1 hr 7 min
People Are Greener Than You Think: How We Underestimate the Environmental Values of Others, Professor Thijs Bouman PhD Ep43 How to Save the World | The Psychology & Science of Environmental Behavior
-
- Earth Sciences
In this episode, we speak with Thijs Bouman, assistant professor and researcher from the Environmental Psychology group at the University of Groningen in the Netherlands. He’s done some fascinating research into the relationship between group and individual environmental values.
We often think of our value systems and beliefs as if they were created by our own independent thoughts, but we as humans, are highly influenced by the groups we interact with. Seeing environmental change through the lens of group behavior could provide a very different lens through which to design environmental campaigns and programs.
Thijs' research explores how, as individuals, we tend to underestimate the pro-environmental values of others, and because of this, we shortchange our own impact. Yet, when our fellow group members strongly endorse pro-environmental values, discovering this boosts our own environmental engagement.
Thijs Bouman's research:
From values to climate action https://www.sciencedirect.com/science/article/pii/S2352250X21000579
Environmental values and identities at the personal and group level https://www.sciencedirect.com/science/article/pii/S2352154621000449
Contact:
Linkedin: https://www.linkedin.com/in/thijsbouman/
Twitter: https://twitter.com/T_Bouman
DOORS OPEN
Gamify the Planet: Climate Action Masterclass
Sustainability Street: Gamifying Neighborhood Decarbonization
Tuesday 15th November 9am PST, 12pm EST, 5pm BST.
Learn more at katiepatrick.com/gamifytheplanet
Sign up for $25/month at Patreon.com/katiepatrick
How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com
---
Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message
In this episode, we speak with Thijs Bouman, assistant professor and researcher from the Environmental Psychology group at the University of Groningen in the Netherlands. He’s done some fascinating research into the relationship between group and individual environmental values.
We often think of our value systems and beliefs as if they were created by our own independent thoughts, but we as humans, are highly influenced by the groups we interact with. Seeing environmental change through the lens of group behavior could provide a very different lens through which to design environmental campaigns and programs.
Thijs' research explores how, as individuals, we tend to underestimate the pro-environmental values of others, and because of this, we shortchange our own impact. Yet, when our fellow group members strongly endorse pro-environmental values, discovering this boosts our own environmental engagement.
Thijs Bouman's research:
From values to climate action https://www.sciencedirect.com/science/article/pii/S2352250X21000579
Environmental values and identities at the personal and group level https://www.sciencedirect.com/science/article/pii/S2352154621000449
Contact:
Linkedin: https://www.linkedin.com/in/thijsbouman/
Twitter: https://twitter.com/T_Bouman
DOORS OPEN
Gamify the Planet: Climate Action Masterclass
Sustainability Street: Gamifying Neighborhood Decarbonization
Tuesday 15th November 9am PST, 12pm EST, 5pm BST.
Learn more at katiepatrick.com/gamifytheplanet
Sign up for $25/month at Patreon.com/katiepatrick
How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com
---
Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message
1 hr 7 min