many at a loss on what to do next. There is no guidebook on the right thing to do, but I wanted to take some time and offer some hope and actionable advice you can utilize in your own business.

    Some of the clients we've worked with have used the COVID crisis actually to get more new patients. Their ingenuity has taken a bad situation into an opportunity to serve their community better and grow their business.

    The three significant areas they have addressed are as follows:


    Looking for gaps in communities

    Taking online content such as workshops and teaching materials to create webinars and generate leads

    Critically looking at their website to see if there are areas that can be improved to attract leads better


    Tune into this week's episode to learn how you can implement these strategies in your business!



    Key Takeaways:


    Crisis creates opportunity (1:08)

    A creative way to serve your community (4:35)

    Why you should meet people where they’re at (7:03)

    Take advantage of your online storefront (8:24)

    Three ways these bad times can be turned into good (9:53)


    Additional Resources

    Schedule a FREE call with Christine to discuss your business strategy here

    • 11 min
    5 Things You Should NOT Be Doing to Become a Private Practice Owner

    5 Things You Should NOT Be Doing to Become a Private Practice Owner

    Welcome back to another episode of Patients On Demand! Today, I’m tackling a topic that is pretty difficult for a lot of entrepreneurs. As new business owners, we’re stuck in the position of doing everything to get the business up and running smoothly. In a sense, it’s totally a superpower. But it can also hold us back from growing and scaling our business. The truth is, to build, a business owner must figure out what they shouldn’t be doing. It might seem counterintuitive at first, but hear me out!

    Recently, my husband and I did something pretty crazy. We bought and sold a house in just twelve days. It was a complete spur of the moment opportunity, and we decided to jump on it. After reflecting on the experience, we both agreed it was the hardest we’ve EVER worked. Yes, even harder than spending all those nights as an entrepreneur burning the midnight oil. It turns out that getting a house ready for sale AND under a quickly-approaching time constraint worked us to our limitations.

    But it turned out to be an incredible learning experience for me. I learned the vital lesson of outsourcing. All I wanted to do during the move were tasks like changing the light bulb covers. The thought of organizing and packing up my office was way less appealing. But the truth was, only I could do that task. Anyone could paint a cabinet and change a bulb cover.

    If we wanted to get everything done in time, I would have to get comfortable delegating tasks. The same goes for your business. As a private practice owner, you’re not going to be able to juggle seeing patients and being a fully functional CEO. They are two separate positions. You’re going to have to choose.

    It’s not easy, but if you’re committed to growing your business, you will have to decide the things you will and won’t do. Today, we’re discussing five things you should not be doing if you’re dedicated to becoming a private practice owner.

    Key Takeaways:


    Something crazy I’ve done recently (1:40)

    An entrepreneur’s secret power (3:10)

    Figure out what you don’t need to do (5:45)

    The five things to give up doing (7:05)

    The things you should be doing (14:24)

    A decision you have to make (16:21)


    Additional Resources

    Schedule a FREE call with Christine to discuss your business strategy here

    • 18 min
    How To Create Time Freedom

    How To Create Time Freedom

    In this episode of Patients On-Demand, we will talk about how to get time freedom while running your own private practice. If you’re anything like me, then you went into private practice with the belief and excitement that you’d have more free time due to owning your schedule. Well, entrepreneurial life can set you up for a rude awakening if you let it. I instead found myself more strapped for time than I’d ever been before!

    Through organized planning and taking inventory of my personal and professional priorities, I’ve been able to create a business that works for me and allows me to spend my time how I see fit.

    I want the same for you. The mantra I’ve adopted is that process precedes freedom. It’s a process to align your schedule to fit your priorities- professional, personal, familial, etc. It’s taken a lot of trial and error, but I’ve been able to organize my schedule to get more done, and I don’t miss out on the most important moments in life.

    If you’re in the process of building a business and looking for time freedom, then go ahead and tune in to this episode. I’m excited to help you along your journey in finding space for the things that matter most to you.

    Key Takeaways:


    Why you don’t have to feel time-strapped (3:40)

    The beauty of assessing your time (5:00)

    Schedule time for yourself first (7:53)

    The importance of scheduling flex time (11:38)

    Process precedes freedom (15:12)

    What my schedule looks like (17:30)

    Why settling into the schedule you create happens quicker than you think (19:45)


    Additional Resources

    Schedule a FREE call with Christine to discuss your business strategy here

    • 21 min
    What An Opportunity | Episode 14

    What An Opportunity | Episode 14

    My dad always told me...”What an opportunity”

    Now it is your time for  OPPORTUNITY!

    Scary things may be going on outside in the world, but this means it's YOUR time to shine.

    ===

    PS - I’m also providing everyone the opportunity to work closely with me at a crazy low price right now!

    If you want to take part in the 21 Day Website Evolution Challenge I mention at the end of the video, visit www.ptwebsitesecrets.com/challenge

    ===

    If you’d like more website secrets, check out Christine’s No. 1 Best-Selling Website Book:

    www.ptwebsitesecrets.com/book

    • 9 min

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