Personalization: The Key to Modern Banking with Marc Rehberger

In this episode of Counting Change, hosts Arjun Sahgal and Rachel Reid discuss the intersection of community finance and technology with Marc Rehberger, SVP, Sr. Managing Director, and Head of Tech Enabled Banking at Customers Bank.

The episode explores the importance of customer experience in community banks, the unique insights community banks have into their local customers, and how they can compete with larger banks. The conversation also delves into the role of personalization in banking, the limitations of credit scores, and the potential of data utilization to enhance customer relationships.

Counting Change is hosted and run by Ascent Platform.