22 min

Relationships & Storytelling In Sales With Paul Kitching Be The Drop

    • Marketing

In Australia, the word 'sales' can sometimes have a negative connotation and yet, it is the foundation of building a successful business and the process by which customers can access products and services that they need or want. My guest this week, Paul Kitching, has mastered the skill of delivering positive sales experiences. An expert at selling, PK learnt his craft in the 1980's via excellent customer service and sales training at retailer, Country Road. PK then went on to have a distinguished career in media sales. Now Business Development Manager at Fuller, PK refers back to his Country Road training to this very day. In today's episode of Be The Drop, we chat about the importance of relationships and storytelling in sales, and PK reveals his top tips for super-charging your business networking. SUBSCRIBE to the Be The Drop podcast in iTunes here (Android users can access free via 'Podcast Addict') SUBSCRIBE on YouTube here for the full interview video, behind the scenes, bloopers & more SUBSCRIBE to our blog here CONNECT with us on Facebook, follow @be_the_drop on Instagram or Twitter. CONTACT US via email - podcast@narrativemarketing.com.au

In Australia, the word 'sales' can sometimes have a negative connotation and yet, it is the foundation of building a successful business and the process by which customers can access products and services that they need or want. My guest this week, Paul Kitching, has mastered the skill of delivering positive sales experiences. An expert at selling, PK learnt his craft in the 1980's via excellent customer service and sales training at retailer, Country Road. PK then went on to have a distinguished career in media sales. Now Business Development Manager at Fuller, PK refers back to his Country Road training to this very day. In today's episode of Be The Drop, we chat about the importance of relationships and storytelling in sales, and PK reveals his top tips for super-charging your business networking. SUBSCRIBE to the Be The Drop podcast in iTunes here (Android users can access free via 'Podcast Addict') SUBSCRIBE on YouTube here for the full interview video, behind the scenes, bloopers & more SUBSCRIBE to our blog here CONNECT with us on Facebook, follow @be_the_drop on Instagram or Twitter. CONTACT US via email - podcast@narrativemarketing.com.au

22 min