Health Alliance CXO on the Healthcare Customer Experience | Ep 79 Brand Lab Series™ Podcast

The health insurance industry as a whole has always lagged behind in terms of customer experience. Jane Hayes, who has spent her entire career at Health Alliance, recently moved into the Chief Experience Officer role. In this episode, Jane explains how she has improved customer experience in an industry with not only historically low customer satisfaction ratings, but also a great deal of regulations.
"Anytime that we get to interact personally with customers, is a great opportunity to learn from them.”