11 min
How to Identify Your Membership Drop-Off Points Membership Geeks Podcast with Mike Morrison
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- Marketing
Cancellations are the one things most membership site owners hate and fear, but are also something we can't avoid - no matter how hard you try to hide the "cancel" button!
Your onboarding, engagement and retention strategies are key to prolonging the member lifecycle - however another key thing to consider is that often your members will have common "drop-off points", where you're most at risk of losing them.
In this episode of The Membership Guys Podcast, I discuss how you can identify your common member drop-off points, and more importantly what you can do to deal with them.
Cancellations are the one things most membership site owners hate and fear, but are also something we can't avoid - no matter how hard you try to hide the "cancel" button!
Your onboarding, engagement and retention strategies are key to prolonging the member lifecycle - however another key thing to consider is that often your members will have common "drop-off points", where you're most at risk of losing them.
In this episode of The Membership Guys Podcast, I discuss how you can identify your common member drop-off points, and more importantly what you can do to deal with them.
11 min