275 episodes

Introducing Payback Time, the podcast for entrepreneurs looking to build and scale their startups. Gain access to actionable tips, proven strategies, and valuable data that can help you avoid mistakes, skyrocket sales, and optimize profits. Your business breakthrough may just be an episode away!

Payback Time Sean Tepper

    • Business
    • 5.0 • 30 Ratings

Introducing Payback Time, the podcast for entrepreneurs looking to build and scale their startups. Gain access to actionable tips, proven strategies, and valuable data that can help you avoid mistakes, skyrocket sales, and optimize profits. Your business breakthrough may just be an episode away!

    S5E18 - How To Build and Sell A 7 Figure E-commerce Brand With Scott Cartwright

    S5E18 - How To Build and Sell A 7 Figure E-commerce Brand With Scott Cartwright

    This episode is brought to you by ⁠⁠⁠⁠⁠Leadfeeder⁠⁠⁠⁠⁠. With ⁠⁠Leadfeeder⁠⁠, you can find out which companies are visiting your site and turn them into valuable leads for your business.


    In this episode of the Payback Time podcast, host Sean Tepper sits down with e-commerce entrepreneur Scott Cartwright, the Strategic Brand Builder at The Skincare Sherpa. Together, they deep dive into a skincare company he built and sold for 7-figures. They specifically discuss how he found product-market fit, how he marketed his product, how he leveraged Amazon, and his exit multiple.

    In the ever-evolving world of e-commerce, building a successful brand is a challenging yet rewarding endeavor. Scott Cartwright's story offers invaluable lessons for aspiring entrepreneurs looking to navigate the complexities of product development, marketing, and scaling.


    Key Timecodes


    (00:36) - Show intro and background history
    (04:28) - Deeper into his background history
    (08:14) - A practical advice about his e-commerce experience
    (09:39) - Understanding his production process
    (12:03) - Deeper into his business strategies
    (16:35) - Commercial break (Leadfeeder)
    (17:12) - How to achieve product market fit
    (22:10) - The importance of listening to the customers
    (25:33) - A bit about his numbers
    (32:24) - Embrace a cause or a story to get a focused business
    (28:32) - Commercial break (TYKR)
    (29:10) - Understanding his marketing and sales tactics
    (33:04) - What is his Amazon's growth strategy
    (37:48) - A key takeaway from the guest
    (43:49) - Guest contacts

    • 47 min
    S5E17 - 5 Steps To Master Your Mindset With Dr. Johnny Parker

    S5E17 - 5 Steps To Master Your Mindset With Dr. Johnny Parker

    This episode is brought to you by ⁠⁠⁠⁠Leadfeeder⁠⁠⁠⁠. With ⁠Leadfeeder⁠, you can find out which companies are visiting your site and turn them into valuable leads for your business.

    Building a business isn’t easy and if you don’t get your mindset right, you can end up quitting something that could have made a big IMPACT on others and a lot of money for you. My next guest has been a leadership coach for over 30 years serving executives and professional athletes. In this episode, he breaks down a 5-STEP PROCESS on how to master your mindset so you don’t give up on goals that can generate series results. Please welcome, Johnny Parker.


    Key Timecodes


    (00:44) - Show intro and background history
    (03:46) - Deeper into his background history
    (06:38) - A practical advice about his entrepreneur vision
    (11:11) - Commercial break (Leadfeeder)
    (11:48) - Transparency as the key do impact businesses
    (19:03) - The importance of a growth mindset
    (24:00) - Life x work rhythm
    (32:24) - Embrace a cause or a story to get a focused business
    (34:33) - Commercial break (TYKR)
    (35:20) - The importance of a letting go mentality
    (36:242 - A key takeaway from the guest
    (41:27) - Guest contacts

    • 42 min
    S5E16 - 7 Key Stages to Achieve Product-Market Fit With Chris Hood

    S5E16 - 7 Key Stages to Achieve Product-Market Fit With Chris Hood

    This episode is brought to you by ⁠⁠⁠Leadfeeder⁠⁠⁠. With Leadfeeder, you can find out which companies are visiting your site and turn them into valuable leads for your business.


    Are you having trouble finding product-market fit? look no further. This is one of the best interviews I’ve had on the subject.

    My next guest has a marketing background working on movies including Jurassic Park, Wyatt Earp, and Apollo 13. He also spent 7 years at Google. Now he serves as a consultant on the customer experience. In this episode, we talk about the 7 key stages to help you find product market fit. Please welcome Chris Hood.

    Key Timecodes


    (00:49) - Show intro and background history
    (06:44) - A bit about his book
    (09:29) - A practical advice about product marketing fit
    (12:27) - Commercial break (Leadfeeder)
    (13:15) - What are the 7 stages building a business
    (20:28) - The importance of the interfaces
    (23:12) - How to use technology focused on the customer
    (28:37) - His approach about the customer journey
    (32:49) - Commercial break (TYKR)
    (33:27) - A key takeaway from the guest
    (41:10) - Guest contacts

    • 42 min
    S5E15 - Mindset Tactics for Business Breakthroughs with Erin Diehl

    S5E15 - Mindset Tactics for Business Breakthroughs with Erin Diehl

    This episode is brought to you by ⁠⁠Leadfeeder⁠⁠. With Leadfeeder, you can find out which companies are visiting your site and turn them into valuable leads for your business.


    What does improv comedy have to do with business? Believe it or not, more than you think. My next guest used improv to not only increase sales but she also used improv to level up her mindset. In this episode, we walk through examples using me as the case study. If you want to achieve bigger results with your business, believe it or not, it starts with mindset. Please welcome, Erin Diehl.


    Key Timecodes


    (00:40) - Show intro and background history
    (07:23) - How she apply improv to help companies
    (13:43) - Deeper into his business  strategies
    (17:03) - Commercial break (Leadfeeder)
    (17:40) - Few takeaways from her book  
    (19:41) - A practice example of her approach
    (24:31) - Why most of our thoughts are negative
    (26:11) - How to break this mindset
    (33:11) - Feeling free in life as a way of unlocking
    (35:52) - The importance of reading as a freedom activity
    (39:26) - Commercial break (TYKR)
    (50:14) - Guest contacts

    • 51 min
    S5E14 - Startup Tips to Save Money on Taxes With Jason Mandel

    S5E14 - Startup Tips to Save Money on Taxes With Jason Mandel

    This episode is brought to you by ⁠Leadfeeder⁠. With Leadfeeder, you can find out which companies are visiting your site and turn them into valuable leads for your business.

    When your business starts taking off, the last thing you want to do is pay more in taxes. The question is, what options do you have? My next guest has a background working on Wall St and now he runs a firm that specializes in wealth preservation. In this episode, he talks about the not-so-glamorous steps to make sure your business has a plan in place in the event something happens to the founder and we also talk about key strategies to help you save money on taxes. Please welcome, Jason Mandel.

    Embarking on the journey of entrepreneurship can be both exhilarating and daunting. It requires a unique blend of passion, determination, and strategic thinking to navigate the challenges and opportunities that come your way. In a recent podcast episode, business strategist Jason Mandel shared valuable insights and advice for entrepreneurs looking to build and scale their startups. Let's delve into some of the key takeaways from Jason's wealth of experience and expertise.




    (00:47) - Show intro and background history


    (03:01) - The importance of entrepreneurs having a work x life balance


    (03:56) - Deeper into his career history


    (07:28) - Two key strategies from the guest


    (13:14) - Commercial break (Leadfeeder)


    (13:52) - How to grow a business with just one owner


    (18:16) - Creating a healthy business culture


    (23:51) - Deeper into his tax strategies


    (31:45) - Commercial break (TYKR)


    (41:16) - Guest contacts

    • 43 min
    S5E13 - How to get your SaaS pricing right With Patrick Meegan

    S5E13 - How to get your SaaS pricing right With Patrick Meegan

    This episode is brought to you by Leadfeeder. With Leadfeeder, you can find out which companies are visiting your site and turn them into valuable leads for your business.


    In the dynamic world of business, pricing plays a crucial role in determining the success of a product or service. Finding the right balance between value creation and pricing strategy can be the defining factor between a thriving business and one struggling to stay afloat. In this episode Sean Tepper sits down with Patrick Meegan the Managing Director at Investor Group Services. Pat explores key strategies and insights into pricing, with a focus on helping entrepreneurs navigate the complex landscape of setting prices effectively.

    One of the fundamental aspects of pricing strategy is understanding the buyer. By delving into what customers value, their willingness to pay, and the competitive landscape, businesses can tailor their pricing to align with customer expectations. Conducting market research and gathering direct feedback from customers can provide valuable insights into setting the optimal price point for a product or service.


    Key Timecodes


    (00:35) - Show intro and background history
    (03:03) - How to price a B2B or B2C SaaS business
    (05:43) - Deeper into his pricing strategies
    (07:01) - The importance of the value perception for the consumers
    (12:04) - How to talk about costs with clients
    (13:15) - Commercial break (Leadfeeder)
    (13:55) - What is his advice on raising prices
    (17:05) - How to generate value and prioritization
    (18:33) - The importance of proximity to collaborative customers
    (19:59) - Deeper into his philosophy and business strategies
    (23:30) - Few tactical examples
    (26:37) - A key takeaway from the guest
    (29:36) - Guest contacts

    • 30 min

Customer Reviews

5.0 out of 5
30 Ratings

30 Ratings

Keepin It Real Diehl ,

Excellent Host

Sean is an amazing host who genuinely cares about his audience and their needs. He asks such great questions, and is inspirational for any entrepreneur who is looking for tips and tricks on bettering themselves. Don’t sleep on this show!

- Erin Diehl, Host of the improve it! podcast

James I. Bond ,

Outstanding and Relevant!

I love this podcast. I’m an expert in marketing and I find these episodes a critical training ground. Sean really pushes speakers so they provide valuable content. He makes it tough for guests but that makes the content even more valuable for us!

Mat Pezon ,

Great Show with Tons of Value

Sean was an excellent host. His questions flowed naturally with the conversation and his understanding of business and entrepreneurship are top notch. I would highly recommend his show. Sean is a wealth of knowledge.

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